DataGap vs HubSpot
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for DataGap, Nov 9, 2026 for HubSpot.
The short answer
- Only HubSpot lists a free plan.
- HubSpot lists 7 features DataGap’s listing doesn’t mention, including Abandoned cart, Activity tracking, Analytics dashboard.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
DataGap Audit
- · 1. Ranked tracking gaps
- · 2. Per-gap code snippets
- · 3. No-code Shopify app paths
- · 4. PDF and Markdown export
- · 5. One-time payment
- · 6. Free re-run when stack ships
Free
Starter
Professional
Enterprise
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureDataGap is a one-time tracking audit for Shopify e-commerce stores. We read your schema, event volumes, and property coverage via read-only OAuth, then compare it against a versioned reference model of events DTC brands typically track. Each gap returns with evidence from your data, business impact, a code snippet for your developer, and a named Shopify app or setting change for the no-code fix.
Connect your Shopify store with the HubSpot Smart CRM, marketing automation, and customer engagement tools to streamline your business. Automatically sync your Shopify customers, products, and orders into HubSpot to gain valuable insights, build targeted campaigns, and keep all your customer data in one place.
- Ten-minute self-serve audit. Connect Shopify, get a ranked list of gaps.
- Per-gap code snippets your developer can deploy without rewriting.
- Per-gap no-code path through a Shopify app install or one setting change.
- Downloadable PDF and Markdown export for handoff to your team or agency.
- Sync and Segment
- Personalize and Automate
- Collect data and report
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  DataGap |  HubSpot |
|---|---|---|
| Detected stores | Not published | 7,588 |
| Net store change, 28 days | 0 | +36 |
| Stores added, 28 days | Not enough data | 36 |
| Big-brand share | Not enough data | 13% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | DataGap | HubSpot |
|---|---|---|
| App Store rating | Not published | 1.0 ★ |
| App Store reviews | Not published | 12 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
DataGap and HubSpot: common questions
- Is DataGap or HubSpot cheaper?
- Only HubSpot lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- DataGap lists 1 the others don’t mention, such as Event tracking. HubSpot lists 7 the others don’t mention, such as Abandoned cart, Activity tracking, Analytics dashboard, Custom dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for DataGap, Nov 9, 2026 for HubSpot; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for DataGap, Nov 9, 2026 for HubSpot. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.