Belco ‑ Customer Support vs MX: Helpdesk & Live Chat
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Oct 13, 2026 for Belco, Oct 27, 2026 for MX.
The short answer
- Belco lists 11 features MX’s listing doesn’t mention, including AI responses, Chatbot, Live chat.
Head to head
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Basis
- · AI Chat Bot Token Usage
- · AI Chat Bot features
- · Emails sent
Plus
- · AI Chat Bot Token Usage
- · AI Chat Bot features
- · API RPM package
- · Emails sent
Premium
- · AI Chat Bot Token Usage
- · AI Chat Bot features
- · API RPM package
- · Emails sent
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBelco helps merchants manage customer support across multiple communication channels in one shared inbox. Conversations from live chat, email, phone, and messaging channels are centralized and enriched with real-time order and customer data. Agents can assign conversations, apply tags, use automation rules, and collaborate internally to handle support requests efficiently and consistently.
Centralize all customer support in one inbox. Manage emails, live chat and Facebook, messages together, and turn them into trackable helpdesk tickets. Capture Shopify order info upfront and view order number, date, and total directly in tickets. Save time with AI-powered reply suggestions and ready-made templates. Stay organized with dashboards.
- Unified inbox for chat, email, phone, and messaging channels
- Real-time order and customer data in every conversation
- Conversation assignment and internal team collaboration
- Automation rules, tagging, and workflow management
- See every inquiry in one unified inbox so nothing gets missed.
- Keep work organized by creating custom ticket statuses and workflow rules.
- View past messages on each ticket to resolve issues in a single reply.
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  Belco |  MX |
|---|---|---|
| Detected stores | Not published | Not published |
| Net store change, 28 days | 0 | 0 |
| Stores added, 28 days | Not enough data | Not enough data |
| Big-brand share | Not enough data | Not enough data |
| Top store categories | Not published | Not published |
| Top store countries | Not published | Not published |
Reviews
| Measure | Belco | MX |
|---|---|---|
| App Store rating | Not published | 4.5 ★ |
| App Store reviews | Not published | 11 |
| New reviews, 28 days | Not enough data | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
FAQ
Belco and MX: common questions
- What features does each app list that the other doesn’t?
- Belco lists 11 the others don’t mention, such as AI responses, Chatbot, Live chat, Multi-language. MX lists 2 the others don’t mention, such as Auto-assign, Escalation. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Oct 13, 2026 for Belco, Oct 27, 2026 for MX; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Oct 13, 2026 for Belco, Oct 27, 2026 for MX. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.