OPTIS Product Options, Variant vs Zesty Options
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 4, 2026 for OPTIS Product Options, Variant, Nov 3, 2026 for Zesty Options.
The short answer
- Both list a free plan. Paid plans start at $9.99/month for OPTIS Product Options, Variant and $12.90/month for Zesty Options.
- OPTIS Product Options, Variant lists 31 features Zesty Options’s listing doesn’t mention, including Add text, Auto-updates, Conditional pricing.
Head to head
Unlimited product options, custom options, swatches, & more!
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FREE
- · 10 variant option sets
- · 10+ product option types
- · Analytics
- · Email and live support
- · Watermark removed
ADVANCED
- · 15+ product option types
- · 5 file uploads / upload button
- · All features in Free Plan and:
- · Conditional logic
- · Customize option style
- · Import/Export product options
PLATINUM
- · 20 file uploads
- · All features in Advanced Plan and:
- · Calendar language
- · Edit option on cart page
- · Option quantity
- · Prioritized support
UNLIMITED
- · 1-1 support
- · Customization service
- · For Shopify Plus
Free
- · 5 products with options
- · All field types
- · CSV import / export
- · Conditional Logic
- · Default selections
- · Unlimited option and choice sets
Pro
- · 300 products with options
- · Add-on pricing
- · Everything in Free
Growth
- · 1000 products with options
- · Everything in Pro
Scale
- · All batteries included
- · Unlimited products with options
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureUnlock infinite bold product options & flexible variant options beyond Shopify variant limits, built for personalization. Let customers add custom text, upload images, choose sizes, fonts & real-time preview their choices on product page. Collect customer inputs before checkout. Boost AOV with add-ons, bundles, gift wraps & extra prices.
Are you creating many similar products because your custom options solution can only display the same set of options? Or are you having trouble making the default variant fit your product needs? Then Zesty Options is made for you. With customisable options available for every variant in a product, you need no longer compromise with duplicated product listings.
- Various option types: image swatches, text boxes, multi-select, file uploads,...
- Price add-on option: Apply extra fees to custom product options
- Conditional logic to show or hide product variants depending on previous select
- Edit options in cart page: Update product variants directly on the cart page
- Customise options and assign to individual variants, not by product
- Customise anything with 9 type of option fields, preview them before going live
- Helps customers by configuring default field values
- Fine control of field visibility based on conditional logic
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  OPTIS Product Options, Variant | |
|---|---|---|
| Detected stores | 3,508 | Not published |
| Net store change, 28 days | −22 | 0 |
| Stores added, 28 days | 47 | Not enough data |
| Big-brand share | 7% | Not enough data |
| Top store categories | Apparel & Accessories, Home & Garden, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, United Kingdom, Australia | Not published |
Reviews
| Measure | OPTIS Product Options, Variant | |
|---|---|---|
| App Store rating | 4.9 ★ | Not published |
| App Store reviews | 2,386 | Not published |
| New reviews, 28 days | 24 | Not enough data |
| Reviewers a year or more in | 10% | Not enough data |
Pricing
| Measure | OPTIS Product Options, Variant | |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $9.99/month(ahead) | $12.90/month |
| Longest free trial | 14 days | 14 days |
| Plans listed | 4 | 4 |
Listing
| Measure | OPTIS Product Options, Variant | |
|---|---|---|
| Shopify category rank | #4 | Not enough data |
| Shopify App Charts | #6 in Product variants | Not on this week’s charts |
| Built for Shopify | Yes | No |
| Launched | Dec 2, 2021 | Nov 3, 2026 |
| Languages | 1 | 9 |
| Developer | OPTIS | ludicasapp |
FAQ
OPTIS Product Options, Variant and Zesty Options: common questions
- Is OPTIS Product Options, Variant or Zesty Options cheaper?
- Both list a free plan. Paid plans start at $9.99/month for OPTIS Product Options, Variant and $12.90/month for Zesty Options. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- OPTIS Product Options, Variant lists 31 the others don’t mention, such as Add text, Auto-updates, Conditional pricing, Custom CSS. Zesty Options lists 2 the others don’t mention, such as Swatches, Variants display. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 4, 2026 for OPTIS Product Options, Variant, Nov 3, 2026 for Zesty Options; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 4, 2026 for OPTIS Product Options, Variant, Nov 3, 2026 for Zesty Options. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.