BL Scrolling Announcement Bar vs Essential Announcement Bar
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 30, 2026 for BL Scrolling Announcement Bar, Nov 8, 2026 for Essential Announcement Bar.
The short answer
- On the Shopify App Store: BL Scrolling Announcement Bar 5.0 from 7 reviews and Essential Announcement Bar 5.0 from 1,317 reviews.
- Both list a free plan. Paid plans start at $1.99/month for BL Scrolling Announcement Bar and $6.99/month for Essential Announcement Bar.
- Essential Announcement Bar lists 6 features BL Scrolling Announcement Bar’s listing doesn’t mention, including Campaign targeting, Cookie consent, Customer segments.
Head to head
- United States
- United Kingdom
- Australia
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FREE FOR PARTNERS
- · Free for all partner development stores
- · Test the app on dev stores before launch
MONTHLY
- · Background & Content images.
- · Fully customizable.
- · In-page announcements.
- · Multiple announcements on the same page.
- · Top header announcement.
Free
- · Add a link or button
- · Highly customizable
- · Unlimited rotating bars
- · Unlimited simple bars
- · Up to 2,000 monthly views
Starter
- · Add icons to the bar
- · Everything in Free
- · Unlimited running line bars
- · Up to 20,000 monthly views
- · Upload your own icons
Essential
- · Everything in Starter
- · Geolocation targeting
- · Scheduling
- · Translations
- · Unlimited cart page bars
- · Up to 50,000 monthly views
Professional
- · All premium features
- · Everything in Essential
- · Unlimited views
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureElevate your store with a dynamic scrolling announcement bar or marquee banner that brings your messages to life. Highlight promotions, updates, and key info with animated banners that grab attention. Fully customizable: adjust speed, add images, and choose placement (top or within the page). Perfect for showcasing sales, discounts, or urgent news, this announcement bar ensures your updates stand out.
Share flash sale promo bar announcements using the Essential Announcement Bar banner. Choose between a scrolling announcement bar (moving announcement bar / marquee), multiple rotating announcement bars (announcement slider bar / caroussel), or a simple sticky announcement bar banner. All smart bars have a “Call to Action” button to direct all traffic to the desired page & increase sales.
- Customize your scrolling announcement bar to match your brand’s unique style.
- Animate your scrolling announcement bar to grab attention and boost engagement.
- Place your announcement bar at the top or within the page for visibility.
- Add images to your scrolling announcement bar for visually appealing messages.
- Sticky Announcement Bar: Create a fixed position announcement bar.
- Scrolling Announcement Bar: Create moving announcement bar (Marquee).
- Rotating Announcement Bar: Create multiple sliding announcement bars.
- Animated Announcement Bar: Create smooth sliding and marquee announcement bars.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BL Scrolling Announcement Bar |  Essential Announcement Bar |
|---|---|---|
| Detected stores | Not published | 8,881 |
| Net store change, 28 days | 0 | −66 |
| Stores added, 28 days | Not enough data | 104 |
| Big-brand share | Not enough data | 11% |
| Top store categories | Not published | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | Not published | United States, United Kingdom, Australia |
Reviews
| Measure | BL Scrolling Announcement Bar | Essential Announcement Bar |
|---|---|---|
| App Store rating | 5.0 ★ | 5.0 ★ |
| App Store reviews | 7 | 1,317(ahead) |
| New reviews, 28 days | Not enough data | 13 |
| Reviewers a year or more in | Not enough data | 10% |
Pricing
| Measure | BL Scrolling Announcement Bar | Essential Announcement Bar |
|---|---|---|
| Free plan | Yes | Yes |
| Lowest paid monthly plan | $1.99/month(ahead) | $6.99/month |
| Longest free trial | 3 days | 7 days |
| Plans listed | 2 | 4 |
Listing
| Measure | BL Scrolling Announcement Bar | Essential Announcement Bar |
|---|---|---|
| Shopify category rank | #21 | #11(ahead) |
| Shopify App Charts | #2 on Pricing moves in Banners | #72 on the Shoplist 100 |
| Built for Shopify | Yes | Yes |
| Launched | Oct 10, 2024 | Aug 9, 2023 |
| Languages | 6 | 4 |
| Developer | BACKLIP | Essential Apps |
FAQ
BL Scrolling Announcement Bar and Essential Announcement Bar: common questions
- Is BL Scrolling Announcement Bar or Essential Announcement Bar cheaper?
- Both list a free plan. Paid plans start at $1.99/month for BL Scrolling Announcement Bar and $6.99/month for Essential Announcement Bar. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Which has better reviews, BL Scrolling Announcement Bar or Essential Announcement Bar?
- On the Shopify App Store: BL Scrolling Announcement Bar 5.0 from 7 reviews and Essential Announcement Bar 5.0 from 1,317 reviews.
- What features does each app list that the other doesn’t?
- BL Scrolling Announcement Bar lists 2 the others don’t mention, such as Animations, Free shipping. Essential Announcement Bar lists 6 the others don’t mention, such as Campaign targeting, Cookie consent, Customer segments, Geo-targeting. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 30, 2026 for BL Scrolling Announcement Bar, Nov 8, 2026 for Essential Announcement Bar; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 30, 2026 for BL Scrolling Announcement Bar, Nov 8, 2026 for Essential Announcement Bar. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.