BLOY Loyalty Points & Rewards vs Well Earned: Fitness Rewards
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026 for BLOY Loyalty Points & Rewards, Oct 14, 2026 for Well Earned.
The short answer
- Both list a free plan. Paid plans start at $10/month for BLOY Loyalty Points & Rewards and $65/month for Well Earned.
- BLOY Loyalty Points & Rewards lists 18 features Well Earned’s listing doesn’t mention, including Custom programs, Custom rewards, Digital wallets.
Head to head
- United States
- United Kingdom
- France
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FREE
- · 24/7 human support
- · Automated email reward notifications
- · Basic loyalty widget & branding
- · Basic points program
- · Loyalty activity log
- · Migration from other apps, platforms
LAUNCH
- · 24/7 human support
- · All integrations (e.g Klaviyo, Judge.me)
- · Birthday & review rewards
- · Dedicated loyalty page
- · Loyalty popup customization
- · Points expiration reminder
GROWTH
- · Advanced points program
- · Analytics
- · Full VIP tiers program
- · In-cart reward redemption
- · Multi-language support (20+ languages)
- · Order booster (e.g. 2x points)
UNLIMITED
- · $1000 custom package
- · 1-1 loyalty audit & consultant
- · API access
- · Dedicated support & SLA
- · HIGH-VOLUME OR ENTERPRISE? TALK TO US
- · Headless commerce hydrogen
Free Plan
- · All reward rules and caps
- · Cart widget and earn tab
- · Limited to 25 Strava Connections
Standard Plan
- · All reward rules and caps
- · Cart widget and earn tab
- · Unlimited connected customers
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBLOY turns first-time buyers into repeat customers with a loyalty and rewards program: points, VIP tiers, referrals and store credit, online and in store with Shopify POS. Members earn and redeem on product pages, in cart, at checkout and in customer accounts. AI onboarding sets up rewards, tiers and branding from your store data in minutes, then turns AOV and redemption data into next actions.
Well Earned turns your customers' exercise into a reason to shop with you again. Customers connect Strava once from the cart or their account. Each run, ride, walk or hike they log earns store credit at the rates you set, and the credit waits in their cart for their next order. You decide which activities count, how much they earn, the daily, weekly or monthly cap, and which products credit can be spent on.
- Point calculator: show loyalty points on product and post-checkout page
- Earn points through actions - account registration, birthdays, placing orders
- Points program supports redeeming loyalty points for discounts, free shipping
- Points system with automated email notifications for earned points and rewards
- Reward customers with Shopify store credit based on eligible Strava activity.
- Issue and track store credit automatically as customers earn rewards.
- View earned rewards and customer participation directly in Shopify.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BLOY Loyalty Points & Rewards |  Well Earned |
|---|---|---|
| Detected stores | 1,245 | Not published |
| Net store change, 28 days | −17 | 0 |
| Stores added, 28 days | 11 | Not enough data |
| Big-brand share | 7% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, United Kingdom, France | Not published |
Reviews
| Measure | BLOY Loyalty Points & Rewards | Well Earned |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 845 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | 2% | Not enough data |
Pricing
| Measure | BLOY Loyalty Points & Rewards | Well Earned |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $10/month(ahead) | $65/month |
| Longest free trial | 14 days | 14 days |
| Plans listed | 4 | 2 |
Listing
| Measure | BLOY Loyalty Points & Rewards | Well Earned |
|---|---|---|
| Shopify category rank | #23(ahead) | #330 |
| Shopify App Charts | #11 in Loyalty and rewards | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Oct 17, 2024 | Apr 17, 2026 |
| Languages | 1 | 1 |
| Developer | BLOY | Codingbadger Creative Limited |
FAQ
BLOY Loyalty Points & Rewards and Well Earned: common questions
- Is BLOY Loyalty Points & Rewards or Well Earned cheaper?
- Both list a free plan. Paid plans start at $10/month for BLOY Loyalty Points & Rewards and $65/month for Well Earned. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- BLOY Loyalty Points & Rewards lists 18 the others don’t mention, such as Custom programs, Custom rewards, Digital wallets, Discounts. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026 for BLOY Loyalty Points & Rewards, Oct 14, 2026 for Well Earned; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026 for BLOY Loyalty Points & Rewards, Oct 14, 2026 for Well Earned. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.