BrandMoments: Loyalty Stories vs Customer Story
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 12, 2026 for BrandMoments, Oct 14, 2026 for Customer Story.
The short answer
- Only BrandMoments lists a free plan. Paid plans start at $12/month for BrandMoments and $9/month for Customer Story.
- Customer Story lists 4 features BrandMoments’s listing doesn’t mention, including Activity tracking, Analytics dashboard, Event tracking.
Head to head
Free
Growth
Pro
Starter
- · All customer stages & timeline
- · Dashboard & insights
- · Email support
- · Up to 1,000 customers
Growth
- · All customer stages & timeline
- · Auto + custom manual segmentation
- · Dashboard & insights
- · Email support
- · Up to 10,000 customers
Scale
- · All customer stages & timeline
- · Auto + custom manual segmentation
- · Dashboard & insights
- · Priority email support
- · Unlimited customers
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureYour customers have a story with your store: the first thing they bought, the favourite they keep coming back for, the day they became a regular. BrandMoments turns that history into an animated, personal story and sends it at the moments that matter, from first-order anniversaries to milestones, a "we miss you" or their year in review. Each story ends with a thank-you gift just for them.
Customer Story automatically syncs your Shopify customers and orders into six stages Prospect, New, Active, VIP, At Risk, and Churned no spreadsheets or manual tags required. Each customer gets a clear timeline showing first order, repeat purchases, total spend, and activity history, plus notes you can add. Auto segmentation works on every plan; Growth and Scale unlock custom manual thresholds.
- Animated stories built from each customer's real order history
- Automatic moments: anniversaries, milestones, win-back and year in review
- A personal email and a single-use thank-you discount in every story
- Share-to-gift: customers share their story and give a friend a welcome gift
- Automatic customer stages (New, Active, VIP, At Risk)
- Visual customer timeline with order history
- Dashboard highlighting customers who need attention
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Customer Story | |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Customer Story | |
|---|---|---|
| App Store rating | Not published | 5.0 ★ |
| App Store reviews | Not published | 1 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Customer Story | |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $12/month | $9/month(ahead) |
| Longest free trial | Not listed | 30 days |
| Plans listed | 3 | 3 |
Listing
| Measure | Customer Story | |
|---|---|---|
| Shopify category rank | Not enough data | #937 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Nov 12, 2026 | Apr 3, 2026 |
| Languages | 1 | 1 |
| Developer | vncaisolutions | Dadword IT |
FAQ
BrandMoments and Customer Story: common questions
- Is BrandMoments or Customer Story cheaper?
- Only BrandMoments lists a free plan. Paid plans start at $12/month for BrandMoments and $9/month for Customer Story. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- Customer Story lists 4 the others don’t mention, such as Activity tracking, Analytics dashboard, Event tracking, Real-time tracking. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 12, 2026 for BrandMoments, Oct 14, 2026 for Customer Story; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 12, 2026 for BrandMoments, Oct 14, 2026 for Customer Story. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.