BayEngage Email Marketing, SMS vs CrossEngage
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 6, 2026 for BayEngage Email Marketing, SMS, Oct 13, 2026 for CrossEngage.
The short answer
- Only BayEngage Email Marketing, SMS lists a free plan.
Head to head
Abandoned cart recovery, back in stock, email marketing & SMS
Targeted & Tailored Multi-Channel-Marketing Automation
- United States
- United Kingdom
- Canada
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
FOREVER FREE PLAN
- · 380 Free email templates
- · A/B testing
- · Advanced segmentation
- · Email & chat support
- · Send upto 2,500 emails per month
- · Up to 250 subscribers
- · 380 Free email templates
- · Abandoned cart emails
- · Advanced segmentation
- · Email automation
- · Phone, email, and chat support
- · Up to 5,000 subscribers
Email+SMS
- · 380 Free email templates
- · 5,000 sms credits per month
- · Abandoned cart emails
- · Advanced segmentation
- · Email and SMS automation
- · Phone, email, and chat support
Free
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBayEngage is a unified email and SMS marketing platform for Shopify merchants. Use an AI email agent to generate and optimize emails, automate customer journeys, and send personalized campaigns based on store data. Recover abandoned carts, segment customers using behavior and purchase activity, grow subscriber lists, and manage lifecycle marketing from one platform.
- Sync all Shopify store data such as orders, customers and products.
- Send email and SMS in one automation. Access 250 free email templates.
- Get unlimited phone, email and chat support. We help you set up your account.
- 10+ automations such as abandoned cart saver, price drop winback, back in stock.
- Use directly in Shopify admin
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  BayEngage Email Marketing, SMS |  CrossEngage |
|---|---|---|
| Detected stores | 384 | Not published |
| Net store change, 28 days | −8 | 0 |
| Stores added, 28 days | 3 | Not enough data |
| Big-brand share | 22% | Not enough data |
| Top store categories | Apparel & Accessories, Health & Beauty, Home & Garden | Not published |
| Top store countries | United States, United Kingdom, Canada | Not published |
Reviews
| Measure | BayEngage Email Marketing, SMS | CrossEngage |
|---|---|---|
| App Store rating | 4.4 ★ | Not published |
| App Store reviews | 61 | Not published |
| New reviews, 28 days | 0 | Not enough data |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | BayEngage Email Marketing, SMS | CrossEngage |
|---|---|---|
| Free plan | Yes | Not listed |
| Lowest paid monthly plan | $59/month | No monthly plan listed |
| Longest free trial | Not listed | Not listed |
| Plans listed | 3 | 1 |
Listing
| Measure | BayEngage Email Marketing, SMS | CrossEngage |
|---|---|---|
| Shopify category rank | #82(ahead) | #342 |
| Shopify App Charts | #12 in Email marketing | Not on this week’s charts |
| Built for Shopify | No | No |
| Launched | Jan 5, 2021 | May 17, 2022 |
| Languages | 1 | Not published |
| Developer | TargetBay, Inc | CrossEngage GmbH |
FAQ
BayEngage Email Marketing, SMS and CrossEngage: common questions
- Is BayEngage Email Marketing, SMS or CrossEngage cheaper?
- Only BayEngage Email Marketing, SMS lists a free plan. Shoplist compares base prices only between monthly plans in the same currency; usage charges and annual plans vary, so check each plan’s limits.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 6, 2026 for BayEngage Email Marketing, SMS, Oct 13, 2026 for CrossEngage; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 6, 2026 for BayEngage Email Marketing, SMS, Oct 13, 2026 for CrossEngage. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.