AI Wellness Shopping Assistant vs Merchant AI: Chatbots & Agents
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- On the Shopify App Store: AI Wellness Shopping Assistant 5.0 from 1 reviews and Merchant AI 5.0 from 1 reviews.
- Only Merchant AI lists a free plan. Paid plans start at $19.99/month for AI Wellness Shopping Assistant and $25/month for Merchant AI.
- AI Wellness Shopping Assistant lists 12 features Merchant AI’s listing doesn’t mention, including Chat assignment, Color and font, Discounts.
Head to head
Starter
- · 250 conversations / month
- · Advanced AI model
- · Automatic product & discount sync
- · Conversation history & analytics
- · Full design customization
- · Image analysis & skin diagnostic
Growth
- · 1000 conversations / month
- · Advanced AI model
- · Automatic product & discount sync
- · Conversation history & analytics
- · Full design customization
- · Image analysis & skin diagnostic
Scale
- · 6000 conversations / month
- · Advanced AI model
- · Automatic product & discount sync
- · Conversation history & analytics
- · Full design customization
- · Image analysis & skin diagnostic
Free Plan
- · 1 AI agent
- · 1 MB knowledge base
- · 1 team seat
- · 20 messages / month
- · Website & file sources
Starter Plan
- · 1 AI agent
- · 15 MB knowledge base
- · 2 team seats
- · 400 messages / month
- · Advanced analytics
- · All source types
Pro Plan
- · 2,500 messages / month
- · 3 AI agents
- · 30 MB knowledge base
- · 5 team seats
- · Advanced analytics
- · All source types
Business Plan
- · 10 team seats
- · 5 AI agents
- · 60 MB knowledge base
- · 9,000 messages / month
- · Advanced analytics
- · All source types
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCosmera is a chatbot built specifically for wellness and cosmetics brands. It delivers a boutique-like, personalized experience on your store, helping customers navigate the catalog and find suitable products more easily. The app answers customer questions in real time and supports product discovery throughout the shopping journey.
Merchant AI installs on your Shopify store and indexes your products, collections, policies, and content, refreshing whenever your catalog changes. Shoppers ask questions and get answers grounded in your store data. They can see product recommendations, add to cart, look up an order, or start a return inside the chat. You set the agent's tone, refund posture, and escalation rules in plain English.
- 24/7 Chatbot: Instant answers on homepage or product pages to guide customers
- Recommend products with social content based on customer inputs and your rules
- AI analysis via photo to provide diagnostics and product recommendations
- Collect opt-ins and emails during chat and analyze customer interactions
- Auto-syncs your products, collections, policies, and blog posts on install
- Recommends products and adds to cart inside the conversation
- Looks up orders, tracking, and starts returns without leaving chat
- Set your tone, refund posture, and escalation rules in plain English
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  AI Wellness Shopping Assistant |  Merchant AI |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | AI Wellness Shopping Assistant | Merchant AI |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 1 | 1 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | AI Wellness Shopping Assistant | Merchant AI |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $19.99/month(ahead) | $25/month |
| Longest free trial | 7 days | 14 days |
| Plans listed | 3 | 4 |
Listing
| Measure | AI Wellness Shopping Assistant | Merchant AI |
|---|---|---|
| Shopify category rank | #505(ahead) | #675 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Mar 12, 2026 | May 21, 2026 |
| Languages | 1 | 1 |
| Developer | NOVARIA | Cross Digital Ltd |
FAQ
AI Wellness Shopping Assistant and Merchant AI: common questions
- Is AI Wellness Shopping Assistant or Merchant AI cheaper?
- Only Merchant AI lists a free plan. Paid plans start at $19.99/month for AI Wellness Shopping Assistant and $25/month for Merchant AI. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, AI Wellness Shopping Assistant or Merchant AI?
- On the Shopify App Store: AI Wellness Shopping Assistant 5.0 from 1 reviews and Merchant AI 5.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- AI Wellness Shopping Assistant lists 12 the others don’t mention, such as Chat assignment, Color and font, Discounts, Email chat. Merchant AI lists 3 the others don’t mention, such as Cart recovery, Chat buttons, Order updates. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.