Header Footer Management vs XO Insert Code

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Header Footer Management, Nov 3, 2026 for XO Insert Code.

The short answer

    Head to head

    Detected stores

    Header Footer Management: —
    XO Insert Code: 4,401

    App Store reviews

    Header Footer Management: —
    XO Insert Code: 234

    New reviews, 28 days

    Header Footer Management: —
    XO Insert Code: 1

    Stores added, 28 days

    Header Footer Management: —
    XO Insert Code: 32
    Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
    Pitch
    —

    Add custom code to <head>, after <body> and before </body>

    Categories
    • Storefronts - Other
    • Product content
    • Storefronts - Other
    Languages
    • English
    • Italian
    • German
    • English
    Launched
    Jan 6, 2025
    Sep 26, 2018
    Built for Shopify
    Not badged
    Built for Shopify
    Reviews per month
    —
    3 last full month
    Detected stores
    0active installs
    4,401active installs
    • 1st Phorm
    • Andy Frisella
    • Fleuurs
    • pantynova
    • The Mom Store
    +4,396 more
    Most common store size
    —
    11-50 products22%
    Top countries
    —
    • United States25%
    • Italy11%
    • United Kingdom7%

    Momentum

    New reviews each month

    Review pace is the clearest public read on how fast an app is winning new merchants.

    0510MarMayJulSepNovJanFebXO Insert Code: 6 reviews in March 2025XO Insert Code: 5 reviews in April 2025XO Insert Code: 4 reviews in May 2025XO Insert Code: 6 reviews in June 2025XO Insert Code: 5 reviews in July 2025XO Insert Code: 9 reviews in August 2025XO Insert Code: 5 reviews in September 2025XO Insert Code: 10 reviews in October 2025XO Insert Code: 9 reviews in November 2025XO Insert Code: 10 reviews in December 2025XO Insert Code: 4 reviews in January 2026XO Insert Code: 3 reviews in February 2026
    Header Footer ManagementXO Insert CodeCompleted months only
    Free options
    Free planFree trial
    Free planFree trial
    Monthly range
    From $5 to $20/month
    —
    Plans
    Starter$5/month
    7-day free trial
    • · Basic page targeting
    • · Colors, typography & 25+ templates
    • · Header, footer & announcement bars
    • · Scheduling (start / end dates)
    • · Up to 3 active bars
    Growth$10/month
    7-day free trial
    • · Custom CSS
    • · Customer & country targeting
    • · Everything in Starter
    • · Marquee / scrolling animations
    • · Structured blocks (links, social, button
    • · Up to 15 active bars
    Pro$20/month
    7-day free trial
    • · A/B testing & analytics (coming soon)
    • · Custom JavaScript
    • · Everything in Growth
    • · Priority support
    • · Unlimited active bars
    Free
    Coverage
    0 of 0 features0%
    0 of 0 features0%
    Unique strengths
    —
    —
    000onlybothonly
    Header Footer ManagementXO Insert Code0 features listed across both App Store listings

    Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

    See every feature
    Works with also listed by another
    —
    —
    How it sells itself

    Simplify your Shopify store's header and footer management with an intuitive, easy-to-use app. Customize logos, menus, links, and contact information effortlessly. Whether you're a beginner or an expert, you can take full control of your store’s design without the need for coding. The app offers real-time previews of changes, ensuring your branding remains consistent across devices.

    XO Insert Code is a great solution that gives you the ability to add code to your Shop pages! You can add anything you want including scripts, styles, custom CSS, Google Analytics, Facebook Pixel, verify header tags and more. It's very easy to do: just turn it on and paste any code (javascript, style CSS, custom HTML code) into the app's form, click Save and you're done!

    Key points
    • Customize headers and footers with no coding skills required.
    • Can you enable both and only one which your store want.
    • Manage start, mid and end content for both header and footer.
    • Easy to insert and manage code in your shop.
    • Add code to specific pages/products/collection.
    • Add Google Analytics, Google tag manager, Facebook pixel... code.
    • Add verify meta tag code.
    Screenshots
    Footer settings
    Header Footer management on frontendHeader Footer management on frontend resultCustom CSS And JS
    Insert code to specific theme
    Code added before </body> tagApp dashboardXO Inset code

    All the numbers

    Every figure, side by side

    A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

    Showing only the rows where the apps differ.

    Adoption

    MeasureHeader Footer ManagementXO Insert Code
    Detected storesNot published4,401as of Nov 3, 2026
    Net store change, 28 days0estimated−44estimated
    Stores added, 28 daysNot enough data32new and returning
    Big-brand shareNot enough data10%of stores of known size
    Top store categoriesNot publishedApparel & Accessories, Home & Garden, Health & Beauty
    Top store countriesNot publishedUnited States, Italy, United Kingdom

    Reviews

    MeasureHeader Footer ManagementXO Insert Code
    App Store ratingNot published5.0 ★
    App Store reviewsNot published234
    New reviews, 28 daysNot enough data1
    Reviewers a year or more inNot enough dataNot enough data

    Pricing

    MeasureHeader Footer ManagementXO Insert Code
    Free planNot listedNot listed
    Lowest paid monthly plan$5/monthNo monthly plan listed
    Longest free trial7 daysNot listed
    Plans listed3Not published

    Listing

    MeasureHeader Footer ManagementXO Insert Code
    Shopify category rank#117in Storefronts - Other#16in Product content
    Shopify App ChartsNot on this week’s charts#1 in Product content
    Built for ShopifyNoYes
    LaunchedJan 6, 2025Sep 26, 2018
    Languages3English, Italian, German1English
    DeveloperCodeZeeraXotiny

    FAQ

    Header Footer Management and XO Insert Code: common questions

    Where does this comparison’s data come from?
    Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Header Footer Management, Nov 3, 2026 for XO Insert Code; estimated figures are labeled.

    How Shoplist compares apps

    Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Header Footer Management, Nov 3, 2026 for XO Insert Code. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.