btwn vs Referral Program ‑ Shopjar

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for btwn, Nov 10, 2026 for Referral Program.

The short answer

  • Only Referral Program lists a free plan. Paid plans start at $50/month for btwn and $7/month for Referral Program.
  • Referral Program lists 29 features btwn’s listing doesn’t mention, including Achievement tracking, Analytics, Auto-payments.

Head to head

Detected stores

btwn: —
Referral Program: 609

App Store reviews

btwn: —
Referral Program: 161

New reviews, 28 days

btwn: —
Referral Program: 11

Stores added, 28 days

btwn: —
Referral Program: 13
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Free Word-of-Mouth Marketing

—
Developer
Categories
  • Affiliate programs
  • Loyalty and rewards
  • Affiliate programs
  • Loyalty and rewards
Languages
  • English
  • English
Launched
Jan 19, 2021
Jun 27, 2022
Built for Shopify
Not badged
Built for Shopify
Reviews per month
—
12 last full month
Detected stores
0active installs
609active installs
  • Halo x aden + anais
  • Dead By Daylight
  • Rifo S.r.l.
  • West Coast Seeds
  • JOTT
+604 more
Most common store size
—
11-50 products30%
Top countries
—
  • United States24%
  • United Kingdom10%
  • Canada6%

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01020OctDecFebAprJulSepOctReferral Program ‑ Shopjar: 9 reviews in October 2025Referral Program ‑ Shopjar: 6 reviews in November 2025Referral Program ‑ Shopjar: 6 reviews in December 2025Referral Program ‑ Shopjar: 5 reviews in January 2026Referral Program ‑ Shopjar: 4 reviews in February 2026Referral Program ‑ Shopjar: 3 reviews in March 2026Referral Program ‑ Shopjar: 4 reviews in April 2026Referral Program ‑ Shopjar: 5 reviews in June 2026Referral Program ‑ Shopjar: 6 reviews in July 2026Referral Program ‑ Shopjar: 11 reviews in August 2026Referral Program ‑ Shopjar: 14 reviews in September 2026Referral Program ‑ Shopjar: 12 reviews in October 2026
btwnReferral ProgramCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
$50/month
From $0 to $29/month
Plans
Standard$50/month
7-day free trial
FreeFree
  • · Email Notifications
  • · Floating referral widget
  • · Referral Program
  • · Unique referral coupons via Safe Links
  • · Unique referral links & coupon codes
  • · Unlimited members / orders / rewards
Essential$7/month
14-day free trial
  • · Email Notifications
  • · Landing pages & post purchase popups
  • · Referral program
  • · Reports & Analytics
  • · Self-referral fraud protection
  • · Unique referral coupons via Safe Links
Starter$12/month
14-day free trial
  • · Affiliate Program
  • · All Essential features +
  • · Discount & store credit rewards
  • · Member portal to track sales & payouts
  • · Recruit with signup forms, landing pages
  • · Track referral sales automatically
Growth$29/month
14-day free trial
  • · 700+ reward types via Tremendous
  • · Advanced Fraud Protection
  • · All features in Starter +
  • · Branded Emails & Sending domain
  • · Cash payouts via ACH, Venmo & more
  • · Klaviyo & PayPal Integration
Coverage
12 of 42 features29%
40 of 42 features95%
Unique strengths
  • Cash back
  • Cash back programs
  • Achievement tracking
  • Analytics
  • Auto-payments
  • Auto-tracking
  • +25 more
Affiliate programs
27%8/30
100%30/30
Affiliate experience
43%3/7
100%7/7
Commission options
29%2/7
100%7/7
Payments
17%1/6
100%6/6
Referral management
20%2/10
100%10/10
Loyalty and rewards
33%4/12
83%10/12
Program types
50%3/6
83%5/6
Rewards you can offer
17%1/6
83%5/6
21030onlybothonly
btwnReferral Program42 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
—
  • Checkout
  • Klaviyo
  • Zapier
  • Tremendous
How it sells itself

Introducing btwn, your ultimate marketing partner developed by b.plat LLC in 2020. Our platform is designed to seamlessly connect your business with customers, prioritizing your success and fostering stronger customer relationships through automated processes. With our rewards system, you can show appreciation to your loyal customers, effectively driving revenue growth.

Boost sales with Shopjar – the all-in-one Shopify referral, refer-a-friend & affiliate program app. Let customers and influencers share unique referral links or coupon codes on TikTok, Instagram, Facebook & YouTube. Track every referral, reward them with discounts, cash or store credit, and turn word-of-mouth into repeat sales.

Key points
  • Attract new customers through referral bonuses
  • Enhance customer retention with cash rewards for their purchases
  • Engage customers to leave reviews and refer their friends
  • Ease business decisions with metrics analysis through our merchant dashboard
  • Setup a referral program with unique referral links & reward coupons in minutes
  • Publish a landing page + post purchase popups to promote your referral program
  • Launch an affiliate program & manage affiliates, commissions & payouts easily
  • Ready made, customisable affiliate signup forms & affiliate portal
Screenshots
My Business Profile
Main dashboardCustomer Summary
How a referral program works?
Turn your existing customers into brand ambassadorsManage affiliates, sales, commissions and payouts easilyCreate an affiliate program in Shopify

Installed with

btwnNo rating yetReferral Program4.9(161)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasurebtwnReferral Program
Detected storesNot published609as of Nov 10, 2026
Net store change, 28 days0estimated+8estimated
Stores added, 28 daysNot enough data13new and returning
Big-brand shareNot enough data14%of stores of known size
Top store categoriesNot publishedHealth & Beauty, Apparel & Accessories, Food, Beverages & Tobacco
Top store countriesNot publishedUnited States, United Kingdom, Canada

Reviews

MeasurebtwnReferral Program
App Store ratingNot published4.9 ★
App Store reviewsNot published161
New reviews, 28 daysNot enough data11
Reviewers a year or more inNot enough data8%

Pricing

MeasurebtwnReferral Program
Free planNot listedYes
Lowest paid monthly plan$50/month$7/month(ahead)
Longest free trial7 days14 days
Plans listed14

Listing

MeasurebtwnReferral Program
Shopify category rankNot enough data#4in Affiliate programs
Shopify App ChartsNot on this week’s charts#19 in Affiliate programs
Built for ShopifyNoYes
LaunchedJan 19, 2021Jun 27, 2022
Languages1English1English
DeveloperbtwnShopjar

FAQ

btwn and Referral Program: common questions

Is btwn or Referral Program cheaper?
Only Referral Program lists a free plan. Paid plans start at $50/month for btwn and $7/month for Referral Program. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
btwn lists 2 the others don’t mention, such as Cash back, Cash back programs. Referral Program lists 29 the others don’t mention, such as Achievement tracking, Analytics, Auto-payments, Auto-tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for btwn, Nov 10, 2026 for Referral Program; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for btwn, Nov 10, 2026 for Referral Program. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.