BYOB ‑ Build Your Own Bundles vs Upzella: Bundle Builder

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for BYOB, Oct 4, 2026 for Upzella.

The short answer

  • On the Shopify App Store: BYOB 4.6 from 75 reviews and Upzella 5.0 from 1 reviews.
  • BYOB lists 25 features Upzella’s listing doesn’t mention, including BOGO, Build a box, Bulk pricing.

Head to head

Detected stores

BYOB: 3
Upzella: —

App Store reviews

BYOB: 75
Upzella: 1

New reviews, 28 days

BYOB: 4
Upzella: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.

Overview

BYOB4.6(75)Upzella5.0(1)
Pitch

Bundle Builder, Multiple Discounts, Bundle Products, BXGY/BOGO

—
Categories
  • Upsell and cross-sell
  • Product bundles
  • Product bundles
  • Upsell and bundles - Other
Languages
  • English
  • English
Launched
Apr 21, 2021
Jul 27, 2026
Built for Shopify
Built for Shopify
Not badged
Reviews per month
2 last full month
—
Detected stores
3active installs
  • Stove Yard Cheshire
  • Body Spring
+1 more
0active installs
Most common store size
101-200 products33%
—
Top countries
  • Australia33%
  • United Kingdom33%
  • United States33%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035SepNovFebMayJulOctBYOB ‑ Build Your Own Bundles: 1 reviews in September 2025BYOB ‑ Build Your Own Bundles: 3 reviews in October 2025BYOB ‑ Build Your Own Bundles: 1 reviews in November 2025BYOB ‑ Build Your Own Bundles: 1 reviews in January 2026BYOB ‑ Build Your Own Bundles: 1 reviews in February 2026BYOB ‑ Build Your Own Bundles: 1 reviews in March 2026BYOB ‑ Build Your Own Bundles: 1 reviews in May 2026BYOB ‑ Build Your Own Bundles: 3 reviews in June 2026BYOB ‑ Build Your Own Bundles: 1 reviews in July 2026BYOB ‑ Build Your Own Bundles: 2 reviews in August 2026BYOB ‑ Build Your Own Bundles: 2 reviews in October 2026Upzella: Bundle Builder: 1 reviews in July 2026
BYOBUpzellaCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $25 to $199/month
—
Plans
Basic$25/month
14-day free trial
  • · 300 bundle orders per month
  • · Add a custom note, base price, analytics
  • · Basic email and live support
  • · Fixed price, percentage & tier discounts
  • · Integration with cart drawers
  • · Latest Cart Transformation for bundles
Standard$49/month
14-day free trial
  • · 500 bundle orders per month
  • · Add bundle entry points across store
  • · Basic email and live support
  • · Everything included in Basic
  • · Guided Bundle (v1)
  • · Integration with subscription apps
Advance$99/month
14-day free trial
  • · 900 bundle orders per month
  • · Add multiple fixed items
  • · Developer Template Access / Public API
  • · Everything included in Standard
  • · Export SKUs Performance Report
  • · Priority & developer support
Plus$199/month
14-day free trial
  • · 2000 bundle orders per month
  • · Everything included in Advance
  • · Highest-Priority support
Free

Features

BYOB4.6(75)Upzella5.0(1)
Coverage
31 of 31 features100%
5 of 31 features16%
Unique strengths
  • BOGO
  • Build a box
  • Bulk pricing
  • Bundles
  • +21 more
—
Product bundles
100%22/22
23%5/22
Bundle types
100%10/10
20%2/10
Pricing you can set
100%12/12
25%3/12
Upsell and cross-sell
100%9/9
0%0/9
Customization
100%4/4
0%0/4
Offers and recommendations
100%5/5
0%0/5
2650onlybothonly
BYOBUpzella31 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

BYOB4.6(75)Upzella5.0(1)
Works with also listed by another
  • Checkout
  • stamped.io
  • Monster Cart Upsell+Free Gifts
  • upcart
  • Appstle
  • Recharge
—

Messaging

BYOB4.6(75)Upzella5.0(1)
How it sells itself

BYOB - Build Your Own Bundles helps merchants create build-a-box and mix-and-match bundle pages where shoppers choose their own products, unlock discounts, and add the full bundle to cart. It works well for snack boxes, gift boxes, sample packs, variety packs, kits, routines, and stores with large catalogs that need flexible product selection.

Upzella Bundle Builder adds a build-your-own-bundle page to your store. Customers mix and match the products you choose and unlock tiered quantity discounts as the bundle grows, with a live progress bar that encourages bigger baskets. Run BOGO (buy X get Y) offers and optional gift wrap, and source bundles from products, a collection, or tags.

Key points
  • Support fixed price discounts, tiered discounts, BXGY, multi-conditions
  • Bundle exists as a product. Assign it to collections, top menu, or the home page
  • Support 2 order formats (single/multi SKU) to sync with your inventory systems.
  • Easily customize template in the theme editor. Fully support online store 2.0
  • Customers build their own bundle from products you choose — up to 20 per bundle
  • Tiered discounts with a live progress bar: "add 2 more to get 10% off"
  • Real automatic discounts at checkout — no codes, works with Shop
  • Native theme block, no external scripts injected
Screenshots
Drive sales with various discounts
Optimize template for Mobile Users. Boost mobile conversion rateCustomize Template Design with Plenty of Section OptionsChain multiple conditions with tabs. Step Builder.
turn browsing into bigger orders
Best Bundle Builder For Shopifybundle that unlock bigger discountsSet up in 2 minutes

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureBYOBUpzella
Detected stores3as of Nov 8, 2026Not published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesBusiness & Industrial, Home & Garden, Sporting GoodsNot published
Top store countriesAustralia, United Kingdom, United StatesNot published

Reviews

MeasureBYOBUpzella
App Store rating4.6 ★5.0 ★(ahead)
App Store reviews75(ahead)1
New reviews, 28 days4Not enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureBYOBUpzella
Free planNot listedNot listed
Lowest paid monthly plan$25/monthNo monthly plan listed
Longest free trial14 daysNot listed
Plans listed4Not published

Listing

MeasureBYOBUpzella
Shopify category rank#97(ahead)in Product bundles#199in Product bundles
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyYesNo
LaunchedApr 21, 2021Jul 27, 2026
Languages1English1English
DeveloperSillyCube Technology Ltd.twinecom

FAQ

BYOB and Upzella: common questions

Which has better reviews, BYOB or Upzella?
On the Shopify App Store: BYOB 4.6 from 75 reviews and Upzella 5.0 from 1 reviews.
What features does each app list that the other doesn’t?
BYOB lists 25 the others don’t mention, such as BOGO, Build a box, Bulk pricing, Bundles. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for BYOB, Oct 4, 2026 for Upzella; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for BYOB, Oct 4, 2026 for Upzella. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.