Decile ‑ Customer Analytics vs Kivviq
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Decile, Nov 2, 2026 for Kivviq.
The short answer
- On the Shopify App Store: Decile 5.0 from 25 reviews and Kivviq 4.0 from 1 reviews.
- Paid plans start at $900/month for Decile and $249/month for Kivviq.
- Kivviq lists 10 features Decile’s listing doesn’t mention, including Activity tracking, Checkout analytics, Event tracking.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Growth
- · 100s of add’l customer attributes
- · Customer and Product Analytics
- · Predictive LTV and Lifecycle Segments
- · Syncs to popular marketing channels
Scale
- · Everything in Growth
- · Strategic Meetings with Customer Success
Kivviq Standard
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureDecile is the AI-powered ecommerce analytics platform that empowers ecommerce teams to move faster and more strategically. Illuminate opportunities to drive incremental value with every step of the customer journey by bringing together your first-party data and hundreds of enrichment attributes. Scale insights, improve marketing outcomes and uncover areas of opportunity instantly.
Kivviq brings your ecommerce performance data together in one analytics workspace. Connect your Shopify store and supported marketing and analytics platforms to understand sales, customers, products, acquisition and performance. Explore dashboards, compare date ranges and ask the AI analyst questions about your business.
- Analytics: Customer cohorts, product analytics, sequential purchase reports
- Enrichment: Personas built on hundreds of demographic and psychographic traits
- Segmentation: Build and compare segments to identify high value customers
- Predictive Models: Elevate marketing with predictive LTV and lifecycle segments
- Ask an AI analyst questions about your ecommerce performance
- Analyze sales, products, customers and marketing performance
- Compare performance across dates, channels and data sources
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Decile | |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Decile | |
|---|---|---|
| App Store rating | 5.0 ★(ahead) | 4.0 ★ |
| App Store reviews | 25(ahead) | 1 |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Decile and Kivviq: common questions
- Is Decile or Kivviq cheaper?
- Paid plans start at $900/month for Decile and $249/month for Kivviq. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Decile or Kivviq?
- On the Shopify App Store: Decile 5.0 from 25 reviews and Kivviq 4.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Decile lists 6 the others don’t mention, such as Benchmarking, Data export, Forecasting, GDPR compliance. Kivviq lists 10 the others don’t mention, such as Activity tracking, Checkout analytics, Event tracking, Funnel analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Decile, Nov 2, 2026 for Kivviq; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Decile, Nov 2, 2026 for Kivviq. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.