BuiltByTom: Performance Audit vs StoreVitals Speed, Pixel Audit
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026 for BuiltByTom, Jul 15, 2026 for StoreVitals Speed, Pixel Audit.
The short answer
- Only BuiltByTom lists a free plan.
Head to head
Free
- · Performance - Asset Optimisation
- · Performance - Core Web Vitals
- · Performance - Page load speed
- · Theme & Structure - Liquid & Code Qualit
Basic
- · Everything in the free plan
- · Theme & Structure - Mobile Experience
- · Theme & Structure - Shopify 2.0 Usage
Premium
- · Conversion & UX - App Bloat
- · Conversion & UX - Checkout Flow
- · Conversion & UX - Trust & Credibility
- · Everything in the free and basic plans
- · SEO/Discoverability - Indexability
- · SEO/Discoverability - MetaTags & Schema
Optimise
- · 15% off paid fix work
- · Before & After Re-Scan
- · Everything in the premium plan
- · Safe in-app auto fixes
- · Theme Copy Workflow
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBuiltByTom: Performance Audit helps merchants understand how their storefront performs for real users by identifying issues that affect load speed and usability. The app analyses your storefront to highlight performance bottlenecks related to theme structure, page assets, and layout stability, and provides prioritised recommendations to improve loading behaviour, responsiveness, and overall user experience
When you delete apps, they often leave behind unused code that slows down your site. This app securely audits your theme to find these hidden ghost scripts so you can easily remove them. It also scans your tracking pixels to ensure your ad attribution is firing correctly without duplicates. Finally, it analyzes your overall site speed to pinpoint the exact heavy images and videos causing performance drops.
- Analyse your storefront to identify issues affecting load speed and usability
- Get clear recommendations based on performance impact
- Highlight layout and loading issues that affect usability across devices
- Understand how your storefront performs for mobile visitors
- Detect unused leftover code from deleted apps that slow down your theme.
- Verify tracking pixels are firing correctly without missing or duplicate tags.
- Identify large uncompressed images and videos that delay your page load times.
- Measure Core Web Vitals to see exactly how quick your store feels to customers.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BuiltByTom |  StoreVitals Speed, Pixel Audit |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | BuiltByTom | StoreVitals Speed, Pixel Audit |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | BuiltByTom | StoreVitals Speed, Pixel Audit |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $19.99/month | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | Not published |
Listing
| Measure | BuiltByTom | StoreVitals Speed, Pixel Audit |
|---|---|---|
| Shopify category rank | #218 | #172(ahead) |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 11, 2026 | Jul 15, 2026 |
| Languages | 1 | 1 |
| Developer | builtbytom | Avocados Lab |
FAQ
BuiltByTom and StoreVitals Speed, Pixel Audit: common questions
- Is BuiltByTom or StoreVitals Speed, Pixel Audit cheaper?
- Only BuiltByTom lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026 for BuiltByTom, Jul 15, 2026 for StoreVitals Speed, Pixel Audit; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026 for BuiltByTom, Jul 15, 2026 for StoreVitals Speed, Pixel Audit. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.