SCA ‑ Product Feed Manager vs FeedGeni ‑ Product Feeds

Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 10, 2026 for SCA, Oct 13, 2026 for FeedGeni.

The short answer

  • On the Shopify App Store: SCA 3.9 from 35 reviews and FeedGeni 4.6 from 32 reviews.
  • Only FeedGeni lists a free plan. Paid plans start at $6.99/month for SCA and $5/month for FeedGeni.
  • FeedGeni lists 17 features SCA’s listing doesn’t mention, including Attribute filtering, Attribute mapping, Bulk editing.

Head to head

Detected stores

SCA: 11,316
FeedGeni: —

App Store reviews

SCA: 35
FeedGeni: 32

Stores added, 28 days

SCA: 13
FeedGeni: —
Open this comparison in ShoplistFree account. Every feature, store and change, side by side.
Pitch

Sell Your Products on the Bing Ads Network.

Google Shopping, Facebook Feed, Bing Shopping and RSS Feed

Categories
  • Product feeds
  • Product feeds
  • Advertising - Other
Languages
  • English
  • English
Launched
Aug 31, 2016
Nov 12, 2014
Built for Shopify
Not badged
Not badged
Reviews per month
1 last full month
1 last full month
Detected stores
11,316active installs
  • Pink Lily
  • DERMA E
  • New Era Cap
  • RE/DONE
  • Aroma360
+11,311 more
0active installs
Most common store size
11-50 products21%
—
Top countries
  • United States72%
  • Canada10%
  • United Kingdom3%
—

Momentum

New reviews each month

Review pace is the clearest public read on how fast an app is winning new merchants.

035DecJunSepNovMarJunDecAprNovFebOctSCA ‑ Product Feed Manager: 1 reviews in December 2020SCA ‑ Product Feed Manager: 4 reviews in January 2021SCA ‑ Product Feed Manager: 2 reviews in June 2021SCA ‑ Product Feed Manager: 1 reviews in September 2021SCA ‑ Product Feed Manager: 1 reviews in October 2021SCA ‑ Product Feed Manager: 1 reviews in November 2021SCA ‑ Product Feed Manager: 1 reviews in March 2022SCA ‑ Product Feed Manager: 1 reviews in May 2022SCA ‑ Product Feed Manager: 1 reviews in December 2022SCA ‑ Product Feed Manager: 1 reviews in September 2023SCA ‑ Product Feed Manager: 1 reviews in November 2024SCA ‑ Product Feed Manager: 1 reviews in February 2025FeedGeni ‑ Product Feeds: 1 reviews in July 2021FeedGeni ‑ Product Feeds: 2 reviews in December 2021FeedGeni ‑ Product Feeds: 1 reviews in March 2022FeedGeni ‑ Product Feeds: 1 reviews in May 2022FeedGeni ‑ Product Feeds: 1 reviews in June 2022FeedGeni ‑ Product Feeds: 1 reviews in September 2022FeedGeni ‑ Product Feeds: 1 reviews in April 2024FeedGeni ‑ Product Feeds: 1 reviews in June 2024FeedGeni ‑ Product Feeds: 1 reviews in November 2024FeedGeni ‑ Product Feeds: 1 reviews in December 2024FeedGeni ‑ Product Feeds: 1 reviews in July 2025FeedGeni ‑ Product Feeds: 1 reviews in October 2025
SCAFeedGeniCompleted months only
Free options
Free planFree trial
Free planFree trial
Monthly range
From $6.99 to $24.99/month
From $0 to $100/month
Plans
Small$6.99/month
14-day free trial
  • · Max 1000 Products
Medium$14.99/month
14-day free trial
  • · Max 10,000 Products
Large$24.99/month
14-day free trial
  • · Max 100,000 products
FreeFree
  • · 1 Feed
  • · All Shopping Channels
  • · Manual Feed Updates
  • · Manual Product Updates
  • · Up to 50 Products / SKUs per feed
Starter$5/month
7-day free trial
  • · 1 Feed
  • · All Shopping Channels
  • · Automatic Feed Updates
  • · Automatic Product Updates
  • · Free Initial Feed Setup
  • · Up to 500 Products / SKUs per feed
Economy$30/month
7-day free trial
  • · 10 Feeds
  • · All Shopping Channels
  • · Free Initial Feed Setup
  • · Up to 2,000 Products / SKUs per feed
  • · XML/CSV/TXT Custom Feed Support
Enterprise$100/month
7-day free trial
  • · 20 Feeds
  • · All Shopping Channels
  • · Free Initial Feed Setup
  • · Up to 50,000 Products / SKUs per feed
  • · XML/CSV/TXT Custom Feed Support
Coverage
6 of 23 features26%
22 of 23 features96%
Unique strengths
  • Performance monitoring
  • Attribute filtering
  • Attribute mapping
  • Bulk editing
  • Collection targeting
  • +13 more
Product feeds
26%6/23
96%22/23
Feed customization
9%1/11
100%11/11
Feed management
42%5/12
92%11/12
1517onlybothonly
SCAFeedGeni23 features listed across both App Store listings

Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.

