Boostify: Page Speed Optimizer vs Merchantify: WhatsApp, SEO, AI
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026.
The short answer
- On the Shopify App Store: Boostify 4.2 from 24 reviews and Merchantify 2.0 from 1 reviews.
- Only Boostify lists a free plan. Paid plans start at $49.99/month for Boostify and $19/month for Merchantify.
- Boostify lists 7 features Merchantify’s listing doesn’t mention, including Image compression, Image optimization, Lazy loading.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Standard
- · Auto Optimize
- · Email Support
- · Improves CRO
- · Improves LCP/FCP/CLS
- · Increase Speed & Load Time
- · JS/CSS Minify
Premium
- · Optimization according to your store
- · Personalized monthly report
- · Premium support
- · Speed monitoring & optimization
- · UX optimization
Pro Plan
- · SEO, Marketing, Design & AI tools
- · Sitemaps, UTMs & Seasonal Effects
- · WhatsApp Widget & Payment Trust Icons
Premium Plan
- · Custom Seasonal Effects & Themes
- · Full SEO & AI Content Generation
- · Priority Merchant Support
- · Unlimited Use: All Toolkit Tools
Superior Plan
- · 24/7 Priority Support
- · Daily n8n Workflow Executions
- · Full Suite: WhatsApp, SEO & Payments
- · Unlimited Sales Automation (n8n)
- · Unlimited usage for all tools
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureSay goodbye to slow website loading speed that frustrate visitors and hurt your rankings. Shopify page speed optimization app boosts performance with lazy loading, minified JS & CSS, and smart preload. It automatically optimizes third-party app scripts to ensure faster page speed and a seamless experience. Powered by AI, our store speed optimization app helps you pass Core Web Vitals & improve page speed.
Optimize your store with a high-performance toolkit using native theme extensions. Merchantify boosts conversion with a WhatsApp button, countdown timers, and free shipping bars. Build trust by displaying local payment icons and improve SEO with automated XML sitemaps and AI media tools. For advanced scaling, automate workflows via n8n.
- Improve your website's speed score and loading time with a few clicks
- Supercharge speed effortlessly with smart techniques – No Coding Needed!
- Automated monitoring minimizes impact of 3rd party app scripts on store speed
- Instantly enhance page speed via Lazyloading, JS & CSS minification
- One-click access to sitemap.xml
- Improves search engine indexing
- Ideal for SEO audits
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure | Boostify |  Merchantify |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Boostify | Merchantify |
|---|---|---|
| App Store rating | 4.2 ★(ahead) | 2.0 ★ |
| App Store reviews | 24(ahead) | 1 |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | Boostify | Merchantify |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $49.99/month | $19/month(ahead) |
| Longest free trial | Not listed | Not listed |
| Plans listed | 2 | 3 |
Listing
| Measure | Boostify | Merchantify |
|---|---|---|
| Shopify category rank | #201(ahead) | #400 |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Aug 18, 2023 | Mar 6, 2025 |
| Languages | 1 | 1 |
| Developer | SetuBridge | BinaryLab |
FAQ
Boostify and Merchantify: common questions
- Is Boostify or Merchantify cheaper?
- Only Boostify lists a free plan. Paid plans start at $49.99/month for Boostify and $19/month for Merchantify. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, Boostify or Merchantify?
- On the Shopify App Store: Boostify 4.2 from 24 reviews and Merchantify 2.0 from 1 reviews.
- What features does each app list that the other doesn’t?
- Boostify lists 7 the others don’t mention, such as Image compression, Image optimization, Lazy loading, Preloading. Merchantify lists 4 the others don’t mention, such as Broken links, Link analysis, Reporting, Sitemaps. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.