ChilliPopup ‑ Popups & Forms vs CWILL Popup Email Marketing
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for ChilliPopup, Nov 8, 2026 for CWILL Popup Email Marketing.
The short answer
- Both list a free plan. Paid plans start at $29/month for ChilliPopup and $11.90/month for CWILL Popup Email Marketing.
- CWILL Popup Email Marketing lists 31 features ChilliPopup’s listing doesn’t mention, including Analytics, Announcements, Automations.
Head to head
- United States
- United Kingdom
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 1 domain, 1 team member
- · 1,000 visitors / month
- · 10 AI generations / day
- · All content types and 4 prize games
Pro
- · 50 AI generations / day
- · 50,000 visitors / month
- · Everything in Free
- · Up to 5 domains, 3 team members
Business
- · 200 AI generations / day
- · 250,000 visitors / month
- · Everything in Pro
- · Unlimited domains and team members
Free
- · 2,000 marketing emails/month
- · 24/7 support
- · 30 new subscribers/month
- · Unlimited popup views and store traffic
- · Unlimited stored contacts
Essential
- · 150 new subscribers/month
- · 5,000 marketing emails/month
- · Custom sending domain
- · Preset email automations
- · Unlimited popup widgets and views
- · Unlimited stored contacts
Pro
- · 20,000 marketing emails/month
- · 500 new subscribers/month
- · Custom email flows
- · Multi-language email templates
- · Unlimited popup widgets and views
- · Unlimited stored contacts
Premium
- · 2,000 new subscribers/month
- · 60,000 marketing emails/month
- · Custom email flows
- · Customer success support
- · Unlimited popup widgets and views
- · Unlimited stored contacts
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureChilliPopup helps Shopify merchants capture emails and turn store visitors into subscribers without code. Build email popups, opt-in forms, surveys, quizzes, discount coupons, and spin-to-win wheels in a drag-and-drop editor or generate them with AI. Smart display rules like exit intent, time delay, and scroll depth control when each campaign appears.
CWILL (SendWILL) helps Shopify merchants collect subscribers and run email marketing campaigns with popups, forms, and automations. Capture subscribers with email popups, exit-intent forms, newsletter signup forms, and spin-the-wheel offers. Email Shopify customers with welcome, abandoned cart, win-back, and post-purchase automations. Sync subscribers with Shopify Email, customize popups, and track performance.
- Popups, opt-in forms, surveys, quizzes, coupons and spin-to-win in one editor
- Drag-and-drop editor or AI generation, no code required
- Display rules: exit intent, time delay, scroll depth, device targeting
- Real-time analytics for views, conversions and submissions by device
- Grow your email & SMS marketing list with opt‑in pop up or email sign up forms.
- Retain potential customers with exit intent or spin the wheel popup games.
- Increase conversions with fully customizable pop up discounts.
- Customize the popup design to match your brand with an easy-to-use editor.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  ChilliPopup |  CWILL Popup Email Marketing |
|---|---|---|
| Detected stores | Not published | 38,230 |
| Net store change, 28 days | 0 | −342 |
| Stores added, 28 days | Not enough data | 237 |
| Big-brand share | Not enough data | 9% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | Not published | United States, United Kingdom, Canada |
Reviews
| Measure | ChilliPopup | CWILL Popup Email Marketing |
|---|---|---|
| App Store rating | Not published | 4.9 ★ |
| App Store reviews | Not published | 7,677 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | 10% |
Pricing
| Measure | ChilliPopup | CWILL Popup Email Marketing |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $29/month | $11.90/month(ahead) |
| Longest free trial | 14 days | 7 days |
| Plans listed | 3 | 4 |
Listing
| Measure | ChilliPopup | CWILL Popup Email Marketing |
|---|---|---|
| Shopify category rank | #455 | #8(ahead) |
| Shopify App Charts | Not on this week’s charts | #11 on the Shoplist 100 |
| Built for Shopify | No | Yes |
| Launched | Jul 24, 2026 | Oct 27, 2022 |
| Languages | 1 | 1 |
| Developer | ChilliPopup | CWILL INC |
FAQ
ChilliPopup and CWILL Popup Email Marketing: common questions
- Is ChilliPopup or CWILL Popup Email Marketing cheaper?
- Both list a free plan. Paid plans start at $29/month for ChilliPopup and $11.90/month for CWILL Popup Email Marketing. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- ChilliPopup lists 15 the others don’t mention, such as AI generation, Analytics, Custom fonts, Discounts. CWILL Popup Email Marketing lists 31 the others don’t mention, such as Analytics, Announcements, Automations, Campaigns. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for ChilliPopup, Nov 8, 2026 for CWILL Popup Email Marketing; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for ChilliPopup, Nov 8, 2026 for CWILL Popup Email Marketing. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.