BrandLift: Points Program vs Webplanex: Loyalty Wallet
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for BrandLift, Nov 9, 2026 for Webplanex.
The short answer
- Only Webplanex lists a free plan. Paid plans start at $19.95/month for BrandLift and $9.99/month for Webplanex.
- BrandLift lists 9 features Webplanex’s listing doesn’t mention, including Commission, Early access, Exclusive access.
Head to head
Unique way to engage and encourage customers for more purchase
- Brazil
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
100% Free Forever
- · Basic Branding
- · Customer loyalty dashboard
- · Customizable point values
- · Full points & rewards system
- · Integrations
- · No monthly fees ever
Scale
- · ACCESS TO ALL FEATURES PLUS:
- · Advanced Analytics Dashboard
- · Advanced Loyalty & Rewards System
- · Advanced Referral Program Tools
- · Dedicated Points Program Page
- · Full Custom Branding Capabilities
Enterprise
- · & more
- · 24x7 support
- · APIs & Webhooks
- · Checkout pts redemption (Shopify Plus)
- · Unlimited Orders
Startup
- · Analytic Reports (30 days)
- · Basic Theme Widgets
- · Email Notifications
- · Loyalty Programs
- · Own Label translation
- · Referral Program
Basic
- · Adjust Wallet Balance
- · Birthday Celebration
- · Customize Theme Widgets
- · Everything in Startup +
- · Full Analytics & Reports
- · Social Program
Medium
- · Everything in Basic +
- · POS Integration
- · Push Notifications
- · Review Rewards Program
- · Rewards Expiry
- · Store Credit Program
Advanced
- · Access Wallet API
- · All Features Included
- · Everything in Medium +
- · Order Booster
- · Redeem at Checkout (Shopify Plus)
- · VIP Tiers Program (Full Access)
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBrandLift helps Shopify merchants build genuine customer loyalty through our points-based program. Our platform makes it easy to reward customers for purchases, reviews, social engagement with over 20+ ready-to-use campaigns drive repeat purchases, improve LTV & save on acquisition costs.
Boost customer loyalty, increase repeat purchases, and grow sales with Loyalty Rewards & Points. Create point offers, referral programs, VIP tiers, POS rewards, and store credit campaigns to keep customers engaged. Reward shoppers with points, coupons, and personalized incentives through a seamless wallet experience.
- Build flexible loyalty reward points program, referrals, VIP Tiers, Store Credit
- Grow your customer base through referral programs and social sharing incentives
- Increase average order value with customizable VIP tiers and exclusive benefits
- Simplify loyalty program management with our comprehensive analytics dashboard
- Set More than 7 ways for the customer rewards program
- Full circle Referral rewards program
- Rewards redemption system in customer wallet with transaction details.
- You can setup Rewards balance expiration as well as manual adjustment
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BrandLift |  Webplanex |
|---|---|---|
| Detected stores | Not published | 2 |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Apparel & Accessories, Food, Beverages & Tobacco |
| Top store countries | Not published | Brazil |
Reviews
| Measure | BrandLift | Webplanex |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 106 |
| New reviews, 28 days | Not enough data | 1 |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
BrandLift and Webplanex: common questions
- Is BrandLift or Webplanex cheaper?
- Only Webplanex lists a free plan. Paid plans start at $19.95/month for BrandLift and $9.99/month for Webplanex. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- BrandLift lists 9 the others don’t mention, such as Commission, Early access, Exclusive access, Free products. Webplanex lists 4 the others don’t mention, such as Badges, Custom programs, Digital wallets, Wishlists. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for BrandLift, Nov 9, 2026 for Webplanex; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for BrandLift, Nov 9, 2026 for Webplanex. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.