BuyAgainFlow: Reorder Reminder vs Win‑Back

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 29, 2026 for BuyAgainFlow, Oct 13, 2026 for Win‑Back.

The short answer

  • Paid plans start at $19/month for BuyAgainFlow and $19/month for Win‑Back.
  • BuyAgainFlow lists 2 features Win‑Back’s listing doesn’t mention, including Automations, Follow-up emails.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Email marketing
  • Email marketing
Languages
  • English
  • English
Launched
Jun 5, 2026
May 22, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
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Top countries
—
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $19 to $199/month
$19/month
Plans
Starter$19/month
30-day free trial
  • · 2,000 live reminders/month
  • · Activity log
  • · Buy Again link: same item, variant, qty
  • · Email branding and copy
  • · QR reorder links
  • · Reorder timing per product
Growth$49/month
  • · 10,000 live reminders/month
  • · Activity log
  • · Buy Again link: same item, variant, qty
  • · Email branding and copy
  • · QR reorder links
  • · Reorder timing per product
Pro$99/month
  • · 30,000 live reminders/month
  • · Activity log
  • · Buy Again link: same item, variant, qty
  • · Email branding and copy
  • · QR reorder links
  • · Reorder timing per product
Scale$199/month
  • · 100,000 live reminders/month
  • · Activity log
  • · Buy Again link: same item, variant, qty
  • · Email branding and copy
  • · QR reorder links
  • · Reorder timing per product
Win-Back Monthly$19/month
14-day free trial
Coverage
3 of 5 features60%
3 of 5 features60%
Unique strengths
  • Automations
  • Follow-up emails
  • Analytics
  • Win-back emails
Email marketing
60%3/5
60%3/5
Campaign types
50%1/2
50%1/2
Managing campaigns
67%2/3
67%2/3
212onlybothonly
BuyAgainFlowWin‑Back5 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

BuyAgainFlow helps stores selling consumable products bring customers back when it is time to reorder. Send automated reorder reminder emails to opted-in customers, then let them rebuild the same cart with the exact product variant and quantity from their last order. Set refill timing per product, customize email copy, send test emails, and track reminder activity, clicks, skipped sends, and attributed revenue.

Win-Back is for stores selling things people should be reordering — supplements, coffee, skincare, pet food. We find customers who haven't ordered in 60, 90 or 120 days and email them a unique discount code that expires in 7 days. When they reorder, we mark them recovered and show you the revenue. Editable template with live preview, custom From name and Reply-to, pause anytime.

Key points
  • Send Buy Again emails only to customers who accepted marketing
  • Restore the exact product variant and quantity with one click
  • Set reorder timing per product, SKU, or replenishment cycle
  • Track clicks, skipped sends, activity, and recovered revenue
  • Daily auto-send — finds lapsed customers and emails them at 9am UTC every day
  • Editable email template with live preview and personalisation tokens
  • Real, customer-locked discount codes that expire in 7 days
Screenshots
Customize and preview Buy Again reminder emails
Revenue dashboard showing recovered Buy Again ordersSet reorder timing by product and replenishment cycleSend a test Buy Again email before going live
Email template editor with live rendered preview
Lapsed customer list with days since last order and statusesEmail template editorCampaign settings: lapse window, discount, sender fields

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureBuyAgainFlowWin‑Back
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureBuyAgainFlowWin‑Back
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureBuyAgainFlowWin‑Back
Free planNot listedNot listed
Lowest paid monthly plan$19/month$19/month
Longest free trial30 days14 days
Plans listed41

Listing

MeasureBuyAgainFlowWin‑Back
Shopify category rank#427in Email marketing#389(ahead)in Email marketing
Shopify App Charts#15 on Pricing moves in Email marketingNot on this week’s charts
Built for ShopifyNoNo
LaunchedJun 5, 2026May 22, 2026
Languages1English1English
DeveloperNexthopCC Designs

FAQ

BuyAgainFlow and Win‑Back: common questions

Is BuyAgainFlow or Win‑Back cheaper?
Paid plans start at $19/month for BuyAgainFlow and $19/month for Win‑Back. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
BuyAgainFlow lists 2 the others don’t mention, such as Automations, Follow-up emails. Win‑Back lists 2 the others don’t mention, such as Analytics, Win-back emails. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 29, 2026 for BuyAgainFlow, Oct 13, 2026 for Win‑Back; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 29, 2026 for BuyAgainFlow, Oct 13, 2026 for Win‑Back. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.