BlackBox Journey Attribution vs Crux Analytics
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for BlackBox Journey Attribution, Nov 7, 2026 for Crux Analytics.
The short answer
- Only BlackBox Journey Attribution lists a free plan.
- Crux Analytics lists 5 features BlackBox Journey Attribution’s listing doesn’t mention, including Checkout analytics, Custom dashboards, Page views.
Head to head
- Canada
- United States
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Free
- · 90 days of history
- · CSV export
- · Campaign Chains for 50 orders/month
- · Channel revenue dashboard
- · Last touch attribution
- · Tracking links builder
Pro
- · Every order, no monthly limit
- · First touch and linear, side by side
- · Full history from the day you install
- · The orders behind every chain
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureMeta sees Meta. TikTok sees TikTok. Neither shows the path. BlackBox is multi-touch attribution built on the purchase journey Shopify records on every order. It rebuilds the sequence: which campaign introduced the customer, which brought them back, which one closed it. Someone finds you prospecting on Facebook, returns through remarketing, then orders from an email. Shopify calls that Direct.
Merchants run ads across multiple channels but cannot tell which ones actually lead to sales. Crux Analytics tracks visitor journeys from first click to checkout and attributes revenue to each marketing touchpoint. Compare five attribution models to understand which campaigns drive awareness versus which close sales.
- Multi-touch attribution with first-touch, last-touch, and linear models
- Flow Maps showing customer paths from prospecting ads to purchase
- Automatic tracking via UTM parameters, referrers, and click IDs
- Channel performance comparison with revenue breakdown
- Five attribution models to see which marketing channels drive your sales
- Visual journey maps showing how customers navigate from entry to checkout
- Automatic UTM tracking captures campaign data from all your marketing links
- Product affinity reports reveal which items customers browse together
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BlackBox Journey Attribution |  Crux Analytics |
|---|---|---|
| Detected stores | Not published | 5 |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Media |
| Top store countries | Not published | Canada, United States |
Reviews
| Measure | BlackBox Journey Attribution | Crux Analytics |
|---|---|---|
| App Store rating | 5.0 ★ | Not published |
| App Store reviews | 2 | Not published |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | BlackBox Journey Attribution | Crux Analytics |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $19/month | No monthly plan listed |
| Longest free trial | 14 days | Not listed |
| Plans listed | 2 | Not published |
Listing
| Measure | BlackBox Journey Attribution | Crux Analytics |
|---|---|---|
| Shopify category rank | #495 | Not enough data |
| Shopify App Charts | Not on this week’s charts | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jan 15, 2026 | Jan 19, 2026 |
| Languages | 1 | 1 |
| Developer | BlackBox Software LLC | Encrux |
FAQ
BlackBox Journey Attribution and Crux Analytics: common questions
- Is BlackBox Journey Attribution or Crux Analytics cheaper?
- Only BlackBox Journey Attribution lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- What features does each app list that the other doesn’t?
- BlackBox Journey Attribution lists 3 the others don’t mention, such as Activity tracking, Data export, Marketing attribution. Crux Analytics lists 5 the others don’t mention, such as Checkout analytics, Custom dashboards, Page views, ROAS. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for BlackBox Journey Attribution, Nov 7, 2026 for Crux Analytics; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for BlackBox Journey Attribution, Nov 7, 2026 for Crux Analytics. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.