CPI ‑ Custom Payment Icons vs Essential Trust Badges & Icons

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for CPI, Nov 6, 2026 for Essential Trust Badges & Icons.

The short answer

  • On the Shopify App Store: CPI 5.0 from 20 reviews and Essential Trust Badges & Icons 5.0 from 1,167 reviews.
  • Only Essential Trust Badges & Icons lists a free plan. Paid plans start at $1.99/month for CPI and $6.99/month for Essential Trust Badges & Icons.
  • Essential Trust Badges & Icons lists 6 features CPI’s listing doesn’t mention, including Announcement bar, Custom text, Fonts.

Head to head

Detected stores

CPI: —
Essential Trust Badges & Icons: 6,719

App Store reviews

CPI: 20
Essential Trust Badges & Icons: 1,167

Stores added, 28 days

CPI: —
Essential Trust Badges & Icons: 92
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Customize and reposition payment icons in your store's footer

—
Categories
  • Badges and icons
  • Badges and icons
  • Banners
Languages
  • English
  • English
  • French
  • German
  • Spanish
  • +3 more
Launched
Dec 2, 2019
Jun 2, 2023
Built for Shopify
Not badged
Built for Shopify
Reviews per month
1 last full month
16 last full month
Detected stores
0active installs
6,719active installs
  • edelkrone
  • meuollie
  • Oath Oats
  • RR by RIZMAN RUZAINI
  • Bolsas Vilma Mirian
+6,714 more
Most common store size
—
11-50 products25%
Top countries
—
  • United States14%
  • France7%
  • United Kingdom6%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0100200DecFebAprDecOctOctJanMarMayJulSepOctCPI ‑ Custom Payment Icons: 2 reviews in December 2022CPI ‑ Custom Payment Icons: 2 reviews in January 2023CPI ‑ Custom Payment Icons: 2 reviews in February 2023CPI ‑ Custom Payment Icons: 1 reviews in March 2023CPI ‑ Custom Payment Icons: 2 reviews in April 2023CPI ‑ Custom Payment Icons: 1 reviews in July 2023CPI ‑ Custom Payment Icons: 1 reviews in December 2023CPI ‑ Custom Payment Icons: 3 reviews in August 2024CPI ‑ Custom Payment Icons: 2 reviews in October 2024CPI ‑ Custom Payment Icons: 1 reviews in September 2025CPI ‑ Custom Payment Icons: 1 reviews in October 2025CPI ‑ Custom Payment Icons: 1 reviews in January 2026Essential Trust Badges & Icons: 95 reviews in December 2025Essential Trust Badges & Icons: 67 reviews in January 2026Essential Trust Badges & Icons: 74 reviews in February 2026Essential Trust Badges & Icons: 86 reviews in March 2026Essential Trust Badges & Icons: 50 reviews in April 2026Essential Trust Badges & Icons: 85 reviews in May 2026Essential Trust Badges & Icons: 106 reviews in June 2026Essential Trust Badges & Icons: 64 reviews in July 2026Essential Trust Badges & Icons: 65 reviews in August 2026Essential Trust Badges & Icons: 26 reviews in September 2026Essential Trust Badges & Icons: 16 reviews in October 2026
CPIEssential Trust Badges & IconsCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$1.99/month
From $0 to $29.99/month
Plans
Standard$1.99/month
7-day free trial
Free PlanFree
  • · Huge icon library
  • · One product page banner or 3 icon block
  • · Unlimited product page payment icons
  • · Up to 5000 monthly views
Starter$6.99/month
7-day free trial
  • · Everything in Free
  • · Unlimited Product page blocks
  • · Unlimited icons in a block
  • · Up to 20,000 monthly views
  • · Upload your own icons
Essential$9.99/month
7-day free trial
  • · Add blocks using product tags
  • · Everything in Starter
  • · Geolocation targeting
  • · Translations
  • · Unlimited cart page blocks
  • · Up to 50,000 monthly views
Professional$29.99/month
7-day free trial
  • · All premium features
  • · Everything in Essential
  • · Unlimited monthly views
Coverage
26 of 32 features81%
32 of 32 features100%
Unique strengths
—
  • Announcement bar
  • Custom text
  • Fonts
  • Guarantee
  • +2 more
Badges and icons
81%26/32
100%32/32
Customization
78%7/9
100%9/9
Icon position
92%12/13
100%13/13
Icon types
70%7/10
100%10/10
0266onlybothonly
CPIEssential Trust Badges & Icons32 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Easily manage payment icons in your Shopify Store. Add or remove icons, change their properties like size or color. Adjust icon positions, apply templates available for each Shopify Theme. Choose from 700+ predefined icons, such as: VISA, Mastercard, PayPal, American Express, Apple & Google & Amazon Pay, Discover, Maestro, Klarna, JCB, iDEAL and more!

