Carts Guru vs Firepush ‑ SMS & Web Push
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 21, 2026 for Carts Guru, Nov 8, 2026 for Firepush.
The short answer
- On the Shopify App Store: Carts Guru 4.4 from 21 reviews and Firepush 4.8 from 198 reviews.
- Only Firepush lists a free plan.
- Carts Guru lists 49 features Firepush’s listing doesn’t mention, including A/B testing, Abandoned cart, Analytics.
Head to head
Marketing automation for SMS marketing, email, FBM retargeting
Unlimited Email & Web push + SMS credits
- United States
- Australia
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
Free
- · ✓ 500 web pushes included
- · ✓ Email support
- · ✓ Test all features
- · ✓ Unlimited subscribers
Basic
- · ✓ All features included
- · ✓ Priority support
- · ✓ Unlimited subscribers
Pro
- · ✓ All features included
- · ✓ Priority support
- · ✓ Unlimited subscribers
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCreate tailored multichannel marketing workflows that automatically react to consumer behavior: -Engage with your customers by communicating effectively across multiple channels (email, SMS, funnels) -Reduce cart abandonment and reactivate prior customers Grow your contact database by capturing visitor opt-in via our configurable funnels and widgets -Build loyalty with your existing customer base and turn them into…
Firepush's all-in-one app enables you to recover abandoned carts and grow sales consistently. Re-engage with potential customers and improve conversion rates using text messages and web push notifications. Firepush lets you send a sequence of automated web push notifications and SMS to re-target customers and eventually drive more revenue.
- Native on-site and offline multichannel capabilities: email, SMS, and funnels
- Automated messaging workflow that adapts to customer channel interaction
- More than 60 segmentation criteria based on historical customer behavior
- Pre-built template and marketing campaign builders with proven ROI
- Retarget customers - recover abandoned carts and increase sales.
- Create multi-channel campaigns using SMS and web push in minutes.
- Automate notifications for price drop, delivery updates and promotions.
- Get an overview of different campaigns, target audiences and revenue generated.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Carts Guru |  Firepush |
|---|---|---|
| Detected stores | Not published | 418 |
| Net store change, 28 days | 0 | +1 |
| Stores added, 28 days | Not enough data | 8 |
| Big-brand share | Not enough data | 21% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, Australia, United Kingdom |
Reviews
| Measure | Carts Guru | Firepush |
|---|---|---|
| App Store rating | 4.4 ★ | 4.8 ★(ahead) |
| App Store reviews | 21 | 198(ahead) |
| New reviews, 28 days | 1(ahead) | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Carts Guru | Firepush |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | No monthly plan listed | $13/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 1 | 3 |
Listing
| Measure | Carts Guru | Firepush |
|---|---|---|
| Shopify category rank | #220 | #9 |
| Shopify App Charts | #11 on Featured by Shopify in Email marketing | #1 in Web push |
| Built for Shopify | No | Yes |
| Launched | Jul 7, 2017 | Feb 17, 2016 |
| Languages | 2 | 1 |
| Developer | Carts Guru | Firepush Ltd |
FAQ
Carts Guru and Firepush: common questions
- Is Carts Guru or Firepush cheaper?
- Only Firepush lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Carts Guru or Firepush?
- On the Shopify App Store: Carts Guru 4.4 from 21 reviews and Firepush 4.8 from 198 reviews.
- What features does each app list that the other doesn’t?
- Carts Guru lists 49 the others don’t mention, such as A/B testing, Abandoned cart, Analytics, Automations. Firepush lists 9 the others don’t mention, such as Auto-notifications, Back in stock, Cart recovery, Opt-in. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 21, 2026 for Carts Guru, Nov 8, 2026 for Firepush; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 21, 2026 for Carts Guru, Nov 8, 2026 for Firepush. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.