Datma ‑ Commerce Analytics vs Kleio Analytics

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Datma, Oct 14, 2026 for Kleio Analytics.

The short answer

  • On the Shopify App Store: Datma 4.8 from 17 reviews and Kleio Analytics 5.0 from 20 reviews.
  • Paid plans start at $10/month for Datma and $29/month for Kleio Analytics.
  • Datma lists 12 features Kleio Analytics’s listing doesn’t mention, including Abandoned cart, Activity tracking, Custom dashboards.

Head to head

Detected stores

Datma: 188
Kleio Analytics: —

App Store reviews

Datma: 17
Kleio Analytics: 20
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

The new default in e-commerce analytics

—
Developer
Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Jun 7, 2021
Feb 19, 2025
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
2 last full month
Detected stores
188active installs
  • Arhaus
  • Victoria Beckham Int
  • New Era Cap
  • Buff City Soap
  • Blakely Clothing
+183 more
0active installs
Most common store size
201-500 products21%
—
Top countries
  • United States33%
  • United Kingdom8%
  • Canada6%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035DecMarJanMayJulNovJanMarMayAugDatma ‑ Commerce Analytics: 3 reviews in December 2023Datma ‑ Commerce Analytics: 1 reviews in February 2024Datma ‑ Commerce Analytics: 1 reviews in March 2024Datma ‑ Commerce Analytics: 1 reviews in June 2024Datma ‑ Commerce Analytics: 1 reviews in January 2025Datma ‑ Commerce Analytics: 1 reviews in March 2025Datma ‑ Commerce Analytics: 1 reviews in May 2025Datma ‑ Commerce Analytics: 1 reviews in August 2025Datma ‑ Commerce Analytics: 2 reviews in December 2025Datma ‑ Commerce Analytics: 2 reviews in January 2026Datma ‑ Commerce Analytics: 1 reviews in April 2026Datma ‑ Commerce Analytics: 1 reviews in May 2026Kleio Analytics: 2 reviews in May 2025Kleio Analytics: 1 reviews in June 2025Kleio Analytics: 1 reviews in July 2025Kleio Analytics: 1 reviews in August 2025Kleio Analytics: 1 reviews in November 2025Kleio Analytics: 1 reviews in December 2025Kleio Analytics: 2 reviews in January 2026Kleio Analytics: 2 reviews in February 2026Kleio Analytics: 4 reviews in March 2026Kleio Analytics: 1 reviews in April 2026Kleio Analytics: 1 reviews in May 2026Kleio Analytics: 2 reviews in August 2026
DatmaKleio AnalyticsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $10 to $240/month
$29/month
Plans
Intro$10/month
14-day free trialAfter 300 orders: $0.034 / order / month
  • · 14 data sources
  • · 300 orders included
  • · All features included
  • · Hundreds of data points
  • · Multi-store
  • · Product visibility and performance
Start$28/month
14-day free trialAfter 1,000 orders: $0.030 /order/month
  • · 1,000 orders included
  • · 14 data sources
  • · All features included
  • · Hundreds of data points
  • · Multi-store
  • · Product visibility and performance
Build$140/month
14-day free trialAfter 5,000 orders: $0.026 /order/month
  • · 14 data sources
  • · 5,000 orders included
  • · All features included
  • · Hundreds of data points
  • · Multi-store
  • · Product visibility and performance
Grow$240/month
14-day free trialAfter 10,000 orders: $0.022 /order/month
  • · 10,000 orders included
  • · 14 data sources
  • · All features included
  • · Hundreds of data points
  • · Multi-store
  • · Product visibility and performance
Everything$29/month
14-day free trial
  • · 14-day free trial
  • · All features
  • · Unlimited orders
  • · Unlimited revenue
  • · Unlimited users
Coverage
21 of 22 features95%
10 of 22 features45%
Unique strengths
  • Abandoned cart
  • Activity tracking
  • Custom dashboards
  • Custom reports
  • +8 more
  • ROAS
Analytics
95%21/22
45%10/22
Customer behavior
100%7/7
57%4/7
Marketing and sales
86%6/7
43%3/7
Visuals and reports
100%8/8
38%3/8
1291onlybothonly
DatmaKleio Analytics22 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

Datma4.8(17)Kleio Analytics5.0(20)
Works with also listed by another
  • Checkout
—
How it sells itself

Datma Analytics gives Shopify brands a complete commercial view of storefront performance. Combine Shopify pixel tracking with backend store data to analyze shopper behavior, products, collections, customers, sessions, attributed revenue, and conversion trends. Built for growing DTC brands that want Shopify-native analytics without the complexity of traditional BI tools.

Hey, Mathias here (the founder). I was frustrated by other analytics tools and found them too expensive, so I built the analytics toolbox I've always dreamed of. Track your favorite metrics in the dashboard; connect ad channels and track your acquisition; break down your P&L to find what’s eating your margin; rank products by the profit and LTV they create; monitor inventory and get help merchandising; and much more.

Key points
  • Session-based metrics: PDP views, collection attributed stats, and more.
  • Multi-store aggregation, unlimited reports, dashboard, schedule emails.
  • Access hundreds of metrics from various data sources.
  • Real-time data feed for immediate insights.
  • Dashboard: Monitor your sales, profits, and customer acquisition in real time.
  • Lifetime value analysis: Which products drive the most profits over time?
  • Margin Analysis: What's your true margins after shipping, refunds and discounts?
  • Returns Analysis: Do you have any problematic products that are often returned?
Screenshots
Customisable dashboards in Datma / Product overview
Hassle free Financial trackerReal-time dataMultiple data sources for custom reports
Monitor your margins over time
Analyze return rates across different customer segmentsAnalyze life-time value by product, variants, month, and moreTrack profit, sales, and acquisition metrics in real-time

Installed with

Datma4.8(17)Kleio Analytics5.0(20)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDatmaKleio Analytics
Detected stores188as of Nov 8, 2026Not published
Net store change, 28 days−1estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Home & GardenNot published
Top store countriesUnited States, United Kingdom, CanadaNot published

Reviews

MeasureDatmaKleio Analytics
App Store rating4.8 ★5.0 ★(ahead)
App Store reviews1720(ahead)
New reviews, 28 days0Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureDatmaKleio Analytics
Free planNot listedNot listed
Lowest paid monthly plan$10/month(ahead)$29/month
Longest free trial14 days14 days
Plans listed41

Listing

MeasureDatmaKleio Analytics
Shopify category rank#228in Analytics#53(ahead)in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJun 7, 2021Feb 19, 2025
Languages1English1English
DeveloperDatmaKleio

FAQ

Datma and Kleio Analytics: common questions

Is Datma or Kleio Analytics cheaper?
Paid plans start at $10/month for Datma and $29/month for Kleio Analytics. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Datma or Kleio Analytics?
On the Shopify App Store: Datma 4.8 from 17 reviews and Kleio Analytics 5.0 from 20 reviews.
What features does each app list that the other doesn’t?
Datma lists 12 the others don’t mention, such as Abandoned cart, Activity tracking, Custom dashboards, Custom reports. Kleio Analytics lists 1 the others don’t mention, such as ROAS. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Datma, Oct 14, 2026 for Kleio Analytics; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Datma, Oct 14, 2026 for Kleio Analytics. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.