CoWish ‑ Collection Wishlist vs Ultimate Wishlist

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for CoWish, Nov 3, 2026 for Ultimate Wishlist.

The short answer

  • On the Shopify App Store: CoWish 5.0 from 1 reviews and Ultimate Wishlist 4.9 from 53 reviews.
  • Both list a free plan. Paid plans start at $29.99/month for CoWish and $4.99/month for Ultimate Wishlist.
  • CoWish lists 5 features Ultimate Wishlist’s listing doesn’t mention, including Multi-language, Online registry, Price alerts.

Head to head

Detected stores

CoWish: —
Ultimate Wishlist: 296

App Store reviews

CoWish: 1
Ultimate Wishlist: 53
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—

Best wishlist app for your customer to add their favorite item

Categories
  • Wishlists
  • Wishlists
Languages
  • English
  • Portuguese (Brazil)
  • Portuguese (Portugal)
  • Chinese (Simplified)
  • +13 more
  • English
Launched
Nov 8, 2024
Sep 2, 2020
Built for Shopify
Not badged
Not badged
Reviews per month
—
1 last full month
Detected stores
0active installs
296active installs
  • Maria.B. Designs (PK)
  • Maestros Joyeros
  • Roja Parfums Holdings Ltd
  • M.Basics by Maria.B. (PK)
  • United Nude
+291 more
Most common store size
—
201-500 products29%
Top countries
—
  • United States24%
  • United Kingdom11%
  • India7%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

012JunOctJanMayAugAprAugCoWish ‑ Collection Wishlist: 1 reviews in December 2025Ultimate Wishlist: 1 reviews in June 2023Ultimate Wishlist: 1 reviews in September 2023Ultimate Wishlist: 1 reviews in October 2023Ultimate Wishlist: 1 reviews in December 2023Ultimate Wishlist: 1 reviews in January 2024Ultimate Wishlist: 1 reviews in February 2024Ultimate Wishlist: 1 reviews in May 2024Ultimate Wishlist: 1 reviews in June 2024Ultimate Wishlist: 2 reviews in August 2024Ultimate Wishlist: 2 reviews in February 2025Ultimate Wishlist: 1 reviews in April 2025Ultimate Wishlist: 1 reviews in August 2026
CoWishUltimate WishlistCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $29.99/month
From $0 to $14.99/month
Plans
FREE FOREVERFree
  • · Free for all partner development stores
  • · Test the app on stores before launching
PRO$29.99/month
5-day free trial
  • · 5k email reminder/month
  • · Multi-Language Switcher
  • · Share Wishlist
  • · Stock Alert
  • · Unlimited Wishlist
  • · Wishlist button on the collection page
Free planFree
  • · Customizable Text/Color
  • · Full reports
  • · Guest Wishlist
  • · Non-English support
  • · Share Wishlist
  • · Up to 500 Wishlist/month
Basic$4.99/month
  • · Custom Email Template
  • · Everything in Free plan
  • · Up to 1,000 Wishlist items/month
  • · Up to 500 email reminders per month
Pro$9.99/month
  • · Everything in Basic plan
  • · Send email reminder to individual user
  • · Up to 2,000 email reminders/month
  • · Up to 5,000 Wishlist items/month
Premium$14.99/month
  • · Everything in Pro plan
  • · Facebook pixel integration
  • · Up to 10,000 Wishlist items/month
  • · Up to 5,000 email reminders/month
Coverage
16 of 20 features80%
15 of 20 features75%
Unique strengths
  • Multi-language
  • Online registry
  • Price alerts
  • Purchase alerts
  • +1 more
  • Custom layouts
  • Guest wishlist
  • In-store registry
  • Save for later
Wishlists
80%16/20
75%15/20
Customization
88%7/8
50%4/8
List management
100%6/6
100%6/6
List types
50%3/6
83%5/6
5114onlybothonly
CoWishUltimate Wishlist20 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

CoWish5.0(1)Ultimate Wishlist4.9(53)
Works with also listed by another
—
—
How it sells itself

CoWish is not an ordinary wishlist app. Upgrade your store's shopping experience by letting customers follow their favorite collections. With CoWish, shoppers can wishlist a whole collection and automatically receive automated email notifications for back-in-stock updates, price drops, and low-stock alerts on related items.

With Ultimate wishlist customers can create wishlists with or without registration/login. Users can login to see their wishlist across multiple devices. Easily customizable all text and Non-English support. With Ultimate Wishlist’s strong statistics, you can learn which products and variants your customers want most so you can focus to promote those products.

Key points
  • Easy to install, easily add Wishlist buttons and icons to collection pages
  • User can easily Wishlist whole collection and get reminder for related products
  • Multi-Language Switcher, Highly Customizable, Share Wishlist, Email Reminders
  • Analytics, Reports, Drawer Mode, Floating icon and much more
  • Easily customizable all text and appearance to match your store.
  • Customers can create wishlists with or without registration/login.
  • Allow customer to share their wishlist via Facebook, Twitter and Email.
  • Customizable email template to send reminders to your customer about wishlist.
Screenshots
Button- settings
multi-languageCollection-pageApp-configuration
Dashboard 3
Dashboard 2Dashboard 1Wishlist on collection page

Installed with

CoWish5.0(1)Ultimate Wishlist4.9(53)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureCoWishUltimate Wishlist
Detected storesNot published296as of Nov 3, 2026
Net store change, 28 days0estimated−5estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough data12%of stores of known size
Top store categoriesNot publishedApparel & Accessories, Home & Garden, Health & Beauty
Top store countriesNot publishedUnited States, United Kingdom, India

Reviews

MeasureCoWishUltimate Wishlist
App Store rating5.0 ★(ahead)4.9 ★
App Store reviews153(ahead)
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureCoWishUltimate Wishlist
Free planYesYes
Lowest paid monthly plan$29.99/month$4.99/month(ahead)
Longest free trial5 daysNot listed
Plans listed24

Listing

MeasureCoWishUltimate Wishlist
Shopify category rank#137in Wishlists#57(ahead)in Wishlists
Shopify App ChartsNot on this week’s charts#16 in Wishlists
Built for ShopifyNoNo
LaunchedNov 8, 2024Sep 2, 2020
Languages17English, Portuguese (Brazil), Portuguese (Portugal)1English
DeveloperWebframezZedApps

FAQ

CoWish and Ultimate Wishlist: common questions

Is CoWish or Ultimate Wishlist cheaper?
Both list a free plan. Paid plans start at $29.99/month for CoWish and $4.99/month for Ultimate Wishlist. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, CoWish or Ultimate Wishlist?
On the Shopify App Store: CoWish 5.0 from 1 reviews and Ultimate Wishlist 4.9 from 53 reviews.
What features does each app list that the other doesn’t?
CoWish lists 5 the others don’t mention, such as Multi-language, Online registry, Price alerts, Purchase alerts. Ultimate Wishlist lists 4 the others don’t mention, such as Custom layouts, Guest wishlist, In-store registry, Save for later. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for CoWish, Nov 3, 2026 for Ultimate Wishlist; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for CoWish, Nov 3, 2026 for Ultimate Wishlist. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.