Brand Bard vs Woicely ‑ Shopping Assistant

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 14, 2026 for Brand Bard, Oct 13, 2026 for Woicely.

The short answer

  • Both list a free plan. Paid plans start at $35/month for Brand Bard and $49/month for Woicely.
  • Brand Bard lists 10 features Woicely’s listing doesn’t mention, including AI chatbots, Chat flows, Chat window.

Head to head

Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
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Categories
  • Chat
  • Chat
Languages
  • English
  • English
Launched
Jul 3, 2026
Mar 13, 2026
Built for Shopify
Not badged
Not badged
Reviews per month
—
—
Detected stores
0active installs
0active installs
Most common store size
—
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Top countries
—
—
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $249/month
From $0 to $149/month
Plans
FreeFree
  • · 25 AI requests per month
  • · AI Chat, Voice Chat
  • · Product badges and shop sections
  • · Up to 500 products
Starter$35/month
  • · 4,000 AI requests per month
  • · AI chat, voice, and visual search
  • · AI site crawler and analyzer
  • · Analytics dashboard
  • · Customer quizzes and profiling
  • · Desktop large screen experience
Pro$90/month
  • · 10,000 AI requests per month
  • · AI-powered free gift offerings
  • · AI-powered upsells
  • · Everything in Starter
  • · Up to 5,000 products
Max$249/month
  • · 25 AI site analyses per month
  • · 30,000 AI requests per month
  • · Built for high-traffic stores
  • · Everything in Pro, plus more
  • · Up to 15,000 products
FreeFree
  • · 30 minutes per month
  • · 7 day transcript
  • · Standard voice
Starter$49/month
14-day free trial
  • · 1 team seats
  • · 30-day transcript history
  • · 500 minutes included per month
  • · Email support
Pro$149/month
14-day free trial
  • · 2,000 minutes included per month
  • · 3 team seats
  • · Priority support
  • · Unlimited transcript history
Coverage
15 of 17 features88%
7 of 17 features41%
Unique strengths
  • AI chatbots
  • Chat flows
  • Chat window
  • Color and font
  • +6 more
  • Quick replies
  • Send transcript
Chat
88%15/17
41%7/17
Automated responses
71%5/7
43%3/7
Customization
100%7/7
43%3/7
Real-time messaging
100%3/3
33%1/3
1052onlybothonly
Brand BardWoicely17 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature
Works with also listed by another
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How it sells itself

Brand Bard embeds an AI-powered shopping assistant directly into your Shopify store. Customers can ask questions, browse products, and add to cart through a conversational interface on mobile and desktop. The assistant uses your product catalog to recommend items, answer questions, and guide shoppers to checkout.

Woicely adds a voice-powered shopping assistant to your Shopify store. Customers can search for products, get personalized recommendations, and add to cart, all through natural conversation instead of typing and scrolling. Clone your own voice so the assistant sounds like you, not a robot.

Key points
  • AI chat assistant that helps customers find and buy products on your store
  • Voice and visual search let shoppers describe or photograph what they want
  • Customizable widget colors, AI personality, product badges, and shop sections
  • Voice shopping: customers search, browse, and buy by talking to your store
  • Clone your voice so the assistant sounds like you, not a generic chatbot
  • Voice-guided discovery surfaces products customers wouldn't find browsing
Screenshots
Total control
From cart to checkout without leaving your storeAgentic Commerce on Your Shopify StoreAI that knows your customer
Give your store a voice
Woicely on mobileWoicely voice widget answering j questions on product pageWoicely analytics, know what your customers are talking about

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureBrand BardWoicely
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureBrand BardWoicely
App Store ratingNot publishedNot published
App Store reviewsNot publishedNot published
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureBrand BardWoicely
Free planYesYes
Lowest paid monthly plan$35/month(ahead)$49/month
Longest free trialNot listed14 days
Plans listed43

Listing

MeasureBrand BardWoicely
Shopify category rankNot enough data#778in Chat
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJul 3, 2026Mar 13, 2026
Languages1English1English
DeveloperBrand Bard LLCWoicely

FAQ

Brand Bard and Woicely: common questions

Is Brand Bard or Woicely cheaper?
Both list a free plan. Paid plans start at $35/month for Brand Bard and $49/month for Woicely. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
What features does each app list that the other doesn’t?
Brand Bard lists 10 the others don’t mention, such as AI chatbots, Chat flows, Chat window, Color and font. Woicely lists 2 the others don’t mention, such as Quick replies, Send transcript. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 14, 2026 for Brand Bard, Oct 13, 2026 for Woicely; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 14, 2026 for Brand Bard, Oct 13, 2026 for Woicely. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.