BrandLift: Points Program vs LoyaltyLion Loyalty & Rewards
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for BrandLift, Nov 9, 2026 for LoyaltyLion Loyalty & Rewards.
The short answer
- Paid plans start at $19.95/month for BrandLift and $199/month for LoyaltyLion Loyalty & Rewards.
- BrandLift lists 6 features LoyaltyLion Loyalty & Rewards’s listing doesn’t mention, including Affiliate programs, Cash back, Cash back programs.
Head to head
Customer loyalty program: points, rewards, tiers and referrals
- United States
- United Kingdom
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
100% Free Forever
- · Basic Branding
- · Customer loyalty dashboard
- · Customizable point values
- · Full points & rewards system
- · Integrations
- · No monthly fees ever
Scale
- · ACCESS TO ALL FEATURES PLUS:
- · Advanced Analytics Dashboard
- · Advanced Loyalty & Rewards System
- · Advanced Referral Program Tools
- · Dedicated Points Program Page
- · Full Custom Branding Capabilities
Enterprise
- · & more
- · 24x7 support
- · APIs & Webhooks
- · Checkout pts redemption (Shopify Plus)
- · Unlimited Orders
Free plan
- · 400 monthly orders
- · Branding and customization options
- · Loyalty analytics and customer segments
- · Optional enhancements including emails
- · Points for on site activities
- · Real-time on site notifications
Classic
- · 5* onboarding support
- · Customizable rules & rewards
- · Free loyalty page design worth $1500
- · Klaviyo loyalty flows built for you
- · Loyalty attributed revenue reporting
- · POS locations
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBrandLift helps Shopify merchants build genuine customer loyalty through our points-based program. Our platform makes it easy to reward customers for purchases, reviews, social engagement with over 20+ ready-to-use campaigns drive repeat purchases, improve LTV & save on acquisition costs.
Trusted by 10,000+ Shopify brands, LoyaltyLion helps you create a loyalty program that rewards shoppers and drives repeat purchases across every channel, location, and market. Reward purchases, reviews, referrals, social actions and more with a fully customizable points program. Create VIP tiers that unlock exclusive perks and early access for your best customers.
- Build flexible loyalty reward points program, referrals, VIP Tiers, Store Credit
- Grow your customer base through referral programs and social sharing incentives
- Increase average order value with customizable VIP tiers and exclusive benefits
- Simplify loyalty program management with our comprehensive analytics dashboard
- Integrate your program into your site with a customizable loyalty page
- Use loyalty points to secure second purchases & incentivize enrollment
- Create rewards that drive repeat purchases & increase program participation
- Drive program engagement & positive behaviors with loyalty emails/notifications
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BrandLift |  LoyaltyLion Loyalty & Rewards |
|---|---|---|
| Detected stores | Not published | 4,469 |
| Net store change, 28 days | 0 | −9 |
| Stores added, 28 days | Not enough data | 67 |
| Big-brand share | Not enough data | 29% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco |
| Top store countries | Not published | United States, United Kingdom, Canada |
Reviews
| Measure | BrandLift | LoyaltyLion Loyalty & Rewards |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 549 |
| New reviews, 28 days | Not enough data | 7 |
| Reviewers a year or more in | Not enough data | 45% |
Pricing
| Measure | BrandLift | LoyaltyLion Loyalty & Rewards |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | $19.95/month(ahead) | $199/month |
| Longest free trial | 14 days | 14 days |
| Plans listed | 3 | 2 |
Listing
| Measure | BrandLift | LoyaltyLion Loyalty & Rewards |
|---|---|---|
| Shopify category rank | #326 | #40(ahead) |
| Shopify App Charts | Not on this week’s charts | #3 in Loyalty and rewards |
| Built for Shopify | No | No |
| Launched | Oct 3, 2024 | Jul 7, 2014 |
| Languages | 1 | 1 |
| Developer | BrandLift LLC | LoyaltyLion |
FAQ
BrandLift and LoyaltyLion Loyalty & Rewards: common questions
- Is BrandLift or LoyaltyLion Loyalty & Rewards cheaper?
- Paid plans start at $19.95/month for BrandLift and $199/month for LoyaltyLion Loyalty & Rewards. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- BrandLift lists 6 the others don’t mention, such as Affiliate programs, Cash back, Cash back programs, Commission. LoyaltyLion Loyalty & Rewards lists 4 the others don’t mention, such as Custom programs, Donations, Events, Subscriptions. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for BrandLift, Nov 9, 2026 for LoyaltyLion Loyalty & Rewards; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for BrandLift, Nov 9, 2026 for LoyaltyLion Loyalty & Rewards. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.