BASE Conversions vs eρ ‑ Facebook Pixels & CAPI
Two Shopify apps, side by side: detected stores, momentum, reviews, plans, listed features and who runs each. Store counts as of Nov 9, 2026.
The short answer
- eρ is detected on 490× as many Shopify stores as BASE Conversions: 490 vs 1 as of Nov 9, 2026.
- eρ lists 12 features BASE Conversions’s listing doesn’t mention, including Conversion tracking, Custom audiences, Event-based.
Head to head
- United Kingdom
- United States
- India
- United Kingdom
Momentum
New reviews each month
Review pace is the clearest public read on how fast an app is winning new merchants.
Premium Plan
- · 24/7 Live Chat Support
- · Accurate Event Tracking
- · Available Worldwide
- · Unlimited Conversion API Setup
- · Unlimited Facebook Pixels (Datasets)
Coverage counts what each App Store listing names. Every feature, checked off app by app, is in Shoplist.
See every featureBASE Conversion optimises your Amazon Ads performance by automating data sync via CAPI and Amazon Ad Tag. Connect your store to Amazon DSP to drive accurate attribution and build powerful custom audiences. Leverage AWS Clean Rooms (AMC) to unlock deep, privacy-safe insights into the customer journey without technical setup.
The correct Facebook Pixel (Dataset) and Conversions API (CAPI) installation and setup is the backbone of winning ads. Easily set up your Facebook Pixel (Dataset) and Conversion API (CAPI) without any headaches. Setup multiple Pixels for products and collections for precise tracking. Get accurate Facebook Pixel data to feed your ad campaigns and launch retargeting ads to retarget website visitors.
- Using the Conversions API to send data to Amazon Ads
- Automatically deploy the Amazon Ad Tag to share events such as page views
- Customise events with advanced settings
- Seamlessly Install and Manage Multiple Facebook Pixels on Your Store
- Easily Set Up Conversion API on Your Store
- Segment Your Facebook Pixels by Products and Collections for Precise Tracking
- Track All Actions/Events Visitors Take on Your Website Including Checkout
All the numbers
Every figure, side by side
A green dot marks the app ahead on a measured figure. Estimates, gaps and apps that leave no storefront trace never take the lead.
Adoption
| Measure |  eρ | |
|---|---|---|
| Detected stores | 1 | 490(ahead) |
| Net store change, 28 days | 0 | +2 |
| Stores added, 28 days | Not enough data | 7 |
| Big-brand share | Not enough data | 7% |
| Top store categories | Food, Beverages & Tobacco | Apparel & Accessories, Health & Beauty, Home & Garden |
| Top store countries | United Kingdom | United States, India, United Kingdom |
Reviews
| Measure | eρ | |
|---|---|---|
| App Store rating | Not published | 4.7 ★ |
| App Store reviews | Not published | 29 |
| New reviews, 28 days | Not enough data | 0 |
| Reviewers a year or more in | Not enough data | Not enough data |
Pricing
| Measure | eρ | |
|---|---|---|
| Free plan | Not listed | Not listed |
| Lowest paid monthly plan | No monthly plan listed | $9.99/month |
| Longest free trial | Not listed | 7 days |
| Plans listed | Not published | 1 |
Listing
| Measure | eρ | |
|---|---|---|
| Shopify category rank | Not enough data | #46 |
| Shopify App Charts | #25 in Advertising - Other | Not on this week’s charts |
| Built for Shopify | No | Yes |
| Launched | Feb 6, 2026 | Oct 3, 2023 |
| Languages | 1 | 1 |
| Developer | BASE Commerce Media LTD | Easy Ads |
FAQ
BASE Conversions and eρ: common questions
- Which is more popular, BASE Conversions or eρ?
- eρ is detected on 490× as many Shopify stores as BASE Conversions: 490 vs 1 as of Nov 9, 2026.
- What features does each app list that the other doesn’t?
- eρ lists 12 the others don’t mention, such as Conversion tracking, Custom audiences, Event-based, Location-based. A feature missing from a listing may still be supported; this compares what each App Store listing says.
- Where does this comparison’s data come from?
- Shoplist crawls Shopify storefronts to detect which apps each store runs, and reads each app’s Shopify App Store listing for reviews, pricing, features and integrations. Store counts are as of Nov 9, 2026; estimated figures are labeled.
How Shoplist compares apps
Store counts come from Shoplist’s crawl of Shopify storefronts, which detects the apps each store runs; they are as of Nov 9, 2026. Reviews, ratings, plans, features and integrations come from each app’s Shopify App Store listing. 28-day figures are labeled when estimated, and a figure that is missing or estimated never decides who leads. Read the methodology.