BundleLab vs MarginBundle
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- Only MarginBundle lists a free plan. Paid plans start at $9.99/month for BundleLab and $10/month for MarginBundle.
- BundleLab lists 12 features MarginBundle’s listing doesn’t mention, including BOGO, Cart discounts, Cross-sell bundles.
Head to head
Starter
- · 500 bundle orders per month
- · A/B testing and advanced analytics
- · No commission on sales
- · No overage fees
- · Offer builder and full styling
- · Profitability guardrails
Growth
- · 3,000 bundle orders per month
- · A/B testing and advanced analytics
- · No commission on sales
- · No overage fees
- · Offer builder and full styling
- · Profitability guardrails
Pro
- · 10,000 bundle orders per month
- · A/B testing and advanced analytics
- · No commission on sales
- · No overage fees
- · Offer builder and full styling
- · Profitability guardrails
Free
- · 1 active offer
- · 100 monthly add-to-carts
- · Basic analytics
- · Bundles, BOGO, and free gifts
- · Margin checks
- · Product page widget
Starter
- · 1 customer group discount
- · 10 active offers
- · 2 customer groups
- · Bundles, BOGO, and free gifts
- · Product page offers
- · Quantity discount offers
Growth
- · 10 customer group discounts
- · Advanced offer analytics
- · Automatic customer group rules
- · BOGO and free gift offers
- · CSV product cost import
- · Mix-and-match bundles
Pro
- · Advanced offer analytics
- · BOGO and free gift offers
- · Customer segment sync
- · Mix-and-match bundles
- · Order-based recommendations
- · Unlimited active offers
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureCreate custom bundles, quantity breaks, and gifts. Estimate profitability, then compare variants with A/B tests. Customize every offer and track revenue, conversion, and profitability. Plans start at $9.99/month. Starter includes 500 bundle orders, with no sales commission. An in-app warning appears at 80%. After exceeding your limit, you have 7 days to upgrade if you want to keep activating new offers.
MarginBundle helps merchants create fixed, mix-and-match, and frequently bought together bundles; Buy X Get Y and free gift offers; quantity breaks; and customer-specific pricing. Enter product costs to review offer margins before publishing. Add product-page and cart widgets, set reward quantities and per-order limits, then track attributed add-to-cart activity and revenue by offer.
- Créez des bundles, remises par quantité, cadeaux et offres BOGO
- Personnalisez couleurs, cartes, badges et textes pour chaque offre
- Comparez vos variantes avec les tests A/B et suivez leur rentabilité
- Launch fixed, mix-and-match, add-on, and quantity offers
- Catch low-margin discounts before they go live
- Show offers on product pages, carts, and cart drawers
- Use recommendations and attribution to plan promotions
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BundleLab |  MarginBundle |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | BundleLab | MarginBundle |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | BundleLab | MarginBundle |
|---|---|---|
| Free plan | Not listed | Yes |
| Lowest paid monthly plan | $9.99/month(ahead) | $10/month |
| Longest free trial | 7 days | 7 days |
| Plans listed | 3 | 4 |
Listing
| Measure | BundleLab | MarginBundle |
|---|---|---|
| Shopify category rank | #195 | #790 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jul 28, 2026 | Aug 31, 2026 |
| Languages | 2 | 7 |
| Developer | Social-mark | Ben |
FAQ
BundleLab and MarginBundle: common questions
- Is BundleLab or MarginBundle cheaper?
- Only MarginBundle lists a free plan. Paid plans start at $9.99/month for BundleLab and $10/month for MarginBundle. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- BundleLab lists 12 the others don’t mention, such as BOGO, Cart discounts, Cross-sell bundles, Custom bundles. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.