Daily ePulse vs Decile ‑ Customer Analytics

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Daily ePulse, Oct 13, 2026 for Decile.

The short answer

  • Only Daily ePulse lists a free plan. Paid plans start at $49/month for Daily ePulse and $900/month for Decile.
  • Decile lists 9 features Daily ePulse’s listing doesn’t mention, including Custom dashboards, Custom reports, Data export.

Head to head

App Store reviews

Daily ePulse: —
Decile: 24
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Harness the power of customer data to drive profit & growth

Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Jun 16, 2026
Sep 18, 2020
Built for Shopify
Not badged
Not badged
Reviews per month
—
1 last full month
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepSepDecMarSepJanSepDecile ‑ Customer Analytics: 5 reviews in September 2021Decile ‑ Customer Analytics: 1 reviews in April 2023Decile ‑ Customer Analytics: 1 reviews in September 2023Decile ‑ Customer Analytics: 1 reviews in October 2023Decile ‑ Customer Analytics: 1 reviews in December 2023Decile ‑ Customer Analytics: 1 reviews in February 2024Decile ‑ Customer Analytics: 1 reviews in March 2024Decile ‑ Customer Analytics: 2 reviews in April 2024Decile ‑ Customer Analytics: 3 reviews in September 2024Decile ‑ Customer Analytics: 1 reviews in October 2024Decile ‑ Customer Analytics: 2 reviews in January 2025Decile ‑ Customer Analytics: 1 reviews in September 2026
Daily ePulseDecileCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $79/month
From $900 to $1,500/month
Plans
Free TrialFree
  • · 365-day historical analysis
  • · Ask Dayler AI chat
  • · Daily AI briefings (Mon–Fri)
  • · Dashboard & report history
  • · Google + Meta ad analytics
  • · No credit card required
Essentials$49/month
7-day free trial
  • · 365-day historical analysis
  • · 7-day free trial included
  • · Daily AI briefings (Mon–Fri)
  • · Dashboard & report history
  • · Email delivery
  • · Google + Meta ad analytics
Pro$79/month
7-day free trial
  • · 365-day historical analysis
  • · Ask Dayler AI chat
  • · Daily AI briefings (Mon–Fri)
  • · Google + Meta ad analytics
  • · PDF export
  • · Priority support
Growth$900/month
$0-20M Annual Revenue
  • · 100s of add’l customer attributes
  • · Customer and Product Analytics
  • · Predictive LTV and Lifecycle Segments
  • · Syncs to popular marketing channels
Scale$1,500/month
$20M - $50M Annual Revenue
  • · Everything in Growth
  • · Strategic Meetings with Customer Success
Coverage
8 of 17 features47%
16 of 17 features94%
Unique strengths
  • Report scheduling
  • Custom dashboards
  • Custom reports
  • Data export
  • Forecasting
  • +5 more
Analytics
47%8/17
94%16/17
Customer behavior
50%2/4
100%4/4
Marketing and sales
67%2/3
100%3/3
Visuals and reports
40%4/10
90%9/10
179onlybothonly
Daily ePulseDecile17 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Facebook
  • Google Ads
  • Pinterest
  • Google Analytics
  • ESP/SMS
  • TikTok
How it sells itself

Built exclusively for wellness ecommerce. Daily ePulse knows your niche: supplement reorder cycles at Day 25, 55, and 90, recurring order churn, seasonal demand shifts, and AOV benchmarks for your category. Every morning you get a written briefing on revenue volatility, returning customer trends, Google and Meta ad performance, inventory runway, and product momentum. Repeat order health and churn tracking included.

Decile is the AI-powered ecommerce analytics platform that empowers ecommerce teams to move faster and more strategically. Illuminate opportunities to drive incremental value with every step of the customer journey by bringing together your first-party data and hundreds of enrichment attributes. Scale insights, improve marketing outcomes and uncover areas of opportunity instantly.

Key points
  • AI strategist that writes daily briefings analyzing your store like a hired CMO
  • Supplement reorder cycle tracking — Day 25, 55, and 90 churn windows
  • Recurring order health monitoring with churn risk and revenue share analysis
  • Google and Meta ad analytics — spend, ROAS, and conversion campaign breakdown
  • Analytics: Customer cohorts, product analytics, sequential purchase reports
  • Enrichment: Personas built on hundreds of demographic and psychographic traits
  • Segmentation: Build and compare segments to identify high value customers
  • Predictive Models: Elevate marketing with predictive LTV and lifecycle segments
Screenshots
Top products by week and month
The basic metricsDaily inventoryDaily reorder window
Predict future lifetime value for newly acquired customers
AI-generated personas and comparisonsCompare customer segments by any dimensionIdentify which product a customer is likely to purchase next

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureDaily ePulseDecile
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureDaily ePulseDecile
App Store ratingNot published5.0 ★
App Store reviewsNot published24
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureDaily ePulseDecile
Free planYesNot listed
Lowest paid monthly plan$49/month(ahead)$900/month
Longest free trial7 daysNot listed
Plans listed32

Listing

MeasureDaily ePulseDecile
Shopify category rankNot enough dataNot enough data
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJun 16, 2026Sep 18, 2020
Languages1English1English
DeveloperDaily EpulseDecile

FAQ

Daily ePulse and Decile: common questions

Is Daily ePulse or Decile cheaper?
Only Daily ePulse lists a free plan. Paid plans start at $49/month for Daily ePulse and $900/month for Decile. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Daily ePulse lists 1 the others don’t mention, such as Report scheduling. Decile lists 9 the others don’t mention, such as Custom dashboards, Custom reports, Data export, Forecasting. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Daily ePulse, Oct 13, 2026 for Decile; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Daily ePulse, Oct 13, 2026 for Decile. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.