Botwala vs Support Board ‑ Chat & Chatbot

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.

The short answer

  • On the Shopify App Store: Botwala 5.0 from 3 reviews and Support Board 4.1 from 2 reviews.
  • Only Botwala lists a free plan. Paid plans start at $29/month for Botwala and $5/month for Support Board.
  • Support Board lists 9 features Botwala’s listing doesn’t mention, including Agent analytics, Behavior tracking, Customer insights.

Head to head

App Store reviews

Botwala: 3
Support Board: 2
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch
—
—
Categories
  • Chat
  • Chat
Languages
  • Spanish
  • English
  • Portuguese (Brazil)
  • Portuguese (Portugal)
  • Amharic
  • Chinese (Traditional)
  • Chinese (Simplified)
  • Vietnamese
  • +44 more
Launched
Jul 6, 2026
Nov 26, 2024
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
21 last full month
Detected stores
0active installs
0active installs
Most common store size
—
—
Top countries
—
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

01325MarAugJanJulAugBotwala: 2 reviews in July 2026Botwala: 1 reviews in August 2026Support Board ‑ Chat & Chatbot: 1 reviews in March 2025Support Board ‑ Chat & Chatbot: 1 reviews in August 2025Support Board ‑ Chat & Chatbot: 21 reviews in January 2026
BotwalaSupport BoardCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $0 to $129/month
From $5 to $10/month
Plans
FREEFree
Starter$29/month
Pro$49/month
Business$129/month
FreeFree to install
White Label $20 a year; Credits from $5
5000 messages$5/month
White Label $20 a year; Credits from $5
7000 messages$7/month
White Label $20 a year; Credits from $5
10000 messages$10/month
White Label $20 a year; Credits from $5
Coverage
23 of 32 features72%
25 of 32 features78%
Unique strengths
  • Cross-sell
  • Discounts
  • FAQs
  • Greetings
  • +3 more
  • Agent analytics
  • Behavior tracking
  • Customer insights
  • File upload
  • +5 more
Chat
72%23/32
78%25/32
Automated responses
89%8/9
22%2/9
Customization
100%10/10
100%10/10
Real-time messaging
38%5/13
100%13/13
7169onlybothonly
BotwalaSupport Board32 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

Botwala5.0(3)Support Board4.1(2)
Works with also listed by another
—
  • WhatsApp
  • Messenger
  • Email
  • Instagram
  • Telegram
  • Vibe
How it sells itself

Botwala gives Shopify merchants a shared inbox for customer conversations, combining AI-assisted replies, product guidance, cart support, and human handoff when a team member needs to take over. It helps stores answer common questions faster, assist shoppers during the buying process, and keep support organized in one place.

Automate your customers' communication with artificial intelligence-driven chatbots and a chat system designed for both human agents and AI. Innovative chatbot powered by OpenAI that autonomously answers inquiries about your Shopify store and products by retrieving real-time data directly from your store.

Key points
  • Shared inbox for customer conversations
  • AI-assisted replies for common support questions
  • Human handoff for conversations that need your team
  • AI agent can help customers add products to cart
  • Omni-channel: WhatsApp, Instagram, Facebook, Telegram, Emails, SMS, and more.
  • Our chatbot knows your store and answers your customers' questions.
  • Display the products the user searched for via cards and sliders.
  • Synchronize logged-in Shopify users and access customer details within the admin
Screenshots
Botwala Inbox
AnalyticsInboxDashboard
Support Board
Shopify product cardAdmin areaUsers area

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureBotwalaSupport Board
Detected storesNot publishedNot published
Net store change, 28 days0estimated0estimated
Stores added, 28 daysNot enough dataNot enough data
Big-brand shareNot enough dataNot enough data
Top store categoriesNot publishedNot published
Top store countriesNot publishedNot published

Reviews

MeasureBotwalaSupport Board
App Store rating5.0 ★(ahead)4.1 ★
App Store reviews3(ahead)2
New reviews, 28 daysNot enough dataNot enough data
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureBotwalaSupport Board
Free planYesNot listed
Lowest paid monthly plan$29/month$5/month(ahead)
Longest free trialNot listedNot listed
Plans listed44

Listing

MeasureBotwalaSupport Board
Shopify category rank#304(ahead)in Chat#405in Chat
Shopify App ChartsNot on this week’s chartsNot on this week’s charts
Built for ShopifyNoNo
LaunchedJul 6, 2026Nov 26, 2024
Languages4Spanish, English, Portuguese (Brazil)48Amharic, Chinese (Traditional), Chinese (Simplified)
DeveloperBotwalaSchiocco LTD

FAQ

Botwala and Support Board: common questions

Is Botwala or Support Board cheaper?
Only Botwala lists a free plan. Paid plans start at $29/month for Botwala and $5/month for Support Board. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, Botwala or Support Board?
On the Shopify App Store: Botwala 5.0 from 3 reviews and Support Board 4.1 from 2 reviews.
What features does each app list that the other doesn’t?
Botwala lists 7 the others don’t mention, such as Cross-sell, Discounts, FAQs, Greetings. Support Board lists 9 the others don’t mention, such as Agent analytics, Behavior tracking, Customer insights, File upload. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.