BLOY Loyalty Points & Rewards vs bLoyal: Loyalty & Promotions
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026 for BLOY Loyalty Points & Rewards, Oct 13, 2026 for bLoyal.
The short answer
- Only BLOY Loyalty Points & Rewards lists a free plan. Paid plans start at $10/month for BLOY Loyalty Points & Rewards and $39/month for bLoyal.
- BLOY Loyalty Points & Rewards lists 20 features bLoyal’s listing doesn’t mention, including Coupons, Custom programs, Custom rewards.
Head to head
- United States
- United Kingdom
- France
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FREE
- · 24/7 human support
- · Automated email reward notifications
- · Basic loyalty widget & branding
- · Basic points program
- · Loyalty activity log
- · Migration from other apps, platforms
LAUNCH
- · 24/7 human support
- · All integrations (e.g Klaviyo, Judge.me)
- · Birthday & review rewards
- · Dedicated loyalty page
- · Loyalty popup customization
- · Points expiration reminder
GROWTH
- · Advanced points program
- · Analytics
- · Full VIP tiers program
- · In-cart reward redemption
- · Multi-language support (20+ languages)
- · Order booster (e.g. 2x points)
UNLIMITED
- · $1000 custom package
- · 1-1 loyalty audit & consultant
- · API access
- · Dedicated support & SLA
- · HIGH-VOLUME OR ENTERPRISE? TALK TO US
- · Headless commerce hydrogen
Core Edition
- · Automated Lifecycle Engagement
- · Everything in Customer Connect, plus
- · Loyalty Tiers Program
- · Order Level Accruals and promotions
Pro Edition
- · Dynamic customer segments
- · Everything in Core, plus:
- · Pre-Paid and Recurring Subscriptions
- · SKU Level Accruals and Promotions
Marketer Edition
- · Cross Sell and Upsell Capabilities
- · Everything in Pro, plus:
- · Frequent Buyer programs
- · Recurring Ship and Pickup Orders
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBLOY turns first-time buyers into repeat customers with a loyalty and rewards program: points, VIP tiers, referrals and store credit, online and in store with Shopify POS. Members earn and redeem on product pages, in cart, at checkout and in customer accounts. AI onboarding sets up rewards, tiers and branding from your store data in minutes, then turns AOV and redemption data into next actions.
The bLoyal App enables you to have a single customer master record across your Shopify store and physical store(s) and run a consistent loyalty program, promotions, and engagement across all your sales channels. bLoyal also enables you to sell and accept gift/egift cards and customer loyalty tender in Shopify and in your physical store.
- Point calculator: show loyalty points on product and post-checkout page
- Earn points through actions - account registration, birthdays, placing orders
- Points program supports redeeming loyalty points for discounts, free shipping
- Points system with automated email notifications for earned points and rewards
- Omnichannel Promotions and Loyalty Programs
- Customer Referral Programs
- Sell and redeem Gift Cards and Egift Cards
- Subscription Club Signup and Order Processing
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BLOY Loyalty Points & Rewards |  bLoyal |
|---|---|---|
| Detected stores | 1,262 | Not published |
| Net store change, 28 days | −16 | 0 |
| Stores added, 28 days | 12 | Not enough data |
| Big-brand share | 7% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Food, Beverages & Tobacco | Not published |
| Top store countries | United States, United Kingdom, France | Not published |
Reviews
| Measure | BLOY Loyalty Points & Rewards | bLoyal |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 846 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | 2% | Not enough data |
Pricing
| Measure | BLOY Loyalty Points & Rewards | bLoyal |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $10/month(ahead) | $39/month |
| Longest free trial | 14 days | 30 days |
| Plans listed | 4 | 3 |
Listing
| Measure | BLOY Loyalty Points & Rewards | bLoyal |
|---|---|---|
| Shopify category rank | #24 | #399 |
| Shopify App Charts | #11 in Loyalty and rewards | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Oct 17, 2024 | Jul 26, 2021 |
| Languages | 1 | 1 |
| Developer | BLOY | bLoyal |
FAQ
BLOY Loyalty Points & Rewards and bLoyal: common questions
- Is BLOY Loyalty Points & Rewards or bLoyal cheaper?
- Only BLOY Loyalty Points & Rewards lists a free plan. Paid plans start at $10/month for BLOY Loyalty Points & Rewards and $39/month for bLoyal. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- BLOY Loyalty Points & Rewards lists 20 the others don’t mention, such as Coupons, Custom programs, Custom rewards, Digital wallets. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026 for BLOY Loyalty Points & Rewards, Oct 13, 2026 for bLoyal; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026 for BLOY Loyalty Points & Rewards, Oct 13, 2026 for bLoyal. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.