Cart Unwrapped vs Cartlytics ‑ Cart Analytics
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Cart Unwrapped, Nov 12, 2026 for Cartlytics.
The short answer
- Paid plans start at $5/month for Cart Unwrapped and $9/month for Cartlytics.
- Cartlytics lists 12 features Cart Unwrapped’s listing doesn’t mention, including Abandoned cart, Activity tracking, Analytics dashboard.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
1,000 CARTS
- · For small-volume Shopify Plan accounts with expected average revenue of up to $6,000 per month.
- · Track up to 1,000 carts each month.
2,500 CARTS
- · For medium-volume Shopify Plan accounts with expected average revenue of up to $15,000 per month.
- · Track up to 2,500 carts each month.
10,000 CARTS
- · For high-volume Shopify Plan accounts with expected average revenue of up to $60,000 per month.
- · Track up to 10,000 carts each month.
50,000 CARTS
- · For very-high-volume Shopify Plan accounts with expected average revenue of up to $300,000 per month.
- · Track up to 50,000 carts each month.
Free plan
- · 50 recovery emails/month
- · Analytics dashboard
- · Export cart activity to CSV
- · Get daily email summaries
- · Real-time cart analytics
- · Turn active carts into draft orders
Starter
- · Customer insights for all carts
- · Everything in Free Plan
- · Hide products from analytics
- · Traffic & conversion performance
- · Weekly email summaries
Growth
- · API access
- · Everything in Starter Plan
- · Priority Support
Scale
- · API access
- · Everything in Growth Plan
- · Unlimited historical data
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCapture and see what is happening inside your carts from initial product placement, through checkout to orders. Get conversions summaries as well as individual cart’s detailed activities timeline. Know which promo discount codes are used and how they convert to sales. Get product popularity analysis by name, colour, size etc. at cart, checkout and how they convert to sales.
See every cart in your store in real time, with customer info, location, and the full journey from landing page to checkout. Watch which pages visitors browse before adding to cart. Recover abandoned carts with built-in emails or your Klaviyo flows, or turn active carts into draft orders. Analyze UTM campaigns and traffic sources to measure marketing ROI. See top products, get daily/weekly reports, export to CSV.
- See how your customers use your carts, progress to checkout and place orders.
- See conversions summary as well as individual basket detailed timeline.
- See which discount codes are used and how they convert to sales.
- See which products are most popular and their conversion to sales.
- Track real-time cart activity with detailed variant insights
- View top products and variants across custom timeframes
- Export cart activity to CSV for reporting, analytics, and marketing campaigns
- Get daily and weekly email summaries to stay updated on cart trends.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Cart Unwrapped |  Cartlytics |
|---|---|---|
| Detected stores | Not published | 889 |
| Net store change, 28 days | 0 | +20 |
| Stores added, 28 days | Not enough data | 20 |
| Big-brand share | Not enough data | 11% |
| Top store categories | Not published | Apparel & Accessories, Home & Garden, Health & Beauty |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | Cart Unwrapped | Cartlytics |
|---|---|---|
| App Store rating | Not published | 4.9 ★ |
| App Store reviews | Not published | 56 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | 6% |
Pricing
| Measure | Cart Unwrapped | Cartlytics |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $5/month(ahead) | $9/month |
| Longest free trial | 30 days | 14 days |
| Plans listed | 4 | 4 |
Listing
| Measure | Cart Unwrapped | Cartlytics |
|---|---|---|
| Shopify category rank | #981 | #9(ahead) |
| Shopify App Charts | Not on this week’s charts | #31 on Rookies in Class of 2025 |
| Built for Shopify | No | Yes |
| Launched | Feb 27, 2023 | Jan 21, 2025 |
| Languages | 1 | 1 |
| Developer | Eloquex Ltd | Cartlytics |
FAQ
Cart Unwrapped and Cartlytics: common questions
- Is Cart Unwrapped or Cartlytics cheaper?
- Paid plans start at $5/month for Cart Unwrapped and $9/month for Cartlytics. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Cartlytics lists 12 the others don’t mention, such as Abandoned cart, Activity tracking, Analytics dashboard, Custom dashboards. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Cart Unwrapped, Nov 12, 2026 for Cartlytics; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Cart Unwrapped, Nov 12, 2026 for Cartlytics. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.