BuiltByTom: Performance Audit vs Mimetic Conversion & AEO Agent
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 5, 2026 for BuiltByTom, Oct 23, 2026 for Mimetic Conversion & AEO Agent.
The short answer
- Both list a free plan. Paid plans start at $19.99/month for BuiltByTom and $29.99/month for Mimetic Conversion & AEO Agent.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · Performance - Asset Optimisation
- · Performance - Core Web Vitals
- · Performance - Page load speed
- · Theme & Structure - Liquid & Code Qualit
Basic
- · Everything in the free plan
- · Theme & Structure - Mobile Experience
- · Theme & Structure - Shopify 2.0 Usage
Premium
- · Conversion & UX - App Bloat
- · Conversion & UX - Checkout Flow
- · Conversion & UX - Trust & Credibility
- · Everything in the free and basic plans
- · SEO/Discoverability - Indexability
- · SEO/Discoverability - MetaTags & Schema
Optimise
- · 15% off paid fix work
- · Before & After Re-Scan
- · Everything in the premium plan
- · Safe in-app auto fixes
- · Theme Copy Workflow
Free Scan
Starter
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBuiltByTom: Performance Audit helps merchants understand how their storefront performs for real users by identifying issues that affect load speed and usability. The app analyses your storefront to highlight performance bottlenecks related to theme structure, page assets, and layout stability, and provides prioritised recommendations to improve loading behaviour, responsiveness, and overall user experience
You already pay to bring shoppers in. Mimetic shows where they leave without buying and helps you win them back. It adds to cart like a shopper to catch a broken cart or a pixel your ads depend on, and finds the devices, countries and checkout charges that cost you sales. It writes every missing SEO title, description and alt text, and one click applies them all, so more shoppers find you on Google and ChatGPT.
- Analyse your storefront to identify issues affecting load speed and usability
- Get clear recommendations based on performance impact
- Highlight layout and loading issues that affect usability across devices
- Understand how your storefront performs for mobile visitors
- Full storefront audit across products, pages, theme, performance, and tracking
- Findings grouped by severity with plain-English explanations
- One-click fixes you approve, applied through Shopify and reversible
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BuiltByTom |  Mimetic Conversion & AEO Agent |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | BuiltByTom | Mimetic Conversion & AEO Agent |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 3 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | BuiltByTom | Mimetic Conversion & AEO Agent |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $19.99/month(ahead) | $29.99/month |
| Longest free trial | Not listed | Not listed |
| Plans listed | 4 | 2 |
Listing
| Measure | BuiltByTom | Mimetic Conversion & AEO Agent |
|---|---|---|
| Shopify category rank | #218 | #144 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | May 11, 2026 | May 7, 2026 |
| Languages | 1 | 1 |
| Developer | builtbytom | Mimetic Inc |
FAQ
BuiltByTom and Mimetic Conversion & AEO Agent: common questions
- Is BuiltByTom or Mimetic Conversion & AEO Agent cheaper?
- Both list a free plan. Paid plans start at $19.99/month for BuiltByTom and $29.99/month for Mimetic Conversion & AEO Agent. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 5, 2026 for BuiltByTom, Oct 23, 2026 for Mimetic Conversion & AEO Agent; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 5, 2026 for BuiltByTom, Oct 23, 2026 for Mimetic Conversion & AEO Agent. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.