Customs Worksheet vs Go Feed: Google Merchant Sync
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 12, 2026 for Customs Worksheet, Oct 13, 2026 for Go Feed.
The short answer
- Only Go Feed lists a free plan.
- Go Feed lists 11 features Customs Worksheet’s listing doesn’t mention, including Conversion tracking, Custom labels, Custom rules.
Head to head
Free
- · 1 Product Source
- · 10 product variants per product source
- · Auto-Pause Ads for Low-Stock Products
- · Local Inventory Support
- · Product Diagnostics
- · Real Time Sync
Basic
- · 1,000 product variants per source
- · 5 Product Sources
- · Auto-Pause Ads for Low-Stock Products
- · Local Inventory Support
- · Multi Shopify Countries
- · Multi Shopify Languages
Advanced
- · 10 Product Sources
- · 10,000 product variants per source
- · Auto-Pause Ads for Low-Stock Products
- · Local Inventory Support
- · Multi Shopify Countries
- · Multi Shopify Languages
Enterprise
- · 10 Product Sources
- · 20,000 product variants per source
- · Auto-Pause Ads for Low-Stock Products
- · Local Inventory Support
- · Multi Shopify Countries
- · Multi Shopify Languages
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCustoms Worksheet helps Shopify merchants prepare customs documentation for international orders. It uses order and product information from Shopify to create downloadable customs worksheets in PDF format. Merchants can review and complete product details required for customs documentation, including materials, country of origin, tariff codes, and other relevant specifications.
Go Feed helps Shopify merchants sync, optimize, and manage product feeds for Google Merchant Center and Facebook Catalog. Automatically sync product variants, local inventory, multilingual feeds, and multi-country data with real-time updates. Detect product issues with built-in diagnostics, improve Shopping ad performance, and prevent wasted ad spend by excluding low-stock or unavailable products.
- Generate downloadable customs worksheet PDFs directly from Shopify orders.
- Automatically populate worksheets with Shopify order and product information.
- Add and manage customs details, including HS codes, country of origin, materials
- Automatically sync products and variants from Shopify to Google Merchant Center.
- Easily customize product details before creating XML feed files.
- Support multiple countries and languages for global ad campaigns.
- Quickly update product data when changes occur in your Shopify store.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Go Feed | |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Go Feed | |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Go Feed | |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $2.99/month |
| Longest free trial | Not listed | 7 days |
| Plans listed | Not published | 4 |
Listing
| Measure | Go Feed | |
|---|---|---|
| Shopify category rank | Not enough data | #45 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 12, 2026 | Nov 13, 2025 |
| Languages | 1 | 1 |
| Developer | Customs Worksheet | Go Feed |
FAQ
Customs Worksheet and Go Feed: common questions
- Is Customs Worksheet or Go Feed cheaper?
- Only Go Feed lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Customs Worksheet lists 4 the others don’t mention, such as AI mapping, Collection targeting, Customs documents, Order sync. Go Feed lists 11 the others don’t mention, such as Conversion tracking, Custom labels, Custom rules, Feed optimization. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 12, 2026 for Customs Worksheet, Oct 13, 2026 for Go Feed; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 12, 2026 for Customs Worksheet, Oct 13, 2026 for Go Feed. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.