Crux Analytics vs TouchFlow ‑ Follow Every Touch
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Crux Analytics, Jul 8, 2026 for TouchFlow.
The short answer
- Crux Analytics lists 11 features TouchFlow’s listing doesn’t mention, including Analytics dashboard, Checkout analytics, Custom dashboards.
Head to head
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMerchants run ads across multiple channels but cannot tell which ones actually lead to sales. Crux Analytics tracks visitor journeys from first click to checkout and attributes revenue to each marketing touchpoint. Compare five attribution models to understand which campaigns drive awareness versus which close sales.
Many attribution tools focus primarily on last-click reporting or offer limited journey visibility. TouchFlow shows every touchpoint before a sale so merchants can understand the impact of all marketing channels. See what’s working, remove what’s not, and make informed decisions. TouchFlow makes customer-journey insights simple and accessible for busy merchants.
- Five attribution models to see which marketing channels drive your sales
- Visual journey maps showing how customers navigate from entry to checkout
- Automatic UTM tracking captures campaign data from all your marketing links
- Product affinity reports reveal which items customers browse together
- View customer touchpoints from first visit through purchase.
- Access a clear view of the interactions customers take before buying.
- Understand the sequence of channels and actions leading to each order.
- Compare channel performance to support informed marketing decisions.







All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Crux Analytics | TouchFlow |
|---|---|---|
| Detected stores | 5 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Media | Not published |
| Top store countries | Canada, United States | Not published |
Reviews
| Measure | Crux Analytics | TouchFlow |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Crux Analytics | TouchFlow |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | Not published | Not published |
Listing
| Measure | Crux Analytics | TouchFlow |
|---|---|---|
| Shopify category rank | Not enough data | #176 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jan 19, 2026 | Jan 20, 2026 |
| Languages | 1 | 1 |
| Developer | Encrux | SOS Creativity |
FAQ
Crux Analytics and TouchFlow: common questions
- What features does each app list that the other doesn’t?
- Crux Analytics lists 11 the others don’t mention, such as Analytics dashboard, Checkout analytics, Custom dashboards, Event tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Crux Analytics, Jul 8, 2026 for TouchFlow; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Crux Analytics, Jul 8, 2026 for TouchFlow. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.