Essential Icon & Trust Badge Banners - Use product badges to build trust. Effortlessly personalize and select the placement of banners or payment gateway icons on product page or any custom location. Upload your own custom icons to stand out & have a trusted site.

Key points
  • Large library of over 500+ predefined icons that can be added to your store.
  • Upload any icons that are not present in the robust library we provide.
  • Adjust icon positions to match the Shopify Theme you are currently using.
  • Customize size, color palette, border brightness, icon spacing, links.
  • Icon & trust badges banner library: diverse options for features and guarantees
  • Banner customization: edit size, font, & color to match brand identity
  • Flexible placement: add banners to product pages, or any custom location
  • Upload your own icons: personalize your store with unique guarantee icons
Screenshots
Customize
Main menuChoose icon from the listPage example
Shopify trust badges use cases
Shopify trust badges on product page and cart that boosts salesHighly customizable trust badges for shopify storebest shopify trust bages support

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureCPIEssential Trust Badges & Icons
Detected storesNot published6,719as of Nov 6, 2026
Net store change, 28 days0estimated−85estimated
Stores added, 28 daysNot enough data92new and returning
Big-brand shareNot enough data6%of stores of known size
Top store categoriesNot publishedApparel & Accessories, Home & Garden, Health & Beauty
Top store countriesNot publishedUnited States, France, United Kingdom

Reviews

MeasureCPIEssential Trust Badges & Icons
App Store rating5.0 ★5.0 ★
App Store reviews201,167(ahead)
New reviews, 28 days0(ahead)0
Reviewers a year or more inNot enough data4%

Pricing

MeasureCPIEssential Trust Badges & Icons
Free planNot listedYes
Lowest paid monthly plan$1.99/month(ahead)$6.99/month
Longest free trial7 days7 days
Plans listed14

Listing

MeasureCPIEssential Trust Badges & Icons
Shopify category rank#130in Badges and icons#6(ahead)in Badges and icons
Shopify App ChartsNot on this week’s charts#2 in Badges and icons
Built for ShopifyNoYes
LaunchedDec 2, 2019Jun 2, 2023
Languages1English7English, French, German
DeveloperKalis MediaEssential Apps

FAQ

CPI and Essential Trust Badges & Icons: common questions

Is CPI or Essential Trust Badges & Icons cheaper?
Only Essential Trust Badges & Icons lists a free plan. Paid plans start at $1.99/month for CPI and $6.99/month for Essential Trust Badges & Icons. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, CPI or Essential Trust Badges & Icons?
On the Shopify App Store: CPI 5.0 from 20 reviews and Essential Trust Badges & Icons 5.0 from 1,167 reviews.
What features does each app list that the other doesn’t?
Essential Trust Badges & Icons lists 6 the others don’t mention, such as Announcement bar, Custom text, Fonts, Guarantee. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for CPI, Nov 6, 2026 for Essential Trust Badges & Icons; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for CPI, Nov 6, 2026 for Essential Trust Badges & Icons. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.