COVA Bundle & Upsell vs SmartBundle: Bundles & Gifts
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026 for COVA Bundle & Upsell, Nov 6, 2026 for SmartBundle.
The short answer
- Both list a free plan. Paid plans start at $9.99/month for COVA Bundle & Upsell and $9.99/month for SmartBundle.
- COVA Bundle & Upsell lists 5 features SmartBundle’s listing doesn’t mention, including Cart discounts, Custom pricing, Free shipping.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free to Install
- · 3 live bundles
- · Basic analytics
- · Countdown timers
- · Email support
- · Quantity discounts & BOGO
- · Revenue Limit: $500/Month
Starter
- · "People bought this" social proof
- · 1 post-purchase offer
- · Collections & scheduling
- · Email Support
- · Free gifts in 5 · Upsells in 3 bundles
- · Mix & Match
Growth
- · 3 post-purchase offers · A/B testing
- · AI assistant
- · All-products targeting · Advanced analyt
- · Customer review cards
- · Everything in Starter
- · Priority Support
Scale
- · A/B testing (4 variants)
- · AI performance insights
- · Everything in Growth
- · Revenue Limit: $10,000/Month
- · Unlimited post-purchase offers
Free
- · 2 active bundles
- · Discounts applied at checkout
- · Up to $1,000 bundle sales a month
- · Volume, BOGO, gift and FBT offers
Starter
- · All 24 bundle templates
- · Build your own bundle builder
- · Unlimited active bundles
- · Up to $3,000 bundle sales a month
Growth
- · All 24 bundle templates
- · Everything in Starter
- · Unlimited active bundles
- · Unlimited bundle sales
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureTurn more of your traffic into bigger orders with Cova Bundles. Launch product bundles, BOGO offers, volume discounts, and free gift promotions in minutes—no code or theme edits required. Works seamlessly with any Shopify store. Add countdown timers and social proof to create urgency, increase conversions, and track every extra dollar generated in your dashboard.
SmartBundle helps you sell more per order with bundles that look like part of your theme. Start from 24 ready-made templates: let shoppers build their own bundle, set tiered volume discounts, buy X get Y and BOGO deals, gifts with a purchase or above a cart total, fixed bundles, add-ons and frequently bought together products.
- Create volume discounts and targeted upsells for products or collections
- Set flexible pricing with percentage, fixed, or per-unit discounts
- Customize bundle design to perfectly match your store’s look and feel
- Build your own bundle: shoppers pick products and the discount rises per item
- Volume discount and buy X get Y tiers shown above the Add to cart button
- Gifts with purchase by product or cart total, added and removed automatically
- Fixed bundles, add-ons and frequently bought together with one-click add




All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | COVA Bundle & Upsell | |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | COVA Bundle & Upsell | |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 4 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | COVA Bundle & Upsell | |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $9.99/month | $9.99/month |
| Longest free trial | 14 days | Not listed |
| Plans listed | 4 | 3 |
Listing
| Measure | COVA Bundle & Upsell | |
|---|---|---|
| Shopify category rank | #144 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 11, 2026 | Nov 4, 2026 |
| Languages | 7 | 1 |
| Developer | Cova Apps | Commerce Brain |
FAQ
COVA Bundle & Upsell and SmartBundle: common questions
- Is COVA Bundle & Upsell or SmartBundle cheaper?
- Both list a free plan. Paid plans start at $9.99/month for COVA Bundle & Upsell and $9.99/month for SmartBundle. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- COVA Bundle & Upsell lists 5 the others don’t mention, such as Cart discounts, Custom pricing, Free shipping, Gift boxes. SmartBundle lists 5 the others don’t mention, such as Build a box, Cross-sell bundles, Fixed bundles, Multipacks. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026 for COVA Bundle & Upsell, Nov 6, 2026 for SmartBundle; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026 for COVA Bundle & Upsell, Nov 6, 2026 for SmartBundle. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.


