Pasilobus Swatches & Listings vs Variants by Selluxe
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Pasilobus Swatches & Listings, Oct 13, 2026 for Variants by Selluxe.
The short answer
- Only Variants by Selluxe lists a free plan. Paid plans start at $4.99/month for Pasilobus Swatches & Listings and $9.99/month for Variants by Selluxe.
- Variants by Selluxe lists 6 features Pasilobus Swatches & Listings’s listing doesn’t mention, including Checkboxes, Custom CSS, Custom HTML.
Head to head
Starter
- · 10 swatch groups & listings
- · Bulk swatch upload & import
- · Grouping suggestions
- · Swatches on product & collection pages
Growth
- · 100 swatch groups & listings
- · Auto-sorted swatches
- · Bulk swatch upload & import
- · Grouping suggestions
- · Swatches on product & collection pages
Advanced
- · 1000 swatch groups & listings
- · Auto-sorted swatches
- · Bulk swatch upload & import
- · Grouping suggestions
- · Price badges & "Most popular"
- · Swatches on product & collection pages
Premium
- · Auto-sorted swatches
- · Bulk swatch upload & import
- · Grouping suggestions
- · Price badges & "Most popular"
- · Split variants
- · Swatches on product & collection pages
free
Basic
- · All eight swatch styles
- · Colour mapping for values
- · Per option styling
- · Sale and sold out labels
- · Shape and size adjustable per option
- · Up to 5 size charts
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureStop managing combined listings manually. Link separate Shopify products and display them as variant swatches, dropdowns, or buttons on product and collection pages. Auto-group products by title pattern or tag. Import and export via CSV. Products keep their own SEO-friendly URLs while appearing as a unified listing. Configure display per listing with different swatch styles for desktop and mobile.
Variants by Selluxe replaces the variant dropdown on your product pages with swatches, buttons or pills. Pick from eight styles, and set shape, size and colours per option, so colour shows as images and size as buttons. Build size charts and link each one to specific products, collections, categories or tags. The guide opens right next to the size option, in centimetres or inches.
- Link separate products as variants
- Display variants as individual items
- Easily manage color swatches and other variations
- Simplified management of product variants
- Eight swatch styles: circles, squares, pills and buttons
- Own style per option: colour as images, size as buttons
- Sale and sold out labels, prices and tooltips on swatches
- Size charts linked to products, collections, tags or types








All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Pasilobus Swatches & Listings | Variants by Selluxe |
|---|---|---|
| Detected stores | 21 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Baby & Toddler | Not published |
| Top store countries | United States, United Kingdom, Egypt | Not published |
Reviews
| Measure | Pasilobus Swatches & Listings | Variants by Selluxe |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Pasilobus Swatches & Listings | Variants by Selluxe |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $4.99/month(ahead) | $9.99/month |
| Longest free trial | 30 days | 14 days |
| Plans listed | 4 | 2 |
Listing
| Measure | Pasilobus Swatches & Listings | Variants by Selluxe |
|---|---|---|
| Shopify category rank | #375 | #289(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Sep 24, 2024 | Aug 6, 2026 |
| Languages | 19 | 1 |
| Developer | Pasilobus | Selluxe |
FAQ
Pasilobus Swatches & Listings and Variants by Selluxe: common questions
- Is Pasilobus Swatches & Listings or Variants by Selluxe cheaper?
- Only Variants by Selluxe lists a free plan. Paid plans start at $4.99/month for Pasilobus Swatches & Listings and $9.99/month for Variants by Selluxe. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Pasilobus Swatches & Listings lists 1 the others don’t mention, such as Auto-updates. Variants by Selluxe lists 6 the others don’t mention, such as Checkboxes, Custom CSS, Custom HTML, Preview. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Pasilobus Swatches & Listings, Oct 13, 2026 for Variants by Selluxe; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Pasilobus Swatches & Listings, Oct 13, 2026 for Variants by Selluxe. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.















