Decile ‑ Customer Analytics vs GrowthPhysics

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Decile, Oct 14, 2026 for GrowthPhysics.

The short answer

  • Paid plans start at $900/month for Decile and $39/month for GrowthPhysics.
  • Decile lists 16 features GrowthPhysics’s listing doesn’t mention, including AI insights, Analytics dashboard, Benchmarking.

Head to head

App Store reviews

Decile: 24
GrowthPhysics: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Harness the power of customer data to drive profit & growth

The easiest way to grow your eCommerce store with confidence.

Categories
  • Analytics
  • Analytics
Languages
  • English
—
Launched
Sep 18, 2020
May 26, 2020
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepSepDecMarSepJanSepDecile ‑ Customer Analytics: 5 reviews in September 2021Decile ‑ Customer Analytics: 1 reviews in April 2023Decile ‑ Customer Analytics: 1 reviews in September 2023Decile ‑ Customer Analytics: 1 reviews in October 2023Decile ‑ Customer Analytics: 1 reviews in December 2023Decile ‑ Customer Analytics: 1 reviews in February 2024Decile ‑ Customer Analytics: 1 reviews in March 2024Decile ‑ Customer Analytics: 2 reviews in April 2024Decile ‑ Customer Analytics: 3 reviews in September 2024Decile ‑ Customer Analytics: 1 reviews in October 2024Decile ‑ Customer Analytics: 2 reviews in January 2025Decile ‑ Customer Analytics: 1 reviews in September 2026
DecileGrowthPhysicsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $900 to $1,500/month
$39/month
Plans
Growth$900/month
$0-20M Annual Revenue
  • · 100s of add’l customer attributes
  • · Customer and Product Analytics
  • · Predictive LTV and Lifecycle Segments
  • · Syncs to popular marketing channels
Scale$1,500/month
$20M - $50M Annual Revenue
  • · Everything in Growth
  • · Strategic Meetings with Customer Success
Paid Plan$39/month
30-day free trial
  • · Automatic Event Generation
  • · CAC, LTV, LTO analysis
  • · Cohort Analysis
Coverage
16 of 16 features100%
0 of 16 features0%
Unique strengths
  • AI insights
  • Analytics dashboard
  • Benchmarking
  • Cohort analysis
  • +12 more
—
Analytics
100%16/16
0%0/16
Customer behavior
100%4/4
0%0/4
Marketing and sales
100%3/3
0%0/3
Visuals and reports
100%9/9
0%0/9
1600onlybothonly
DecileGrowthPhysics16 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Facebook
  • Google Ads
  • Pinterest
  • Google Analytics
  • ESP/SMS
  • TikTok
—
How it sells itself

Decile is the AI-powered ecommerce analytics platform that empowers ecommerce teams to move faster and more strategically. Illuminate opportunities to drive incremental value with every step of the customer journey by bringing together your first-party data and hundreds of enrichment attributes. Scale insights, improve marketing outcomes and uncover areas of opportunity instantly.

—
Key points
  • Analytics: Customer cohorts, product analytics, sequential purchase reports
  • Enrichment: Personas built on hundreds of demographic and psychographic traits
  • Segmentation: Build and compare segments to identify high value customers
  • Predictive Models: Elevate marketing with predictive LTV and lifecycle segments
—
Screenshots
Predict future lifetime value for newly acquired customers
AI-generated personas and comparisonsCompare customer segments by any dimensionIdentify which product a customer is likely to purchase next
Simply enter your Segment key to enable Segment for your store
Use best in class tools like Amplitude to uncover insightsList of all active events that your store is now trackingList of all active event properties to understand your customers

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDecileGrowthPhysics
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureDecileGrowthPhysics
App Store rating5.0 ★Not published
App Store reviews24Not published
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureDecileGrowthPhysics
Free planNot listedNot listed
Lowest paid monthly plan$900/month$39/month(ahead)
Longest free trialNot listed30 days
Plans listed21

Listing

MeasureDecileGrowthPhysics
Shopify category rankNot enough data#1181in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedSep 18, 2020May 26, 2020
Languages1EnglishNot published
DeveloperDecileGrowthPhysics

FAQ

Decile and GrowthPhysics: common questions

Is Decile or GrowthPhysics cheaper?
Paid plans start at $900/month for Decile and $39/month for GrowthPhysics. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Decile lists 16 the others don’t mention, such as AI insights, Analytics dashboard, Benchmarking, Cohort analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Decile, Oct 14, 2026 for GrowthPhysics; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Decile, Oct 14, 2026 for GrowthPhysics. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.