Cool Popup vs Popup Conversion Wizard

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Cool Popup, Nov 9, 2026 for Popup Conversion Wizard.

The short answer

  • Both list a free plan. Paid plans start at $19/month for Cool Popup and $3.99/month for Popup Conversion Wizard.
  • Cool Popup lists 41 features Popup Conversion Wizard’s listing doesn’t mention, including Analytics, APIs and webhooks, Automations.

Head to head

Detected stores

Cool Popup: —
Popup Conversion Wizard: 45

App Store reviews

Cool Popup: —
Popup Conversion Wizard: 35

Stores added, 28 days

Cool Popup: —
Popup Conversion Wizard: 2
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Social proof
  • Pop-ups
  • Pop-ups
Languages
  • English
  • English
Launched
May 19, 2026
Oct 14, 2024
Built for Shopify
Not badged
Not badged
Reviews per month
2 last full month
3 last full month
Detected stores
0active installs
45active installs
  • Reina Diaz
  • nika Schmuck
  • Ro Rox
  • Pokédex
  • Cutey K Blanks
+40 more
Most common store size
—
11-50 products29%
Top countries
—
  • United States9%
  • Canada4%
  • Germany4%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020AugOctDecFebMayAugOctCool Popup: 1 reviews in May 2026Cool Popup: 2 reviews in June 2026Popup Conversion Wizard: 7 reviews in August 2025Popup Conversion Wizard: 4 reviews in September 2025Popup Conversion Wizard: 9 reviews in October 2025Popup Conversion Wizard: 16 reviews in November 2025Popup Conversion Wizard: 16 reviews in December 2025Popup Conversion Wizard: 8 reviews in January 2026Popup Conversion Wizard: 1 reviews in February 2026Popup Conversion Wizard: 1 reviews in March 2026Popup Conversion Wizard: 1 reviews in June 2026Popup Conversion Wizard: 3 reviews in August 2026Popup Conversion Wizard: 7 reviews in September 2026Popup Conversion Wizard: 3 reviews in October 2026
Cool PopupPopup Conversion WizardCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $99/month
From $0 to $9.90/month
Plans
Forever FreeFree
  • · 1 Campaign
  • · 1 month conversions retention
  • · 10,000 impressions / month
  • · 5 Notifications
  • · 7 days statistics retention
Startup Plan$19/month
14-day free trial
  • · 1 month statistics retention
  • · 20 campaigns
  • · 3 months conversions retention
  • · 5 custom domains
  • · 50,000 impressions / month
  • · Custom CSS
Professional Plan$49/month
14-day free trial
  • · 100,000 impressions
  • · 25 custom domains
  • · 3 months statistics retention
  • · 50 Campaigns
  • · 6 months conversions retention
  • · Custom CSS
Majestic Plan$99/month
14-day free trial
  • · 1 year conversions retention
  • · 100 Campaigns
  • · 250,000 impressions / month
  • · 50 custom domains
  • · 6 months statistics retention
  • · Custom CSS
Free ForeverFree
  • · Create 1 Customizable Popup
  • · Customer Support
  • · No visitor or impression limit
Starter Plan$3.99/month
7-day free trial
  • · Call-to-Action Function
  • · Create 5 Customizable Popups
  • · Custom Triggers for Popups
  • · Customer Sign-up Process
  • · Customer Support
  • · No visitor or impression limit
Professional Plan$9.90/month
7-day free trial
  • · All Features of Starter Plan
  • · Create Unlimited Customizable Popup
  • · Customer Support
  • · Geolocation Targeting Feature for Global
  • · No visitor or impression limit
  • · Premium Support to Customize Popups
Coverage
53 of 55 features96%
14 of 55 features25%
Unique strengths
  • Analytics
  • APIs and webhooks
  • Automations
  • Banners
  • +37 more
  • SMS pop-ups
  • Tagging
Pop-ups
94%34/36
39%14/36
Managing pop-ups
94%17/18
44%8/18
Pop-up types
94%17/18
33%6/18
Social proof
100%19/19
0%0/19
Analytics
100%2/2
0%0/2
Content types
100%5/5
0%0/5
Display options
100%12/12
0%0/12
41122onlybothonly
Cool PopupPopup Conversion Wizard55 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

Cool Popup helps Shopify stores turn visitors into subscribers and buyers with modern, converting popups and on-site messages. Set up in minutes, match your brand, and control exactly when and where your offers appear, recover abandoning shoppers, and improve conversion rate. Capture email leads with irresistible offers (discounts, offers, giveaways) Reduce cart abandonment with last-chance offers.

Deliver the right experience at the right time — whether it’s an alert for a flash sale, an announcement for new arrivals, or a prompt to recover abandoned carts. From capturing leads to promoting exclusive deals, Popup helps you create timely experiences that boost engagement and drive conversion. Flexible triggers, visual customization, and smart targeting let you tailor each moment to fit your brand and goals.

Key points
  • Popup builder with 30 structural templates.
  • Smart targeting & triggers by page, device, URL rules, referral source, etc.
  • Lightweight embed built to avoid slowing down storefront pages
  • Drive purchases with discounts, shipping offers, and limited-time promos.
  • Branded Popups — Create popups that align with your store’s visual identity
  • Precise Targeting — Show popups based on user behavior and timing rules
  • Actionable Buttons — Redirect visitors to pages, products, or forms
  • Lead Collection — Capture emails, phone numbers, and marketing consent
Screenshots
White label teams for agency clients access
Assign one or more Cool Popup campaigns to storeConnect Cool Popup with Shopify and review existing campaignsConnect Cool Popup with Shopify and review existing campaigns
The screenshot shows the app's home screen for creating and mana
The screenshot shows the 'Edit Popup' section for customizing poThe screenshot shows an example of popup design options for visi

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureCool PopupPopup Conversion Wizard
Detected storesNot published45as of Nov 9, 2026
Net store change, 28 days0estimated+2estimated
Stores added, 28 daysNot enough data2new and returning
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedApparel & Accessories, Health & Beauty, Home & Garden
Top store countriesNot publishedUnited States, Canada, Germany

Reviews

MeasureCool PopupPopup Conversion Wizard
App Store ratingNot published5.0 ★
App Store reviewsNot published35
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough data0%

Pricing

MeasureCool PopupPopup Conversion Wizard
Free planYesYes
Lowest paid monthly plan$19/month$3.99/month(ahead)
Longest free trial14 days7 days
Plans listed43

Listing

MeasureCool PopupPopup Conversion Wizard
Shopify category rank#428in Pop-ups#45(ahead)in Pop-ups
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 19, 2026Oct 14, 2024
Languages1English1English
DeveloperCoversine Website ServicesVector Technologies

FAQ

Cool Popup and Popup Conversion Wizard: common questions

Is Cool Popup or Popup Conversion Wizard cheaper?
Both list a free plan. Paid plans start at $19/month for Cool Popup and $3.99/month for Popup Conversion Wizard. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Cool Popup lists 41 the others don’t mention, such as Analytics, APIs and webhooks, Automations, Banners. Popup Conversion Wizard lists 2 the others don’t mention, such as SMS pop-ups, Tagging. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Cool Popup, Nov 9, 2026 for Popup Conversion Wizard; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Cool Popup, Nov 9, 2026 for Popup Conversion Wizard. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.