CoWish ‑ Collection Wishlist vs Swish (Wishlist King)
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for CoWish, Nov 3, 2026 for Swish (Wishlist King).
The short answer
- On the Shopify App Store: CoWish 5.0 from 1 reviews and Swish (Wishlist King) 5.0 from 459 reviews.
- Only CoWish lists a free plan. Paid plans start at $29.99/month for CoWish and $19/month for Swish (Wishlist King).
- Swish (Wishlist King) lists 31 features CoWish’s listing doesn’t mention, including Analytics, Automations, Back-in-stock emails.
Head to head
- United States
- United Kingdom
- Japan
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FREE FOREVER
- · Free for all partner development stores
- · Test the app on stores before launching
PRO
- · 5k email reminder/month
- · Multi-Language Switcher
- · Share Wishlist
- · Stock Alert
- · Unlimited Wishlist
- · Wishlist button on the collection page
Starter
- · 10,000 website sessions/month included
- · Free setup and onboarding
- · Full Swish feature set
- · Unlimited Wishlists and saved items
Growth
- · 100,000 website sessions/month included
- · Free setup and onboarding
- · Full Swish feature set
- · Unlimited Wishlists and saved items
Scale
- · 500,000 website sessions/month included
- · Custom Integrations
- · Full Swish feature set
- · Unlimited Wishlists and saved items
- · White glove customisation and onboarding
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCoWish is not an ordinary wishlist app. Upgrade your store's shopping experience by letting customers follow their favorite collections. With CoWish, shoppers can wishlist a whole collection and automatically receive automated email notifications for back-in-stock updates, price drops, and low-stock alerts on related items.
Swish is a fully customisable, all-in-one Wishlist platform powering some of the biggest names in ecomm. Go entirely custom with ease, or use the out-of-the-box platform to launch a premium, on brand Wishlist in minutes - all housed within the Swish Shopper and Customer Accounts Hub. Swish enables shoppers to save & track the products they want most & helps drive conversion at the optimal moment.
- Easy to install, easily add Wishlist buttons and icons to collection pages
- User can easily Wishlist whole collection and get reminder for related products
- Multi-Language Switcher, Highly Customizable, Share Wishlist, Email Reminders
- Analytics, Reports, Drawer Mode, Floating icon and much more
- Start a wishlist with 1 click and add products from anywhere. Accounts optional.
- Integrates seamlessly with all themes, no popups or generic look and feel.
- Free setup and customisations by us to ensure everything looks and works well.
- Klaviyo integration allowing you to send email reminders as well as GA4 & Pixel.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  CoWish |  Swish (Wishlist King) |
|---|---|---|
| Detected stores | Not published | 4,717 |
| Net store change, 28 days | 0 | +39 |
| Stores added, 28 days | Not enough data | 124 |
| Big-brand share | Not enough data | 32% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | Not published | United States, United Kingdom, Japan |
Reviews
| Measure | CoWish | Swish (Wishlist King) |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 1 | 459(ahead) |
| New reviews, 28 days | Not enough data | 1 |
| Reviewers a year or more in | Not enough data | 19% |
Pricing
| Measure | CoWish | Swish (Wishlist King) |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $29.99/month | $19/month(ahead) |
| Longest free trial | 5 days | 30 days |
| Plans listed | 2 | 3 |
Listing
| Measure | CoWish | Swish (Wishlist King) |
|---|---|---|
| Shopify category rank | #137 | #4(ahead) |
| Shopify App Charts | Not on this week’s charts | #3 in Wishlists |
| Built for Shopify | No | Yes |
| Launched | Nov 8, 2024 | Nov 30, 2015 |
| Languages | 17 | 1 |
| Developer | Webframez | Swish |
FAQ
CoWish and Swish (Wishlist King): common questions
- Is CoWish or Swish (Wishlist King) cheaper?
- Only CoWish lists a free plan. Paid plans start at $29.99/month for CoWish and $19/month for Swish (Wishlist King). Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, CoWish or Swish (Wishlist King)?
- On the Shopify App Store: CoWish 5.0 from 1 reviews and Swish (Wishlist King) 5.0 from 459 reviews.
- What features does each app list that the other doesn’t?
- CoWish lists 1 the others don’t mention, such as Online registry. Swish (Wishlist King) lists 31 the others don’t mention, such as Analytics, Automations, Back-in-stock emails, Cross-sell emails. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for CoWish, Nov 3, 2026 for Swish (Wishlist King); estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for CoWish, Nov 3, 2026 for Swish (Wishlist King). Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.