Costsify Short Links vs UTM Ad Conversion Tracking

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.

The short answer

  • Both list a free plan. Paid plans start at $9.99/month for Costsify Short Links and $12/month for UTM Ad Conversion Tracking.
  • UTM Ad Conversion Tracking lists 11 features Costsify Short Links’s listing doesn’t mention, including Checkout analytics, Custom dashboards, Event tracking.

Head to head

Detected stores

Costsify Short Links: —
UTM Ad Conversion Tracking: 7
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Analytics
  • Analytics
Languages
  • English
  • English
Launched
Nov 9, 2026
Dec 29, 2024
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
7active installs
  • GM
  • Home Luxury Scents
  • mixsoon
  • Gleamy
  • Mi BOWL MEAL
+2 more
Most common store size
—
101-200 products29%
Top countries
—
  • United States43%
  • Canada14%
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $9.99/month
From $0 to $12/month
Plans
FreeFree
Pro$9.99/month
FreeFree
  • · 50 Orders/mo
  • · Cart Add, Removed, Purchased Tracking
  • · GEO Location Tracking
  • · Interaction Logs
  • · Referrer Tracking
  • · UTM Links Tracking
Pro$12/month
7-day free trial
  • · Cart Add, Removed, Purchased Tracking
  • · GEO Location Tracking
  • · Interaction Logs
  • · Referrer Tracking
  • · UTM Tracking
  • · Unlimited Orders
Coverage
3 of 14 features21%
14 of 14 features100%
Unique strengths
—
  • Checkout analytics
  • Custom dashboards
  • Event tracking
  • Historical analysis
  • +7 more
Analytics
21%3/14
100%14/14
Customer behavior
17%1/6
100%6/6
Marketing and sales
20%1/5
100%5/5
Visuals and reports
33%1/3
100%3/3
0311onlybothonly
Costsify Short LinksUTM Ad Conversion Tracking14 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Checkout
How it sells itself

Manage short links for social posts, email campaigns and creator promotions in one place. View daily click trends and your most-clicked links. Build campaign URLs with UTM parameters and reuse saved presets. Reports show link clicks; they do not attribute orders or sales revenue.

Are you spending too much on ads that don’t convert into sales? UTM Ad Conversion Tracking empowers you to track Ad campaigns using UTM Links & Referrer. Get detailed Reports & UTM Insights to see which campaigns drive sales. Track items added to and removed from the cart and bring sales using UTM Link tracking. Get full visibility into cart activity and make data-driven decisions with UTM Tracking.

Key points
  • Create and manage short links for your marketing campaigns.
  • View daily click trends and your most-clicked links.
  • Build UTM-tagged URLs and save campaign presets on Pro.
  • UTM link tracking tracks UTM Source, Campaign, Medium, & Content for any medium.
  • UTM analytics track Ad conversion cost for Facebook Ads, Google Ads & any medium
  • Get geo location, cart additions, removals, purchases, and UTM sales reports.
  • Monitor visitor referrers, sales, and orders with UTM tracking and UTM insight.
Screenshots
Build campaign URLs with UTM tags and reusable presets
Create a short link with a custom code and expiryCreate campaign links and compare daily click totalsManage campaign short links and see their active status
UTM Data Facebook Pixel Conversion Tracking Setup
UTM Link Tracking Orders and Products DetailsUTM Ad Conversion Tracking Graphs and charts for visualisationGoogle Ad Conversion Details with UTM Tracking Data Analytics

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureCostsify Short LinksUTM Ad Conversion Tracking
Detected storesNot published7as of Nov 9, 2026
Net store change, 28 daysNot enough data0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedHealth & Beauty, Apparel & Accessories, Food, Beverages & Tobacco
Top store countriesNot publishedUnited States, Canada

Reviews

MeasureCostsify Short LinksUTM Ad Conversion Tracking
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureCostsify Short LinksUTM Ad Conversion Tracking
Free planYesYes
Lowest paid monthly plan$9.99/month(ahead)$12/month
Longest free trialNot listed7 days
Plans listed22

Listing

MeasureCostsify Short LinksUTM Ad Conversion Tracking
Shopify category rankNot enough data#1020in Analytics
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedNov 9, 2026Dec 29, 2024
Languages1English1English
DevelopercostsifyInnovify

FAQ

Costsify Short Links and UTM Ad Conversion Tracking: common questions

Is Costsify Short Links or UTM Ad Conversion Tracking cheaper?
Both list a free plan. Paid plans start at $9.99/month for Costsify Short Links and $12/month for UTM Ad Conversion Tracking. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
UTM Ad Conversion Tracking lists 11 the others don’t mention, such as Checkout analytics, Custom dashboards, Event tracking, Historical analysis. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.