CurateList vs Wysh ‑ Wishlist & POS
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for CurateList, Oct 30, 2026 for Wysh.
The short answer
- Both list a free plan. Paid plans start at $7/month for CurateList and $10/month for Wysh.
- CurateList lists 9 features Wysh’s listing doesn’t mention, including Bundles, Click-through rates, Conversion rates.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 10 lists / month
- · 5 customers / month
- · Basic analytics
- · Cart permalink
- · Customer reactions
- · Email sending
Starter
- · 100 lists / month
- · 50 customers / month
- · Custom email templates
- · Discount code attachment
- · No CurateList branding
- · Revenue analytics per list
Pro
- · Custom branding (logo + colors)
- · Custom email templates
- · Discount code attachment
- · List expiration
- · PDF export
- · Unlimited customers
Free
- · 50 lifetime wishlist creations
- · 8am to 8pm GMT live chat & phone support
- · Automations via Shopify Flow
- · Customisable storefront components
- · Guest wishlists
- · Shopify Flow and Sidekick
Core
- · Cart upsell and save for later
- · Everything in Free
- · Multiple named wishlists per customer
- · Price-drop alerts via Shopify Flow
- · Quote requests and trade controls
- · Shopify POS extension for 1 location
Premier
- · Everything in Core
- · Shopify POS extension for 5 locations
- · Unlimited wishlist creations and actions
Ultimate
- · Everything in Premier
- · JavaScript SDK
- · POS extension (unlimited locations)
- · REST API access
- · Unlimited wishlist creations and actions
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureSome customers need guidance — they ask "what should I buy?" and you have no way to answer with a shoppable experience. CurateList lets you pick products, add personal notes, and send a branded shoppable page on your store's domain. Customers see your picks, give feedback, and add items to their cart with no account needed. You track every view, reaction, and purchase with full revenue attribution.
Let guests and customers save individual products from carts, organise multiple wishlists and share favourites. Paid plans include unlimited wishlists, saves, edits and shares. Track conversions and revenue, connect online wishlists with POS, and re-engage shoppers with price-drop alerts. Connect Klaviyo, Attentive, Mailchimp, Ometria and LoyaltyLion through Shopify Flow.
- Build curated product lists with personal notes for each item
- Branded shoppable pages hosted on your store's domain
- Customer reactions — "Love It" or "Not for Me" per product
- Revenue tracking and conversion analytics per list
- Connect experiences: Link online wishlists directly to your Shopify POS
- Empower teams: Help staff see what customers want before they ask
- Boost conversions: Turn saved favourites into in-person sales
- Add from store: Let staff add in-store items to a customer’s wishlist for later
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  CurateList |  Wysh |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | CurateList | Wysh |
|---|---|---|
| App Store rating | Not published | 4.5 ★ |
| App Store reviews | Not published | 10 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | CurateList | Wysh |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $7/month(ahead) | $10/month |
| Longest free trial | 14 days | 30 days |
| Plans listed | 3 | 4 |
Listing
| Measure | CurateList | Wysh |
|---|---|---|
| Shopify category rank | #121 | #24(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | Yes |
| Launched | May 8, 2026 | Oct 3, 2025 |
| Languages | 1 | 1 |
| Developer | Palm beach themes | Visualsoft Limited |
FAQ
CurateList and Wysh: common questions
- Is CurateList or Wysh cheaper?
- Both list a free plan. Paid plans start at $7/month for CurateList and $10/month for Wysh. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- CurateList lists 9 the others don’t mention, such as Bundles, Click-through rates, Conversion rates, Custom branding. Wysh lists 2 the others don’t mention, such as Favorites, Guest wishlist. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for CurateList, Oct 30, 2026 for Wysh; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for CurateList, Oct 30, 2026 for Wysh. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.