Cross ‑ Sell Upsell Ace vs PairShelf
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 3, 2026 for Cross, Nov 2, 2026 for PairShelf.
The short answer
- Paid plans start at $9.99/month for Cross and $39/month for PairShelf.
- PairShelf lists 5 features Cross’s listing doesn’t mention, including A/B testing, Cart upsell, Product page upsell.
Head to head
- United States
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basic Plan
- · Show cross sells on products and cart
Starter
- · 100 active product pairs
- · 1–8 recommended products per pair
- · 3-day trial for eligible first installs
- · 50 AI suggestions per month
- · Basic views, clicks and adds analytics
- · No cart rules or A/B experiments
Growth
- · 200 AI suggestions per month
- · 500 active pairs and rules combined
- · Monthly or yearly billing
- · No A/B experiments or bulk actions
- · No overage charges
- · Product and cart recommendations
Pro
- · 2,000 active pairs and rules combined
- · 50/50 recommendation experiments
- · 600 AI suggestions per month
- · All Growth features
- · Bulk activate or pause up to 20 pairs
- · Monthly AI reset, including yearly plans
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureOur app shows the total clicks on recommended products and also shows the detailed report of total cart revenue. Now you can see the total orders generated by our app. You can pick products by yourself to create cross - sell or upsell for. You can decide which products you want to display as recommended / related products for a particular product.
PairShelf lets you choose a trigger product and related items from your catalog, then display curated pairs on product pages or tag-matched cart recommendations. Review consented views, clicks, and adds retained for up to 30 days. Growth and Pro add source and placement breakdowns; Pro also includes 50/50 experiments and bulk actions.
- Create cross-sells for products and cart page to engage customers
- Easily customize the look and feel to match your theme directly inside the app
- Easy setup - directly from theme editor for 2.0 themes
- Curate product page pairings from your Shopify catalog.
- Show cart recommendations when selected product tags match.
- Review consented views, clicks, and adds retained for 30 days.
- Compare 50/50 pairing experiments on Pro.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Cross | |
|---|---|---|
| Detected stores | 1 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Sporting Goods | Not published |
| Top store countries | United States | Not published |
Reviews
| Measure | Cross | |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 85 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Cross and PairShelf: common questions
- Is Cross or PairShelf cheaper?
- Paid plans start at $9.99/month for Cross and $39/month for PairShelf. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- PairShelf lists 5 the others don’t mention, such as A/B testing, Cart upsell, Product page upsell, Product recommendations. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 3, 2026 for Cross, Nov 2, 2026 for PairShelf; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 3, 2026 for Cross, Nov 2, 2026 for PairShelf. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.