BVD ‑ Bundles & Upsells vs Ghost | AI Product Bundles

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for BVD, Nov 8, 2026 for Ghost.

The short answer

  • Only BVD lists a free plan. Paid plans start at $10/month for BVD and $9/month for Ghost.
  • Ghost lists 10 features BVD’s listing doesn’t mention, including BOGO, Build a box, Cart discounts.

Head to head

Detected stores

BVD: —
Ghost: 11

App Store reviews

BVD: —
Ghost: 16
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Product bundles
  • Product bundles
  • Upsell and bundles - Other
Languages
  • English
  • French
  • Portuguese (Portugal)
  • Portuguese (Brazil)
  • +1 more
  • English
  • German
  • Chinese (Simplified)
Launched
May 8, 2026
Feb 10, 2025
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
7 last full month
Detected stores
0active installs
11active installs
  • Nano Flashlights
  • OPULENTIA
  • Aluvéa
  • CraftsyThingsy
  • WhiteValleyClo
+6 more
Most common store size
—
11-50 products82%
Top countries
—
  • Australia18%
  • Germany9%
  • United States9%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

0510MarMayJulSepJulBVD ‑ Bundles & Upsells: 1 reviews in June 2026BVD ‑ Bundles & Upsells: 1 reviews in July 2026Ghost | AI Product Bundles: 8 reviews in March 2025Ghost | AI Product Bundles: 3 reviews in April 2025Ghost | AI Product Bundles: 2 reviews in May 2025Ghost | AI Product Bundles: 4 reviews in June 2025Ghost | AI Product Bundles: 5 reviews in July 2025Ghost | AI Product Bundles: 6 reviews in August 2025Ghost | AI Product Bundles: 7 reviews in September 2025
BVDGhostCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $25/month
From $9 to $19/month
Plans
FreeFree
  • · Bundle Builder
  • · Email Support
  • · Unlimited bundle creation
Starter$10/month
14-day free trial
  • · 24/7 Email
  • · Bundle Builder
  • · Color swatch
  • · Free gift
  • · Progress bar
  • · Translation friendly
Pro$15/month
  • · A/B Testing
  • · Everything from Starter Plan
  • · Post-purchase upsells and downsells
Elite$25/month
  • · Everything from all plans
  • · Priority support
  • · Subscription
  • · Video call support
FreeFree to install
For stores with $0 revenue
  • · 24/7 Support
  • · A/B Testing
  • · Bundle Analytics
  • · Product Bundles
  • · Quantity Breaks
  • · Rich Customization Options
Basic$9/month
14-day free trial
  • · 24/7 Support
  • · A/B Testing
  • · Bundle Analytics
  • · Product Bundles
  • · Quantity Breaks
  • · Rich Customization Options
Premium$19/month
14-day free trial
  • · 24/7 Support
  • · A/B Testing
  • · Bundle Analytics
  • · Product Bundles
  • · Quantity Breaks
  • · Rich Customization Options
Coverage
10 of 20 features50%
19 of 20 features95%
Unique strengths
  • Free shipping
  • BOGO
  • Build a box
  • Cart discounts
  • Cross-sell bundles
  • +6 more
Product bundles
50%10/20
95%19/20
Bundle types
50%4/8
100%8/8
Pricing you can set
50%6/12
92%11/12
1910onlybothonly
BVDGhost20 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

BVDNo rating yetGhost5.0(16)
Works with also listed by another
—
  • Checkout
  • gempages
  • Pagefly
  • Instant
  • Bundle
  • Product Bundles
How it sells itself

Build product bundles, apply volume discounts & bundle discounts, set quantity breaks, tiered pricing & BOGO deals to increase AOV. Use the bundle builder for custom bundles, mix and match bundles & bulk discount offers. Add cross sell, checkout upsell & post purchase upsell offers, frequently bought together or a free gift bundle. A/B test offers and track performance with built-in analytics.

Want an easy way to boost your AOV? Create bundles! Shopify store owners know these boost your AOV, profit margin, and even your conversion rate. Easily customize the bundles to fit your brand with our simple tool. Track the performance of your bundles with our advanced analytics, and even test out with our A/B testing for your bundels.

Key points
  • Create fixed or mix-and-match bundles for promotions
  • Apply tiered discounts to encourage larger orders
  • Automatically suggest relevant upsells after checkout
  • Bundle Editor: Fully customize your Bundle offer and apply discounts easily.
  • Configurator: Customize your product page effortlessly with optimized widgets.
  • Offer Bundle Deals, Mix & Match Options, Bulk Discounts, Buy X Get Y.
  • AOV Widgets: Payment Icons, Custom Buy Button, Testimonials, Trust Badges.
Screenshots
BVD - Bundle and Volume Discount
Create PP UpsellsCreate BundlesHomepage
asily create high converting bundles to increase your AOV
Bundles, Bundle Builder, Mix and Match Bundles, GhostBundlesEasily create high converting Bundles, Upsells & Widgets!Bundle Quantity Breaks Widgets Bundles Volume Discount

Installed with

BVDNo rating yetGhost5.0(16)
Most often alongside
—

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureBVDGhost
Detected storesNot published11as of Nov 8, 2026
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedHealth & Beauty, Apparel & Accessories, Arts & Entertainment
Top store countriesNot publishedAustralia, Germany, United States

Reviews

MeasureBVDGhost
App Store ratingNot published5.0 ★
App Store reviewsNot published16
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureBVDGhost
Free planYesNot listed
Lowest paid monthly plan$10/month$9/month(ahead)
Longest free trial14 days14 days
Plans listed43

Listing

MeasureBVDGhost
Shopify category rank#335in Product bundles#168(ahead)in Product bundles
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 8, 2026Feb 10, 2025
Languages5English, French, Portuguese (Portugal)3English, German, Chinese (Simplified)
DeveloperAbendGhostLabs

FAQ

BVD and Ghost: common questions

Is BVD or Ghost cheaper?
Only BVD lists a free plan. Paid plans start at $10/month for BVD and $9/month for Ghost. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
BVD lists 1 the others don’t mention, such as Free shipping. Ghost lists 10 the others don’t mention, such as BOGO, Build a box, Cart discounts, Cross-sell bundles. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for BVD, Nov 8, 2026 for Ghost; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for BVD, Nov 8, 2026 for Ghost. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.