See every feature

Integrations

SCA3.9(35)FeedGeni4.6(32)
Works with also listed by another
  • Bing Ads
  • Bing Merchant Center
  • Google Shopping App
  • Microsoft Merchant Center
  • Microsoft Advertising
  • Microsoft Ads
  • instagram feed
  • google shopping
  • facebook feed
  • snapchat
  • klaviyo
  • tiktok

Messaging

SCA3.9(35)FeedGeni4.6(32)
How it sells itself

Stop fighting with complex, unreliable apps. We solve the #1 problem merchants face: broken product feeds that cause costly errors and risk your ad accounts. Our app creates a rock-solid, error-free product feed for Google, Facebook, Pinterest, TikTok, and more. You'll love our simple setup and helpful expert support.

FeedGeni enables Shopify merchants to create, manage and optimize product feeds for any shopping channel and includes templates for popular channels like: Google Merchant Center, OpenAI, Facebook/Instagram, TikTok, Reddit, Pinterest, Snapchat, PriceRunner, Ascend. Paid account feeds are updated automatically as your product catalog changes.

Key points
  • Instant Feed Generation on Install: No mapping product attributes required.
  • Automatic Product Update: No more manually resubmitting and managing feeds!
  • Variations: Include product variations for low cost, highly relevant traffic.
  • Shopping feeds for any marketing channel, including Google, FB/IG and TikTok.
  • Keep feeds in sync automatically as your catalog changes.
  • Advanced features such as custom titles & descriptions for your products
Screenshots
Products - Optimization 1
Dashboard - Feed Size MonitoringProducts - Optimization 2Settings - Feed Configuration
Manage all your feeds from one place, for all marketing channels
Feed customization with advanced toolsChoose from predefined marketing channel templates

Installed with

SCA3.9(35)FeedGeni4.6(32)

All the numbers

Every figure, side by side

A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.

Showing only the rows where the apps differ.

Adoption

MeasureSCAFeedGeni
Detected stores11,316as of Nov 10, 2026Not published
Net store change, 28 days−18estimated0estimated
Stores added, 28 days13new and returningNot enough data
Big-brand share11%of stores of known sizeNot enough data
Top store categoriesApparel & Accessories, Home & Garden, Health & BeautyNot published
Top store countriesUnited States, Canada, United KingdomNot published

Reviews

MeasureSCAFeedGeni
App Store rating3.9 ★4.6 ★(ahead)
App Store reviews35(ahead)32
New reviews, 28 days00
Reviewers a year or more inNot enough dataNot enough data

Pricing

MeasureSCAFeedGeni
Free planNot listedYes
Lowest paid monthly plan$6.99/month$5/month(ahead)
Longest free trial14 days7 days
Plans listed34

Listing

MeasureSCAFeedGeni
Shopify category rank#129in Product feeds#111(ahead)in Product feeds
Shopify App Charts#66 on the Shoplist 100Not on this week’s charts
Built for ShopifyNoNo
LaunchedAug 31, 2016Nov 12, 2014
Languages1English1English
DeveloperShopping Cart AppsFeedGeni

FAQ

SCA and FeedGeni: common questions

Is SCA or FeedGeni cheaper?
Only FeedGeni lists a free plan. Paid plans start at $6.99/month for SCA and $5/month for FeedGeni. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
Which has better reviews, SCA or FeedGeni?
On the Shopify App Store: SCA 3.9 from 35 reviews and FeedGeni 4.6 from 32 reviews.
What features does each app list that the other doesn’t?
SCA lists 1 the others don’t mention, such as Performance monitoring. FeedGeni lists 17 the others don’t mention, such as Attribute filtering, Attribute mapping, Bulk editing, Collection targeting. A feature missing from a listing may still be supported; this compares what each App Store listing says.
Where does this comparison’s data come from?
Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 10, 2026 for SCA, Oct 13, 2026 for FeedGeni; estimated figures are labeled.

How Shoplist compares apps

Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 10, 2026 for SCA, Oct 13, 2026 for FeedGeni. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.