CleverTap vs Mobile App Builder ‑ NAPPS

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for CleverTap, Nov 7, 2026 for Mobile App Builder.

The short answer

  • Only Mobile App Builder lists a free plan.
  • Mobile App Builder lists 20 features CleverTap’s listing doesn’t mention, including Abandoned cart, App design, Auto-notifications.

Head to head

Detected stores

CleverTap: 200
Mobile App Builder: —

App Store reviews

CleverTap: —
Mobile App Builder: 34

Stores added, 28 days

CleverTap: 17
Mobile App Builder: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Content - Other
  • Mobile app builder
  • Selling online - Other
Languages
  • English
  • English
  • Portuguese (Brazil)
  • Portuguese (Portugal)
  • Spanish
  • +4 more
Launched
Jan 4, 2016
Nov 11, 2022
Built for Shopify
Not badged
Built for Shopify
Reviews per month
1 last full month
1 last full month
Detected stores
200active installs
  • GIVA Jewellery
  • boAt Lifestyle
  • TEZZA
  • Heads Up For Tails
  • MyBorosil
+195 more
0active installs
Most common store size
11-50 products23%
—
Top countries
  • India34%
  • United States18%
  • United Kingdom5%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510JanDecMarMayAugNovMayJulCleverTap: 1 reviews in January 2016CleverTap: 1 reviews in February 2016Mobile App Builder ‑ NAPPS: 2 reviews in December 2024Mobile App Builder ‑ NAPPS: 1 reviews in February 2025Mobile App Builder ‑ NAPPS: 2 reviews in March 2025Mobile App Builder ‑ NAPPS: 2 reviews in April 2025Mobile App Builder ‑ NAPPS: 1 reviews in May 2025Mobile App Builder ‑ NAPPS: 6 reviews in July 2025Mobile App Builder ‑ NAPPS: 1 reviews in August 2025Mobile App Builder ‑ NAPPS: 1 reviews in September 2025Mobile App Builder ‑ NAPPS: 1 reviews in November 2025Mobile App Builder ‑ NAPPS: 5 reviews in January 2026Mobile App Builder ‑ NAPPS: 2 reviews in May 2026Mobile App Builder ‑ NAPPS: 1 reviews in July 2026
CleverTapMobile App BuilderCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
—
From $0 to $999/month
Plans
Free
StarterFree
  • · Choose your plan at launch
  • · Help with your app setup
  • · Test for free until you launch
Business$299/month
  • · 1 drop and 3 lookbooks
  • · 3 product page layouts
  • · App analytics dashboard
  • · Native iOS and Android app
  • · Push notifications and automations
  • · Real-time Shopify sync
Scale$499/month
  • · 20 shoppable videos
  • · 3 drops and 10 lookbooks
  • · 5 product page layouts
  • · Bulk discounts through CSV import
  • · Custom brand fonts and icons
  • · Dedicated account manager
Enterprise$999/month
  • · Custom app design
  • · Custom features
  • · Custom integrations
  • · Design and notifications per market
  • · NAPPS Expresso included
  • · Unlimited shoppable videos
Coverage
0 of 20 features0%
20 of 20 features100%
Unique strengths
—
  • Abandoned cart
  • App design
  • Auto-notifications
  • Back in stock
  • +16 more
Mobile app builder
0%0/20
100%20/20
Customization
0%0/12
100%12/12
Push notifications
0%0/8
100%8/8
0020onlybothonly
CleverTapMobile App Builder20 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
  • Checkout
  • Checkout
  • Klavyio
  • Loyalty Lion
  • Smile.io
  • Judge.me
  • Stamped.io
  • Yotpo
How it sells itself

CleverTap is a customer retention and engagement cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap app allows merchants a no-code solution to integrate their Shopify stores seamlessly with their CleverTap account.

NAPPS turns your Shopify or Shopify Plus store into native iOS and Android apps. Design screens without code and keep products, inventory, and prices in sync with Shopify. Send automated push notifications for abandoned carts, restocks, and order updates. Run app-only campaigns and connect loyalty tools. Shoppable videos are available on Scale and Enterprise.

Key points
  • No-code solution to integrate their Shopify stores seamlessly
  • Have a seamless flow of Events and User data to the CleverTap Account
  • Send personalized communication to users on channels like Web Push and Popups
  • Customize your mobile app with our powerful builder and create your own themes
  • Integrate seamlessly your mobile app with your favorite shopify apps
  • Access to a dedicated account manager to guide through all the process for free
  • Send unlimited personalized push notifications to retain, engage and drive sales
Screenshots
Boost Customer Engagement with Personalized Messaging
CleverTap DashboardShopify Store IntegrationWeb Popup Notification
Mobile App Builder Showcase
Customize your Mobile App ThemeShopify Integrations: Klavyio, Reviews, LoyaltiesCustomize your App Product Screen

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureCleverTapMobile App Builder
Detected stores200as of Nov 8, 2026Not published
Net store change, 28 days+8estimated0estimated
Stores added, 28 days17new and returningNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesApparel & Accessories, Health & Beauty, Food, Beverages & TobaccoNot published
Top store countriesIndia, United States, United KingdomNot published

Reviews

MeasureCleverTapMobile App Builder
App Store ratingNot published5.0 ★
App Store reviewsNot published34
New reviews, 28 daysNot enough data0
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureCleverTapMobile App Builder
Free planNot listedYes
Lowest paid monthly planNo monthly plan listed$299/month
Longest free trialNot listedNot listed
Plans listedNot published4

Listing

MeasureCleverTapMobile App Builder
Shopify category rank#61in Content - Other#10in Mobile app builder
Shopify App Charts#3 in Content - OtherNot on this week’s charts
Built for ShopifyNoYes
LaunchedJan 4, 2016Nov 11, 2022
Languages1English8English, Portuguese (Brazil), Portuguese (Portugal)
DeveloperCleverTapNAPPS

FAQ

CleverTap and Mobile App Builder: common questions

Is CleverTap or Mobile App Builder cheaper?
Only Mobile App Builder lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Mobile App Builder lists 20 the others don’t mention, such as Abandoned cart, App design, Auto-notifications, Back in stock. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for CleverTap, Nov 7, 2026 for Mobile App Builder; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for CleverTap, Nov 7, 2026 for Mobile App Builder. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.