BuiltByTom: Performance Audit vs StoreBoost Pro

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026 for BuiltByTom, Oct 13, 2026 for StoreBoost Pro.

The short answer

  • Both list a free plan. Paid plans start at $19.99/month for BuiltByTom and $19/month for StoreBoost Pro.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Site optimization - Other
  • Site optimization - Other
Languages
  • English
  • English
Launched
May 11, 2026
Aug 25, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
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Detected stores
0active installs
0active installs
Most common store size
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Top countries
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Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $49.99/month
From $0 to $99/month
Plans
FreeFree
  • · Performance - Asset Optimisation
  • · Performance - Core Web Vitals
  • · Performance - Page load speed
  • · Theme & Structure - Liquid & Code Qualit
Basic$19.99/month
  • · Everything in the free plan
  • · Theme & Structure - Mobile Experience
  • · Theme & Structure - Shopify 2.0 Usage
Premium$31.99/month
  • · Conversion & UX - App Bloat
  • · Conversion & UX - Checkout Flow
  • · Conversion & UX - Trust & Credibility
  • · Everything in the free and basic plans
  • · SEO/Discoverability - Indexability
  • · SEO/Discoverability - MetaTags & Schema
Optimise$49.99/month
  • · 15% off paid fix work
  • · Before & After Re-Scan
  • · Everything in the premium plan
  • · Safe in-app auto fixes
  • · Theme Copy Workflow
FreeFree
  • · AI fix guide for every issue
  • · Core Web Vitals breakdown
  • · Full store audit, scored out of 100
  • · Google structured data embed
  • · Speed Booster storefront embed
Pro$19/month
7-day free trial
  • · 100 images per optimization run
  • · AI Auto-Fix for titles, descriptions, al
  • · AI strategy, revenue impact and 30-day p
  • · Everything in Free
  • · New uploads optimized automatically
  • · WebP optimizer for products and Files li
Growth$49/month
7-day free trial
  • · 300 images per optimization run
  • · Everything in Pro
  • · Priority chat support
Scale$99/month
7-day free trial
  • · Dedicated onboarding
  • · Everything in Growth
  • · Unlimited image optimization
Coverage
0 of 0 features0%
0 of 0 features0%
Unique strengths
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000onlybothonly
BuiltByTomStoreBoost Pro0 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

BuiltByTom: Performance Audit helps merchants understand how their storefront performs for real users by identifying issues that affect load speed and usability. The app analyses your storefront to highlight performance bottlenecks related to theme structure, page assets, and layout stability, and provides prioritised recommendations to improve loading behaviour, responsiveness, and overall user experience

This app audits your live storefront on mobile and desktop: Core Web Vitals, page weight, SEO and image bloat, each scored out of 100. It then fixes what it safely can. Meta titles, descriptions and alt text are written and applied in bulk, always previewed first. Oversized photos become WebP, and Files images are compressed in place so existing URLs keep working.

Key points
  • Analyse your storefront to identify issues affecting load speed and usability
  • Get clear recommendations based on performance impact
  • Highlight layout and loading issues that affect usability across devices
  • Understand how your storefront performs for mobile visitors
  • Full audit of speed, SEO, images and app bloat, each scored out of 100
  • One-click AI fixes for meta titles, descriptions and image alt text
  • WebP conversion for product photos and your whole Files library
  • New uploads stay optimized automatically, so your store doesn't slow back down
Screenshots
Audit covers: performance, theme & structure, SEO, conversion
App landing page, enter your myshopify.com handle to get startedGet started with a free plan, upgrade to basic or premiumAudit scores out of 100 and shows a breakdown of any theme issue
StoreBoost Pro img 5
StoreBoost Pro img 1StoreBoost Pro img 3StoreBoostPro

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureBuiltByTomStoreBoost Pro
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureBuiltByTomStoreBoost Pro
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureBuiltByTomStoreBoost Pro
Free planYesYes
Lowest paid monthly plan$19.99/month$19/month(ahead)
Longest free trialNot listed7 days
Plans listed44

Listing

MeasureBuiltByTomStoreBoost Pro
Shopify category rank#218in Site optimization - Other#133(ahead)in Site optimization - Other
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedMay 11, 2026Aug 25, 2026
Languages1English1English
DeveloperbuiltbytomPoplyGens

FAQ

BuiltByTom and StoreBoost Pro: common questions

Is BuiltByTom or StoreBoost Pro cheaper?
Both list a free plan. Paid plans start at $19.99/month for BuiltByTom and $19/month for StoreBoost Pro. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026 for BuiltByTom, Oct 13, 2026 for StoreBoost Pro; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026 for BuiltByTom, Oct 13, 2026 for StoreBoost Pro. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.