Brillor: AI Visibility & AEO vs Krillo: AI Search Visibility
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for Brillor, Nov 6, 2026 for Krillo.
The short answer
- Both list a free plan. Paid plans start at $19/month for Brillor and $55/month for Krillo.
- Brillor lists 5 features Krillo’s listing doesn’t mention, including Analytics, Competitor analysis, Insights and tips.
Head to head
Free
- · 5 questions, checked once
- · Asks ChatGPT, 3 times per question
- · Fixes for your 10 top sellers
- · Orders and visits from AI
Starter
- · Asks ChatGPT and Google AI Mode
- · Change your questions anytime
- · Fixes for your 100 top sellers
- · Google AI Overviews in US and UK
- · Up to 15 questions, checked every week
Growth
- · Adds Perplexity
- · Change your questions anytime
- · Fixes for your 1,000 top sellers
- · Google AI Overviews in US and UK
- · Up to 50 questions, checked every week
Pro
- · Change your questions anytime
- · ChatGPT, Google AI Mode, Perplexity
- · Fixes for up to 2,000 top sellers
- · Google AI Overviews in US and UK
- · Up to 150 questions, checked every week
Free
- · One missed question with who was named
- · The first 3 changes written and applied
- · Your rank and the stores around you
Watch
- · Cancel any time
- · Every buying question you lose
- · Every fix written out, ready to copy
- · The same 3 free changes applied for you
- · Your rank every month
Fix
- · Every change can be undone
- · Every change written and applied for you
- · Everything in Watch
- · New products picked up every week
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBrillor writes realistic shopping questions from your best sellers, in your store's language and country. Edit them or add your own. It asks ChatGPT and other AI assistants, then shows every answer word for word: if your store is mentioned or linked, which stores are mentioned instead of you, and why. Each question gets one next step for your product page. Brillor also counts orders and visits from AI.
Shoppers now ask ChatGPT and Gemini where to buy. Every month we ask them the buying questions real shoppers ask in your category and rank the stores they name. See your rank, the stores around you, and the questions where a competitor was named instead of you, with the exact AI answer. Rankings are live for the United States, the Netherlands and Belgium. Watch tells you what to change.
- Shopping questions written from your top sellers; edit them or add your own
- See if ChatGPT and Google AI Mode mention or link your store, answer by answer
- The stores mentioned instead of you, and the reasons the answers give for them
- One next step per question: what the answers have that your page doesn't
- Your rank in your category and country, measured every month
- The buying questions you lose, and which store AI named instead
- Fixes written for your products, in your store's language
- One-click changes, old text kept, undo any time
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Krillo | |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Krillo | |
|---|---|---|
| App Store rating | Not published | Not published |
| App Store reviews | Not published | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Brillor and Krillo: common questions
- Is Brillor or Krillo cheaper?
- Both list a free plan. Paid plans start at $19/month for Brillor and $55/month for Krillo. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Brillor lists 5 the others don’t mention, such as Analytics, Competitor analysis, Insights and tips, Robots.txt. Krillo lists 2 the others don’t mention, such as ALT text, Rank tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for Brillor, Nov 6, 2026 for Krillo; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for Brillor, Nov 6, 2026 for Krillo. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.