Datma ‑ Commerce Analytics vs Piwik PRO Analytics
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- Datma is detected on 10× as many Shopify stores as Piwik PRO Analytics: 187 vs 18 as of Nov 8, 2026.
- Only Piwik PRO Analytics lists a free plan. Paid plans start at $10/month for Datma and $40/month for Piwik PRO Analytics.
- Datma lists 12 features Piwik PRO Analytics’s listing doesn’t mention, including Abandoned cart, Cohort analysis, Forecasting.
Head to head
The new default in e-commerce analytics
- United States
- United Kingdom
- Canada
- United Kingdom
- United States
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Intro
- · 14 data sources
- · 300 orders included
- · All features included
- · Hundreds of data points
- · Multi-store
- · Product visibility and performance
Start
- · 1,000 orders included
- · 14 data sources
- · All features included
- · Hundreds of data points
- · Multi-store
- · Product visibility and performance
Build
- · 14 data sources
- · 5,000 orders included
- · All features included
- · Hundreds of data points
- · Multi-store
- · Product visibility and performance
Grow
- · 10,000 orders included
- · 14 data sources
- · All features included
- · Hundreds of data points
- · Multi-store
- · Product visibility and performance
Trial (30 days)
- · - Advanced Analytics
- · - Customer Data Platform
- · - Unlimited monthly actions
Business (25k)
- · - 25,000 monthly actions
- · - 25-month data retention
- · - Access to Piwik PRO Academy courses
- · - EU-operated cloud hosting in Sweden
Business (250k)
- · - 25-month data retention
- · - 250,000 monthly actions
- · - Access to Piwik PRO Academy courses
- · - EU-operated cloud hosting in Sweden
Business (500k)
- · - 25-month data retention
- · - 500,000 monthly actions
- · - Access to Piwik PRO Academy courses
- · - EU-operated cloud hosting in Sweden
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureDatma Analytics gives Shopify brands a complete commercial view of storefront performance. Combine Shopify pixel tracking with backend store data to analyze shopper behavior, products, collections, customers, sessions, attributed revenue, and conversion trends. Built for growing DTC brands that want Shopify-native analytics without the complexity of traditional BI tools.
Understand the full customer journey with complete and accurate data. Adjust data collection to fit your needs and act on data with customizable reports, dashboards and integrations. Use scheduled reports and raw or aggregated data APIs to extract the data and use it with other tools. Ability to integrate with: Google Ads, Google Search Console, Looker Studio, Microsoft Power BI
- Session-based metrics: PDP views, collection attributed stats, and more.
- Multi-store aggregation, unlimited reports, dashboard, schedule emails.
- Access hundreds of metrics from various data sources.
- Real-time data feed for immediate insights.
- User behavior tracking and funnel analysis to optimize customer journeys
- Customizable dashboards and reports to view key metrics at a glance.
- Privacy-friendly data collection and activation.
- Ability to integrate with Google Ads, Google Search Console and more.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Datma |  Piwik PRO Analytics |
|---|---|---|
| Detected stores | 187(ahead) | 18 |
| Net store change, 28 days | −1 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Apparel & Accessories, Food, Beverages & Tobacco, Hardware |
| Top store countries | United States, United Kingdom, Canada | United Kingdom, United States, Australia |
Reviews
| Measure | Datma | Piwik PRO Analytics |
|---|---|---|
| App Store rating | 4.8 ★ | Not published |
| App Store reviews | 17 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Datma | Piwik PRO Analytics |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $10/month(ahead) | $40/month |
| Longest free trial | 14 days | Not listed |
| Plans listed | 4 | 4 |
Listing
| Measure | Datma | Piwik PRO Analytics |
|---|---|---|
| Shopify category rank | #228 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jun 7, 2021 | Dec 16, 2024 |
| Languages | 1 | 1 |
| Developer | Datma | Piwik PRO SA |
FAQ
Datma and Piwik PRO Analytics: common questions
- Which is more popular, Datma or Piwik PRO Analytics?
- Datma is detected on 10× as many Shopify stores as Piwik PRO Analytics: 187 vs 18 as of Nov 8, 2026.
- Is Datma or Piwik PRO Analytics cheaper?
- Only Piwik PRO Analytics lists a free plan. Paid plans start at $10/month for Datma and $40/month for Piwik PRO Analytics. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Datma lists 12 the others don’t mention, such as Abandoned cart, Cohort analysis, Forecasting, Lifetime value (LTV). Piwik PRO Analytics lists 3 the others don’t mention, such as Checkout analytics, GDPR compliance, Heatmaps. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.