CMO Analytics | Profit Tracker vs MoonProfit

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • Paid plans start at $29.99/month for CMO Analytics and $29/month for MoonProfit.
  • MoonProfit lists 13 features CMO Analytics’s listing doesn’t mention, including Cash flow, Custom reports, Customers.

Head to head

App Store reviews

CMO Analytics: —
MoonProfit: 2
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Accounting
  • Accounting
Languages
  • English
  • English
Launched
May 20, 2026
Jun 12, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $29.99 to $89.99/month
From $29 to $199/month
Plans
Starter$29.99/month
14-day free trial
  • · Custom COGS & Logistic Fees
  • · Historical Data (up to 2 years)
  • · Influencer Cost Tracking
  • · Live P&L Dashboard
  • · Meta & Google Ads Integration
  • · Up to 500 orders/month
Growth$59.99/month
14-day free trial
  • · Custom COGS & Logistic Fees
  • · Historical Data (up to 2 years)
  • · Influencer Cost Tracking
  • · Live P&L Dashboard
  • · Meta & Google Ads Integration
  • · Up to 5,000 orders/month
Scale$89.99/month
14-day free trial
  • · Custom COGS & Logistic Fees
  • · Historical Data (up to 2 years)
  • · Influencer Cost Tracking
  • · Live P&L Dashboard
  • · Meta & Google Ads Integration
  • · Unlimited orders
Crescent$29/month
21-day free trial
  • · 2,500 orders/month
  • · AI wasted-spend finder
  • · All ad platforms synced
  • · True profit, P&L & margins
Full Moon$59/month
14-day free trial
  • · 6,000 orders/month
  • · Advanced AI insights
  • · Everything in Crescent
  • · Multi-channel attribution
Supermoon$99/month
14-day free trial
  • · 15,000 orders/month
  • · Everything in Full Moon
  • · Extended data history
  • · MoonProfit Radar: revenue protection
  • · Priority support
Scale$199/month
14-day free trial
  • · API access
  • · Everything in Supermoon
  • · Multi-store dashboard
  • · Unlimited orders
Coverage
8 of 21 features38%
21 of 21 features100%
Unique strengths
—
  • Cash flow
  • Custom reports
  • Customers
  • Inventory and product
  • +9 more
Accounting
38%8/21
100%21/21
Automated data sync
22%2/9
100%9/9
Financial operations
0%0/3
100%3/3
Financial reports
67%6/9
100%9/9
0813onlybothonly
CMO AnalyticsMoonProfit21 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
—
How it sells itself

CMO Analytics is a P&L dashboard and profit analytics platform built for merchants who want to know their true profitability. Connect your advertising channels, input COGS and logistics costs, and get a complete profit and loss overview in one place.

MoonProfit gives Shopify merchants a real-time net profit dashboard. Track every cost that eats into your margins — COGS, ad spend across Meta, Google, TikTok, Snapchat, Pinterest and X, shipping fees, payment processing fees, taxes, and custom expenses. See true net profit per order, per product, and per day. Includes blended ROAS, P&L reports, customer lifetime value, automated email reports, and CSV exports.

Key points
  • Real-time P&L dashboard with true profit and profitability tracking
  • Connect ad channels for unified profit analytics and insights
  • Input COGS & logistics costs for accurate profit calculation
  • Profit insights platform — no spreadsheets, no manual reporting
  • Real-time net profit dashboard with period-over-period comparison
  • Connect Meta, Google, TikTok, Snap, Pinterest & more.
  • Bulk COGS editor — set cost per SKU/variant for accurate margins
  • Profit & loss reports with ROAS, MER, margins, and AOV
Screenshots
CMO Analytics Shipping & Logistic
CMO Analytics API ConnectionsCMO Analytics P&L DashboardCMO Analytics Payment Provider
moonprofit-db
l7 daydashboardProduct analytics report showing profit by product and variant

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureCMO AnalyticsMoonProfit
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureCMO AnalyticsMoonProfit
App Store ratingNot published5.0 ★
App Store reviewsNot published2
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureCMO AnalyticsMoonProfit
Free planNot listedNot listed
Lowest paid monthly plan$29.99/month$29/month(ahead)
Longest free trial14 days21 days
Plans listed34

Listing

MeasureCMO AnalyticsMoonProfit
Shopify category rank#308in Accounting#158(ahead)in Accounting
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 20, 2026Jun 12, 2026
Languages1English1English
DeveloperCMO AnalyticsMoonProfit

FAQ

CMO Analytics and MoonProfit: common questions

Is CMO Analytics or MoonProfit cheaper?
Paid plans start at $29.99/month for CMO Analytics and $29/month for MoonProfit. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
MoonProfit lists 13 the others don’t mention, such as Cash flow, Custom reports, Customers, Inventory and product. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.