Buy Again & Reorder Reminders vs Buy It Again: Easy Reorder
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 8, 2026 for Buy Again & Reorder Reminders, Nov 5, 2026 for Buy It Again.
The short answer
- Only Buy It Again lists a free plan. Paid plans start at $20/month for Buy Again & Reorder Reminders and $15/month for Buy It Again.
- Buy Again & Reorder Reminders lists 38 features Buy It Again’s listing doesn’t mention, including Activity tracking, AI recommendations, Analytics dashboard.
Head to head
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Starter
- · All previously bought products in 1 page
- · Buy again slider: home,product,cart page
- · Hide specific products, show OOS product
- · One-click reordering on thank you page
- · PDP Previously bought badge, date, count
- · Reorder discount to boost repeat sales
Growth
- · Add product line item properties
- · All in Starter + 2,500 reorder reminders
- · Custom Email service provider & branding
- · Customer-defined replenish reminders
- · Product usage based reorder reminders
- · Reorder email with pre-filled cart link
Enterprise
- · AI predicts right time to send reminder
- · AI reorder reminders
- · All in growth + 10,000 reorder reminders
- · Priority support
- · SMS & WhatsApp reminders: Coming soon
Free
- · Buy It Again page in customer account
- · Customizable to match your store
- · Last purchase date on product pages
- · Quickly reorder previous purchases
Pro
- · Buy It Again discounts
- · Buy It Again widget on homepage
- · Encourage reorders directly on homepage
- · Everything included in Free
- · Offer discounts on repeat purchases
Plus
- · Analytics measures clicks & conversions
- · Everything included in Pro
- · Personalized reorder preferences
- · Set default reorder timing
- · Time to Reorder
- · Track impressions, clicks, add-to-carts,
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureEvery store loses repeat revenue: customers forget to reorder, can't find what they bought, or give up halfway through. This app fixes all. Give every customer a 1-click reorder experience. Customers can edit quantity, add product line item properties, order notes, subscription reorder. Send automated reorder reminders at the right time. Show all previously bought products on 1 page.
Buy It Again helps turn past purchases into repeat sales by making products customers have already purchased easy to buy again. Show Buy It Again widgets on your homepage, product pages, and customer accounts, customized to match your store. Remind shoppers when they last purchased an item, let customers choose when they want to reorder, and offer optional discounts to encourage repeat purchases.
- Show products previously ordered by customers on the online store and POS.
- 1-click reorder with edit quantity, line item properties, discount, order notes
- Allows customers to effortlessly add to cart from buy again slider.
- Smart reminders sent at the right time - customer-defined, usage-based, AI-based
- Show personalized "Buy it again" products on your homepage
- Display reorder reminders on previously purchased product pages
- Let customers reorder from their account order history
- Automatically keep purchase history up to date with order sync
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Buy Again & Reorder Reminders |  Buy It Again |
|---|---|---|
| Detected stores | 2 | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Animals & Pet Supplies, Business & Industrial | Not published |
| Top store countries | United Kingdom | Not published |
Reviews
| Measure | Buy Again & Reorder Reminders | Buy It Again |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 8 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Buy Again & Reorder Reminders | Buy It Again |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $20/month | $15/month(ahead) |
| Longest free trial | 7 days | 30 days |
| Plans listed | 3 | 3 |
Listing
| Measure | Buy Again & Reorder Reminders | Buy It Again |
|---|---|---|
| Shopify category rank | #163 | #485 |
| Shopify App Charts | #3 on Pricing moves in Cart customization | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 22, 2024 | Jul 21, 2026 |
| Languages | 8 | 1 |
| Developer | Smiley Commerce | Delightify Inc |
FAQ
Buy Again & Reorder Reminders and Buy It Again: common questions
- Is Buy Again & Reorder Reminders or Buy It Again cheaper?
- Only Buy It Again lists a free plan. Paid plans start at $20/month for Buy Again & Reorder Reminders and $15/month for Buy It Again. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Buy Again & Reorder Reminders lists 38 the others don’t mention, such as Activity tracking, AI recommendations, Analytics dashboard, Automatic discounts. Buy It Again lists 5 the others don’t mention, such as Custom layouts, Liked products, Product views, Recent purchases. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 8, 2026 for Buy Again & Reorder Reminders, Nov 5, 2026 for Buy It Again; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 8, 2026 for Buy Again & Reorder Reminders, Nov 5, 2026 for Buy It Again. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.