CleverTap vs Mergn: Email, SMS & WhatsApp
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026.
The short answer
- CleverTap is detected on 2.2× as many Shopify stores as Mergn: 200 vs 91 as of Nov 8, 2026.
Head to head
- India
- United States
- United Kingdom
- Pakistan
- United Kingdom
- United Arab Emirates
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCleverTap is a customer retention and engagement cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap app allows merchants a no-code solution to integrate their Shopify stores seamlessly with their CleverTap account.
Mergn helps Shopify merchants boost retention and drive repeat purchases through journeys and multi-channel campaigns, engaging customers at the right moments. Its strength is active engagement, letting brands run personalized journeys across email, SMS, WhatsApp, and push notifications to build habits and encourage reorders.
- No-code solution to integrate their Shopify stores seamlessly
- Have a seamless flow of Events and User data to the CleverTap Account
- Send personalized communication to users on channels like Web Push and Popups
- Build your desired segments through our drag and drop builder.
- Analyze customer behavioure in real-time.
- Run Campaigns on 8+ channels with real time campaign analytics.
- Each customer gets a dedicated account manager.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | CleverTap |  Mergn |
|---|---|---|
| Detected stores | 200(ahead) | 91 |
| Net store change, 28 days | +8 | +2 |
| Stores added, 28 days | 17(ahead) | 2 |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | India, United States, United Kingdom | Pakistan, United Kingdom, United Arab Emirates |
Reviews
| Measure | CleverTap | Mergn |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 22 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | 15% |
FAQ
CleverTap and Mergn: common questions
- Which is more popular, CleverTap or Mergn?
- CleverTap is detected on 2.2× as many Shopify stores as Mergn: 200 vs 91 as of Nov 8, 2026.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.